Documentos de Académico
Documentos de Profesional
Documentos de Cultura
Course title
Marketing Management II
:
L P U
3 0 3
2. Scope & Objective of the course: To equip students with a basic level of understanding on the importance and role
of marketing in the managerial decision making process of an enterprise. Further, for such of those students who would
wish to specialize in marketing, each topic should create curiosity leading to selection of appropriate electives for
deeper understanding.
At the end of the course, the student should be able to:
1. Define concepts of MM-II
2. Identify how these concepts appear in cases/practical situations
3. See the link between MM-I and subsequent concepts
4. See the inter-relation between concepts/situations
5. Use this knowledge to arrive at solutions to practical situations
6. Try to use them in live marketing projects
7. Learn to work in teams through project work/presentations
8. Outline the strategic planning process and identify the role of marketing in the planning process
3. (a) Textbook(s):
T1
R2
R3
R4
R5
C1 (Cases)
C2 (Cases)
C3 (Cases)
C4 (Cases)
th
th
th
websites
1. http://marketingtoday.com/
2. http://www.targetmarketingmag.com
Magazines
Brand Equity, an Economic Times Supplement every Wednesday, Sunday Economic times
4Ps, Business Today, Business India, Business World
4.Lecture-wise plan
Lecture/
Learning
Session Nos. Objectives
3
Topics to be covered
Marketing Research
Reference
(Chapter/Sec./Page Nos.
of Text/Ref. Books)
T1: Ch.7/Pg.95-111
R1: Ch.5/Pg. 129-139
T1: Ch.24/Pg.413-414
R1: Ch. 2/Pg. 52-56
R3: Ch.7/Pg 173- 194
Page 2
Pricing Decisions
Promotions
Case:Glaceau: Marketing
Vitamin Water
C 3: Case 7/ Pg..287-290
Integrated Marketing
Communication
Advertising
R1:Ch.20/Pg.589-606
C2: Case 2/Pg. 13-40
T1: Ch.20/Pg. 342-352
R1: Ch. 20/Pg. 609-617
C3 :Case 5/Pg. 241-262
Marketing Channels
Case : Pepsicos
Distribution & Logistics
operations
Retailing
Case: Crossroads Retailing
Lessons
T1:Ch.17/Pg. 276-291
R1: Ch.18/Pg. 547-558
C1: Case 8/Pg. 81-93
Page 3
To ascertain:
5. Nature & importance of personal Selling
6.Types of Sales Persons
7.Personal Selling Process
8.Improving Personal Selling Efforts
9.Sales force Management
To get acquainted with:
1.Trends in business environment
2.Marketing organizations
3.Linkages with other departments
4.Strategies for organization wide
marketing orientation
5.Marketing implementations
6.Evaluation & Control
To understand how to analyze & prepare :
1. Marketing Costs
2. Customer Profitability
3. Budgeting for Sales force Deptt.
1. To be familiar with the Importance and
Environment of Rural Marketing
2. identify with Rural Consumer Demand,
Size & Composition.
3. Acknowledge 4As in Rural Marketing
To become skilled at the concept and
applications of CRM with focus on Defining &
Delivering CRM
To comprehend:
