EXTENSION ACTIVITY

A REPORT ON KOCHADAI GARMENTS

SELF HELP GROUP
Submitted for partial fulfillment of the requirement for the award of the degree of Master
of Business Administration

Under the guidance of

Mrs. Kavipriya, M.B.A., M.PHIL

Submitted By
JUHIL SUSANNA.C (2014MBA21)
JANE.X (2014MBA18)
LATHA PRIYADHARSHINI.A (2014MBA27)
NIVETHA.V (2014MBA31)
SINDHU JANAKI.M (2014MBA42)

INTRODUCTION

Self Help Groups (SHGs)

Villages are faced with problems related to poverty illiteracy, lack of skills health care
etc. These are problems that cannot be tackled individually but can be better solved through
group efforts. Today these groups known as Self help groups have become the vehicle of change
for the poor and marginalized. Self-help group is a method of organising the poor people and the
marginalized to come together to solve their individual problem.
The SHG method is used by the government, NGOs and others worldwide. The poor
collect their savings and save it in banks. In return they receive easy access to loans with a small
rate of interest to start their micro unit enterprise. Thousands of the poor and the marginalized
population in India are building their lives, their families and their society through Self help
groups. The 9th five year plan of the government of India had given due recognition on the
importance and the relevance of the Self-help group method to implement developmental
schemes at the grassroots level.

MEANING
Self Help Group is a homogeneous group of micro entrepreneurs with affinity among
themselves, voluntarily formed to save whatever amount they can conveniently save out of their
earnings and mutually agree to contribute to a common fund of the group from which small loans
are given to the members for meeting their productive and emergent credit needs at such rate of
interest, period of loan and other terms as the group may decide.

WHAT ARE SHG

SHG is a development group for the poor and marginalized.

It is recognized by the government.
The purpose of the SHG is to build the functional capacity of the poor and the

marginalized in the field of employment and income generating activities.

People are responsible for their own future by organizing themselves into SHGs.

GUIDING PRINCIPLES FOR FORMTION OF SHGS

The strong belief by the individual to bring about change through collective efforts

Effort is built on mutual trust and mutual support.

Every individual is equal and responsible.
Every individual is committed to the cause of the group.
Decision is based on the principles of consensus.
The belief and commitment by an individual that through the group their standard of

Living will improve.

Savings is the foundation on which to build the group for collective action.

SHG PROFILE

NAME:

KOCHADAI GARMENTS

ADDRESS:

17, Indirani nagar, Main Road,

Mudakkusalai,
Madurai.

ACTIVITY:

Tailoring

ESTABLISHED:

16 February 2013

GROUP:
The group consists of 15 members under the guidance of their group head Mrs M. Lakshmi, who
takes a major care of the business activity and coordinates the team.

GROUP MEMBERS
S.No

Name

Age

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15

Alamelu Mangai
Mercy Thomas
Kaleeshwari
Ruth Sharmila
K. lakshmi
M.Lakshmi
Muthu
Rani
Indira
A.Keerthika
Revathy
T.Keerthika
Uma Maheshwari
Maragatham
Kalaivani

44
39
29
52
37
33
34
55
21
28
30
20
33
35
38

REASONS FOR STARTING AND JOINING SHG

Financial independence
Skill development
Support from government schemes

Educational
Qualification
10th
10th
12th
12th
12th
10th
8th
8th
8th
12th
10th
12th
10th
10th
10th

I
c
la
P
ig
n
o
r
u
h
t

Support family members financially

ACTIVITY

PLAIN CLOTH CUTTING

Cut the plain cloth according to different sizes and shapes such as neck piece, hand, blouse, top
and bottom etc

LINING
A lining is an inner layer of fabric, fur, or
other material inserted into clothing Linings provide a neat inside finish.

STITCHING
Stitches are the fundamental elements of sewing, knitting, embroidery, crochet, and needle lacemaking, whether by hand or machine.

