To: Professor Stewart

From: Anna Jankowski

Date: March 31, 2016
Subject: Evaluating Possible Responses
The University of Central Florida is home to many student organizations that include
volunteering and practicing different forms of civic engagement. At the same time, the
campus lacks a program that gives students the opportunity to mentor and potentially
impact the lives of troubled youth in their community. Orlando is home to quite a few
neighborhoods that are considered dangerous or undesirable to live in, becoming the
homes of youth that in turn becomes at risk for falling victim to crime and violence. My
goal is to help such youth in Orlando by proposing a mentorship organization, Women
and Youth Supporting Each Other, to give UCF students the chance to help troubled
youths lives change for the better.
Strategy 1: Raising Awareness
Before I can propose a new organization at UCF, I need to find potential members for
WYSE. I would have to advertise my wish to start a new organization and see if enough
people are willing to join where the Office of Student Involvement would approve my
proposal as per the Golden Rule Handbook.
My general audience for this strategy would be any young adult female that is enrolled as
a student at UCF. It is important that these students are females considering the nature of
WYSE and its focus on helping adolescent girls in particular. I would also have to
consider a second audience, a potential faculty member at UCF that would like to support
my organization. The Golden Rule Handbook not only requires a certain amount of
participants, but also the support of a faculty member or employee to accept any schoolaffiliated organization.
I would need to spread the word about WYSE and my intention to propose its
implementation at UCF. One tactic I would use is to create an online survey that could be
spread through Webcourses, social media, and other online sources. This survey would
ask questions concerning whether or not students would be interested in participating in
my organization or one similar to it and help measure potential success of my overall
proposal.
Another tactic I could use for this strategy is flyers. These flyers would contain general
information about WYSE and my goal for proposing this particular organization at UCF.
I would also provide an e-mail address and create a social media page interested students
can join or contact to join the cause. I would hand out these flyers around campus and to
fellow classmates. I could also post these flyers to certain bulletin boards in different
buildings with the schools permission.
Social media could also be a very powerful tool for my campaign. Through previous
experience working in visual design, I could create a digital flyer that is not only

informative, but visually stimulating as well, attracting the attention of potential

supporters. The digital aspect of digital promotions means that my message can be easily
shared through social media and will be seen by a much larger group of people than a
traditional poster or flyer.
Once I have found enough participants and raised awareness for my organization, I can
expect a high success rate for my end goal.
Strategy 2: Partnering with a Local Organization
Parramore is infamous for being one of the most dangerous neighborhoods in Orlando.
The area reports high rates of high school dropouts, teen pregnancy, drug abuse, and
unemployment along with other incidents of crime and violence. Mayor Buddy Dyer has
invested time and money to help this neighborhood improve its quality of life by starting
the Parramore Kidz Zone, which provides Parramores youth with a safe environment in
which kids can learn, grow, and simply be kids in.
The program already includes a mentorship program where high school students can meet
positive adults and life coaches that help guide these students through difficult
circumstances. My strategy would be to start a partnership with PKZ and WYSE to
promote my organization and help find youth in the most need of help.
In order to start a partnership, I would have to write a proposal to have WYSE work with
PKZ. This proposal would be addressed to Bridget Monroe, the PKZ Administrator. As
an administrator, Monroe has the power to approve or deny my proposal for partnership
and would ultimately decide whether or not UCF can be directly involved with mentoring
the youth at PKZ.
I believe partnering with PKZ would give my civic engagement campaign a sense of
immediacy. The existence of such a program in Parramore shows that there not only a
problem that exists within that neighborhood, but also how the neighborhood requires
special attention and that the area is already striving to help their youth lead successful
lives. This partnership could also give me more power by showing that my proposal has
the support of a local organization dedicated to meeting goals similar to my civic
engagement campaign. Partnering with PKZ would also make my proposal and my
organization seem more realistic. It would demonstrate the potential mentee population to
OSI and show how my organization can continue to operate through these mentees.