1. The concept of Direct Marketing
2. Reasons for Growth of direct marketing
3. Relationship between Customer
database and direct marketing
4. Channels of direct marketing
5. Online marketing -Internet and Ecommerce.
To gain knowledge of
1. Economics of International Marketing
2. Global Markets
3. Export Marketing Strategies
4. The role of the Government and the
Government sponsored support system
To recognize:
Rural Marketing
R4: Ch.48/Pg.696-717
CRM
R1: Ch.3/Pg.76 77
R5: Ch.1/pg. 27 - 42
Ch.2/Pg.43 74
T1: Ch. 24/Pg. 411-426
R1: Ch. 20/Pg. 620-629
C3: Case 4/Pg. 241-262
T1: Ch.27/Pg.451-470
R3: Ch. 1/Pg. 18-19
C3: Case 1/Pg. 177-202
Page 4
Component
Individual
Assignment
Duration
(hr/min)
----
Case analysis
Assignment ---I (group)
Course
coverage/
Syllabus
Date /Time
Marketing
Research
Tuesday,
17th Jan 2012
3:10 PM onwards
Branding
Decisions
Weightage
(%)
Test I
30 min
Mid Term
Examination
90 min
20
Marketing
Quiz
----
Project
(Group +
---individual)
Case analysis
Assignment-II ---(Group)
Tuesday,
31st Jan 2012
3:10 PM onwards
Tuesday,
Session 1 - 16
14th Feb 2012
3:30 4:00 pm
Tuesday,
Session 1 - 20
28th Feb 2012
3:30 5:00 PM
Tuesday,
Session 1 - 28
13th Mar 2012
3:10 PM onwards
Tuesday,
4Ps
27th Mar 2012
3:10 PM onwards
Tuesday,
Rural Marketing 10th Apr 2012
3:10 PM onwards
Remarks
Field/ Library/web
research followed by
Presentation and
submission
Case analysis submission
followed by Presentation
(Group Activity)
Closed book written Test
Closed book written
Examination
To be organized by
students
Outdoor Project followed
by Presentation & report
submission
Case analysis submission
followed by Presentation
(Group Activity)
Evaluated by the instructor
in the middle and at the
end of the semester
Evaluated by the instructor
*
Academic
Interaction
continuous
----
----
Regularity in
class
continuous
4*
----
------
----
Tuesday,
8th May 2012
---10:00 AM to I:00 PM
End Term
Examination
----
40
TOTAL
100
* These 4 marks would be proportionally distributed for attendance of the student over and above the
mandatory 75% attendance.
6. Chamber Consultation Hours: Every Thursday (5:00 PM to 6:00 PM)
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine circumstances.
However, there has to be a Prior and proper intimation to the undersigned or the Program Coordinator
Page 5
b) Case Discussion & Analysis : This is a group assignment. The groups can be of 2 to 4 participants. The students
will be allotted a case, which first they need to discuss amongst the group members and then submit
type written assignment.
c) Written Test: A closed book Written Test as per the coverage of syllabus
d) Quiz : An in Class room Marketing Quiz Competition, Organized and participated by students
e) Marketing Project: The students will be given a Team project, which will be essentially an outdoor assignment.
In this assignment, the students may be assigned the task to go and interview people with the help of
questionnaires and later compile the report on the basis of Secondary/Primary data. This will be followed by
Class room Presentations. The students presentation will be in form of not more than 8 power point slides. The
presentation will be for 10 minutes and it will be followed by a 5 minute Q&A session.
The written Report should be between 15 20 pages (including exhibits)
Sources of information:
Secondary data: Participants are expected to gather sufficient information from newspapers, magazines,
published company and industry reports and from the internet.
Primary data: Participants may get in touch with other industry professionals, entrepreneurs and others who can
provide insights on the intended business.
An interim performance report is due by the 7th day of the start the project. This interim report may include:
Initial Outline
Questionnaire Design
Interview records
Sd/
Prof. Sharad Kamra
Date: 5th January 2012
Form: GT/2
Page 6
Course title
Business Research Methods
:
:
L P U
3 0 3
Shradha Banga
Room No. 25
Email id: shradha.banga@gmail.com
Mobile No. : +919887059390
3. (a) Textbook(s):
T1: Business Research Methods
2005
2008
Lecture-wise plan
Lecture/
Session Nos.
1-2
Learning
Objectives
To understand:
Significance of Research in business.
Types of Research.
Ethics in research
Consequences of Plagiarism
3-4
5-7
8-9
To understand:
Reference
(Chapter/Sec./ Pg.
Topics to be covered
Nos.
(of Text/ Ref. Books)
T1:Chapter 1/
Introduction to
Research
Pg. 4-10
Meaning & definition
of Research
Relevance and.
Introduction
to T1:Chapter 2/
critical review of Pg. 12-13
literature:
identification
of
research problem
Research
T1:Chapter 2
processes
Pg. 14-18
Research design
12-13
T1:Chapter 3
Pg. 22-30
To know the
Types of measurements in research.