PIPING
In sewing, piping is a type of trim or embellishment consisting of a strip of folded fabric inserted
into a seam to define the edges or style lines of a garment or other textile object.

OVER LAPPING
To secure ends of the cloth they have a separate machine to do overlapping

LABELING
A label (as distinct from signage) is a piece of paper, polymer, cloth, metal, or other material
affixed to a container or product, on which is written or printed information about the product.

IRONING

Ironing is the use of a heated tool (an iron) to remove wrinkles from fabric.[ Ironing works by
loosening the bonds between the long-chain polymer molecules in the fibers of the material.

FINANCIAL ASSISTANCE
Financial assistance refers to the monetary support provided by institutions or individuals to
SHGs for a particular period that claims certain rate of interest or no interest
Kochadai garments has secured loan for the purchase of 13 sewing machines, they have received
their loan from Indian Bank as guided by Fedcrot.
They have used their personal savings in buying raw materials and paying rent for their
enterprise.

EQUIPMENTS
Sewing machines branded JUKI and Silversun are used by the SHG from Chakra Showroom in
Madurai. Overlapping Machines, Motor are used by the SHG to stitch outfits.
Other tool needles, scissors

Fittings & Fixtures Light, Speakers, Chairs, Table

SIZE CHART

MATERIALS REQUIRED

Sewing Machines
Clothes
Colour Threads
Tapes

PROCUREMENT OF ORDER

So far Kochadai garments have collected their orders from Kalyani tex, AP garments,
Kaleeshwari textiles and others to stitch blouse, silk skirt, salwar kameez, inskirt , night dresses
etc. they collect their orders on lot size basis.

MARKETING
SHG moves from shop to shop to canvas about their enterprises activity. Through word of
mouth they try to promote their self help group.

TRAINING
Members of the self help group who dont know about sewing require training to develop their
skill. Training time period take a long time to impart skill. Training is given by the group leader.

RETURNED CLOTH
Returned clothes are sewed properly given to the customers.

DIFFICULTIES FACED

Power cut:
Often shut down of power make delay, since the machines are work power
Absenteeism:
Absenteeism take place when they take care of their kids, attend the family function. As a

whole the women has to take care of their family, so absenteeism take place.
Training:
Training the new employee during the working hours brings delay in work and if the

employee take long period to learn it also make delay in work.

Delay in delivery to customers:
Due to power cut, absenteeism, training the new members delay the delivery to the

customer.
Damages and wastage:
Damages take place when new member mishandle the material during cutting or sewing

the material.
Accidents:
It may cause when there is hid power or mishandle the machine
Inter group conflict
Misunderstanding between the members cause inter group conflict it causes the major
delay in the delivery of material.

OBSERVATIONS

Division of labour each member has separate work to do based on their experience in

sewing
Time management they calculate the time required to complete a single outfit and

depending on that they manage to provide the costume to the customers on time.
Punctuality every member arrives on time for work.
interpersonal relationship among the members help them to feel ease at work
Group cohesiveness is one the strengths of the group.
Members Share their responsibilities and accountability.
There is Mutual trust among group members
All the members are Committed to work

SOLUTIONS

To avoid delay in delivery of outfits to customers due to power cut Kochadai garment

SHG can make use manual machine.

Damaged and wastage cloth can be use to make head bands, hair bands, dolls, slippers

designs, mats, table cloth , cushion cover , stuffing etc.

Group head should take responsibilities for losses in the business and try to solve disputes

and conflicts among group members.

If members are technically sound damages, accidents and wastages can be reduced.
Members must be concerned about finishing their lot on time to satisfy their customers.

CONCLUSION
From this extension activity we came to know about the difficulties faced by women Self help
Group and the requirements to run a SHG. Practical knowledge about the tailoring lessons were
gathered by us with respect to the suppliers of materials, customers expectations, recycle
damaged materials or outfits.