Documentos de Académico
Documentos de Profesional
Documentos de Cultura
ENTERPRISE SURVEY
2015
Defining the Mobile Emergence in Business
1
Source: 2015 IDG Enterprise Building the Mobile Enterprise
Q. How important is mobile technology to the business technology agenda of your organizations CEO or executive management team?
2
Source: 2015 IDG Enterprise Building the Mobile Enterprise
24%
Customer retention
62%
60%
28%
12%
Reducing costs
59%
30%
10%
56%
55%
53%
48%
47%
43%
Critical/very important
19%
20%
9%
21%
23%
34%
24%
34%
33%
26%
22%
Somewhat important
19%
11%
82%
Financial services
67% 1,000+
54% <1,000
76%
Financial services
23%
18%
20%
31%
55% 1,000+
34% <1,000
59%
Not very/not at all important
Q. How important are the following as business drivers of investments in mobile technology?
3
Source: 2015 IDG Enterprise Building the Mobile Enterprise
29%
21%
21%
18%
15%
Finance/Accounting
14%
12%
24%
36%
36%
21%
18%
17%
21%
37%
43%
13%
14%
23%
19%
15%
18%
18%
17%
51%
28%
15%
37%
Not applicable
4
Source: 2015 IDG Enterprise Building the Mobile Enterprise
Q. What are the top three enterprise mobility challenges at your organization? Please rank the following from most to least challenging:
5
Source: 2015 IDG Enterprise Building the Mobile Enterprise
Q. What are your organizations top challenges with regards to ensuring and maintaining the security of mobile data?
6
Source: 2015 IDG Enterprise Building the Mobile Enterprise
38%
Yes, use or plan to use cloud-based MDM
42%
34%
27%
30%
25%
32%
32%
32%
Overall
1,000+
<1,000
Q. Is your organization using or planning to use a cloud-based mobile device management (MDM) and/or mobile application management
(MAM) solution? Base: Indicated that their organization is investing in or has either MDM or MAM on its radar
7
Source: 2015 IDG Enterprise Building the Mobile Enterprise
Q. How important are the following factors when evaluating mobile vendors for your organization? (Critical/very important)
8
Source: 2015 IDG Enterprise Building the Mobile Enterprise