Scales and
Measurements:
T1:Chapter 4
Scales and
Measurements:
T1:Chapter 5
Pg. 33-42
Pg. 44-59
2|Pg.
T1:Chapter 6
Pg. 62-68
18
To
understand
determination.
sample
size Sampling
T1:Chapter 6
Pg. 69-73
T1:Chapter 6
Pg. 74-77
Secondary Data
T1:Chapter 7
Pg. 82-94
20
Survey research
T1:Chapter 8
Pg. 97-113
21-22
Questionnaire Design
T1:Chapter 9
Pg. 117-127
23-24
25-26
27
28
29
3|Pg.
T1:Chapter 12
T1:Chapter 12
Data
Preparation
with statistical
package
T1:Chapter 12
Hypothesis Testing:
Basic concepts
T1:Chapter 13
Hypothesis Testing:
Test of differences
T1:Chapter 14
Pg. 164-170
Pg. 171-174
Pg. 175-178
Pg. 181-190
Pg. 193-204
31-32
33-34
Hypothesis Testing:
Test of differences
T1:Chapter 14
Pg. 205-218
T1:Chapter 16
T1:Chapter 16
Multiple Regression
Pg. 239-245
Pg. 246-252
35-36
37-38
Factor analysis
T1:Chapter 16
39-40
Factor analysis
T1:Chapter 16
41-42
Report writing
T1:Chapter 17
4|Pg.
T1:Chapter 16
Pg. 260-269
5. Evaluation Scheme:
Component
Test I
Assignment and
Viva
Mid term
Examination
Duration
(hr/min)
Weightage
(%)
50 mins
10
5/2/201115/2/2011
90 min
Course
coverage/
Syllabus
Lectures 1-15
Lectures 16-22
Lectures 1-22
20
Date
3/2/2011
12-1 pm
Friday
Remarks
Closed book test will include:
10 Short answers and 2
descriptive questions
Viva
criteria:
17/2/2011 Evaluation
conceptual understanding of
12-1 pm topics covered in sessions
Friday
02/03/2012
Friday
10-11.30 am
Test II
Assignment
and Viva
Academic
Interaction
Regularity in
class
Comprehensive
Examination
50 min
21/3/201120/04/12
Research Paper
Submission and
Presentation
10
Lectures 23-30
Model Building
and testing it.
Report Writing
and
Presentation
Presentation
Student will submit Research
on
27/4/2011 Paper (softcopy and hard
copy) and deliver
12-1 pm presentation of the same
Friday
(4+3)
continuous
continuous
03 hrs
40
Full Syllabus
Lectures 1-42
07.05.2012
Monday
10am -1pm
* These 4 marks would be proportionally distributed for attendance of the student over and above the
mandatory 75% attendance.
5|Pg.
Date: _ _ _ _ _ _ _ _ _
Form: GT/2
6|Pg.
Course Code/No.
SL IT 502
1. Instructor-in-charge
Instructor(s)
Course title
Enterprise Wide Information Systerms
:
:
L P U
3 0 3
R2
R3
R5
R6
R4
Lecture-wise plan
Lecture/
Session
Nos.
Learning
Objectives
Reference
(Chapter/Sec./
Page
Topics to be covered
Nos.
(of Text/ Ref. Books)
1-2
Process View of
Organization
3-6
Database
management
systems
7-10
11-15
16-20
21-24
25-28
29-31
32-34
35-37
38-40
Information System
Development
T2:Ch1/Pg 1 -15
R3:Ch2/Pg 115
R5:Ch3/Pg 216
R5:Ch. 3 to 6
MIS Project
Execution
R5:Ch. 3 to 6
ERP
CRM Applications
Integration among
Enterprise Solutions
E-Business
Trends
SCM Applications
40
4.Evaluation Scheme:
Component
Duration
(hr/min)
Weightage
(%)
Test I
50 Min
Session 1 15
-
10 Min
Date/ Time
Remarks
27-Jan-2012
Assignment-I
Presentation
Course
coverage/
Syllabus
Session 1 10
4:10 PM to
5:00 PM
6-Feb-2012
by 6:00 PM
17-Feb-2012
Session 07 15 to
24-Feb-2012
Individual Presentation
29-Feb-2012
Mid Term
Examination
90 min
20
Test II
50 Min
Session 1 20
3:30 PM to
5:00 PM
Session 21 28 23-Mar-2012
30 Min.
Assignment-II
100 min
4:10 PM to
5:00 PM
13-Apr-2012
4:10 PM to
5:00 PM
4-May-2012
By 5:00 pm
Academic
Interaction
Regularity in
class
---continuous
continuous
TOTAL
40
Closed Book
---12-May-2012
End Term
180 Min
Examination
Open
ERP Quiz
10:00 AM to
1:00 PM
Closed book
comprehensive
Examination
100
* These 4 marks would be proportionally distributed for attendance of the student over
and above the mandatory 75% attendance.
6. Chamber Consultation Hours: Wednesday & Friday (4:30 PM to 6:00 PM)
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine
Course title
Financial Management-II
:
:
L P U
3 0 3
G. D. Rathod
Room No. 47
Email id: gdrathod@iujaipur.edu.in
Mobile No. : +91 9829024490
Develop a framework to evaluate key decision in respect of capital structure, dividend policy, working capital
management and decision involving alternate choices.
At the end of the course, the student will be able to: Explain the need of Financial Forecasting and prepare Pro-Forma Financial Statements
Understand concepts of Leverage and measures of Leverage
Understand the concepts and theories of capital structures.
Analyze the Capital Structure Policies and Decisions
Understand and analyze models of dividend policies of management
Understand theories and concepts of Inventory management and Receivable management
Understand the Working Capital Management concepts and develop working capital cycle.
Explain the role of a treasury manager by understanding cash
Understand and evaluate CVP analysis and evaluate the decision making using different cost
accounting techniques
3. (a) Textbook(s):
T1
(b) Reference book(s):
R1
R2
R3
R4
4-5
6-7
8-9
T1: Ch.9/Pg.171-178
Capital Structure
Theories
Capital Structure
Theories
Capital Structure
Policy
Leverage
10
11-12
2|Page
Reference
Topics to be covered (Chapter/Sec./ Page Nos.
(of Text/ Ref. Books)
Financial planning
T1: Ch.9/Pg.171-178
and Forecasting
R1: Ch.5/Pg. 105-112
R1: Ch.19/Pg.477-482
R1: Ch.20/Pg.515-518
15
16-18
19
20-22
23-24
25-27
28
3|Page
Dividend Policy
R2:Case 1 /Pg.3-16
Receivables
Management
Receivables
Management
R1:Ch.11/Pg. 697-718
.
To analyse the given case so as to Case Analysis: The
understand the underlying concepts of Fall of United
Western Bank
current assets.
R2: Case5/Pg.55-70
Treasury
Management and
Control
34
35-36
Case Analysis:
Allied Irish Banks:
The Currency
Derivatives Fiasco
Cost- Volume- Profit
Analysis
37-39
40-42
Decisions involving
Alternate choices
R3: ch.2/Pg. 45
R4: Ch.5/215-343
32-33
4|Page
R1:Ch.627/ 671-695
5. Evaluation Scheme:
Duration
Component
(hr/min)
Individual
Assignment
-Test -I
Mid Term
Examination
Individual
Assignment
Test-II
quiz
Academic
Interaction
Regularity in class
50 min
10
90 min
20
--
30 min
20 min
6
5
continuous
continuous
End Term
Examination
40
TOTAL
100
Up to 12
sessions
Session 1 - 21
Based on the
post mid-term
syllabus
25-30 sessions
32-36 sessions
Date/ Time
Remarks
Announcement
date: 18/01/12
Submission date:
06/02/2012
Monday
15/02/12
3.10-4.00pm
Wednesday
28/02/12
10-11.30 am
Tuesday
Announcement
date: 13/03/12
Submission date:
23/03/2012
Friday
28/03/12
Wednesday
3.10-4.00 pm
18/04/12
3.10-4.00 pm
Wednesday
Library/web research
followed by Viva in
Common House.
* These 4 marks would be proportionally distributed for attendance of the student over and above the
mandatory 75% attendance.
6. Chamber Consultation Hours: Every Wednesday between 5.0 pm to 6.00 pm
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine
circumstances. However, there has to be a Prior and proper intimation to the undersigned or the
Program Coordinator
5|Page
Date: _ _ _11-01-2012 _ _ _ _ _ _
Form: GT/2
6|Page
Course title
Human Resource Management
:
:
L P U
303
Journals
The International Journal of
Human Resource Management
Asia Pacific Journal of Human
Resources
Websites
http://peoplematters.in/
http://www.shrm.org/
http://www.hrmthejournal.com
4. Lecture-wise plan
Lecture/
Session
Nos.
1-3
4-5
6-8
9-11
12-14
15-17
18-21
Learning
Objectives
To comprehend the role of HR ExecutivesHRM Functions Challenges of Human
Resource ManagementNew Challenges for
HR Executives. HR Management
Competencies and Careers
To classify the Line Vs Staff Authority
Structure and Organizational Chart of HR
Department. Globalization and its impact on
HR- IT Systems and HR
To be trained at the Concept of Job Analysis
and Design, Role analysis Methods of Job
analysis - Job Description - Job Specification
Modern Management Techniques: Job
rotation job enlargement Job
enrichment. Managing the dejobbed world,
Competency mapping.
To recognize the Need and Importance of
HRP- Process of HRPLevels and Types of
HRP Forecasting Demand for employeesForecasting supply for employees-Balancing
supply and demand considerations- HRP
Model, Workforce Composition, HRIS
To appreciate the concept of Recruitment Factors Affecting Recruitment Recruitment
Policy- Equal Employment, Diversity and
Discrimination Issues- Sources of
recruitment Information technology and HR
recruiting on the net (e-Recruitment) Methods and Techniques of recruitment
Selection Process- Person Job Fit - Person
Organization Fit Elements of Selection
Process - Steps in the Selection Procedure
Various types of Tests Reliability and
Validity of Selection Process
To be acquainted with the Selection
Methods and Process (including reference
check and medical examination)Placement
and induction- Competency testing systems
To appreciate the concept of performance
management and performance appraisal Objectives of Performance Appraisal - The
Appraisal Process - Traditional Methods and
Modern Methods of Appraisal, (including
MBO, 360 degree, Assessment Centre,
Topics to be covered
Introduction to HRM
Reference
(Chapter/Sec./ Page
Nos.
(of Text/ Ref. Books)
T1: Ch.1/Pg.3-23
Human Resource
Planning
R1: Ch.4/Pg.77-96
Test, Interviews,
Placement and
Induction
Performance and
Potential appraisal
Page 2
22-25
26-27
28-30
31-33
34-36
37-39
Compensation
Management
Case:
Employees First,
Customer Second:
Wegmans work culture
Wage and Salary
Administration
Rewards and Incentives
R1: Ch.10/Pg.239-273
C1: Case4/Pg. 47-64
T1: Ch.9/Pg. 143-161
R1:Ch.11/Pg. 275-307
C1:Case6/Pg.89-108
R1: Ch.16/Pg.423-450
C1: Case7/Pg.109-122
T1: Ch.12/Pg. 219-240
R2: Ch.16/Pg.432-458
Ch.17/Pg.459-489
Ch.18/Pg.490-502
Grievance Handling
Case:
Racial Discrimination at
Fedex corporation
Page 3
42-44
Discipline and
Disciplinary Action
R2: Ch.28/Pg.761-785
T1: Ch.18/Pg.329-341
Ch.19/Pg.342-350
Case:
Diversity & Talent
Management Practices
at IBM
R1:Ch.18/Pg.477-500
44
5.Evaluation Scheme:
Component
Duration
(hr/min)
Weightage
(%)
Course coverage/
Syllabus
Recruitment &
Selection
Individual
Assignment
--
Case analysis
Assignment I
(group)
--
Test
30 min
Mid Term
Examination
90 min
20
HR Quiz
--
Project (Group +
individual)
--
Case analysis
Assignment-II
(Group)
--
Academic
Interaction
continuous
Regularity in class
continuous
4*
End Term
Examination
Remarks
Tuesday,
th
24 Jan 2012
3:10 PM onwards
Field/ Library/web
research followed by
Presentation &
submission
Case analysis submission
followed by Presentation
(Group Activity)
Tuesday,
th
7 Feb 2012
3:10 PM onwards
Tuesday,
st
Session 1 - 20
21 Feb 2012
3:30 4:00 PM
Thursday,
st
Session 1 - 22
1 Mar 2012
3:30 5:00 PM
Tuesday,
Open/ current
th
20 Mar 2012
trends
3:10 PM onwards
Employee Training Tuesday,
rd
and Management 3 April 2012
Development
3:10 PM onwards
Employee relations Tuesday,
th
and collective
17 April 2012
Bargaining
3:10 PM onwards
-------
40
TOTAL
Date/Time
----
------
Tuesday,
th
15 May 2012
10:00 AM to 1:00 PM
100
* These 4 marks would be proportionally distributed for attendance of the student over and
above the mandatory 75% attendance.
Prepared by Prof. Sharad Kamra, ICFAI University, Jaipur
Page 4
circumstances. However, there has to be a Prior and proper intimation to the undersigned or
the Program Coordinator
8. General:
a) Individual Assignment: A home Assignment on a particular syllabi topic is given to each
student to understand and evaluate their understanding of the topic.
b) Case Discussion & Analysis : This is a group assignment. The groups can be of 2 to 4
participants. The students will be allotted a case, which first they need to discuss amongst
the group members and then submit type written assignment.
c) Written Test: A closed book Written Test as per the coverage of syllabus
d) Quiz : An in Class room Marketing Quiz Competition, Organized and participated by students
e) HR Project: The students will be given a Team project, which will be essentially an outdoor
assignment. In this assignment, the students may be assigned the task to go and interview
people with the help of questionnaires and later compile the report on the basis of
Secondary/Primary data. This will be followed by Class room Presentations. The students
presentation will be in form of not more than 8 power point slides. The presentation will be
for 10 minutes and it will be followed by a 5 minute Q&A session.
The written Report should be between 15 20 pages (including exhibits)
Sources of information:
Secondary data: Participants are expected to gather sufficient information from newspapers,
magazines, published company and industry reports and from the internet.
Primary data: Participants may get in touch with other industry professionals, entrepreneurs
and others who can provide insights on the intended business.
An interim performance report is due by the 28th session. This interim report may include:
Initial Outline
Questionnaire Design
Interview records
Form: GT/2
Page 5
Course title
INM582
L P U
3 0 3
3. (a) Textbook(s):
T1:
Author
Legal Environment
Publication
Year
2007
2008
of Business
N.D.Kapoor
T 2:Intellectual Property
Law, Latest edition
P. Narayan
T 3:Law of Transfer of
Property, Latest edition
Nandi/Subbaram
ALT Publication
2010
T 4: Students guide to
Company Law 20th ed
A.K.Majumdar
Taxman Publishers
2007
T 5: Students guide to
Income Tax 37th ed
V.K.Singhania
Taxman Publishers
2007-08
P.N. Vashney
Gogia
2010
2002
4.Lecture-wise plan
Lecture/Sess
ion Nos.
1-4
Learning
Objectives
To know about the
nature and types of
Law and system of
delivering justice in
Topics to be covered
Introduction
to
Legal
Environment: Philosophy of
Law Classification of Law
Torts National Law and
International Law Justice
Delivery System in India
Reference
(Chapter/Sec./Page Nos.
(of Text/Ref. Books)
TI: Chapter 1
Pgs 1-19
India.
5-7
Understand
the legal
aspects of
Contracts and
T1: Chapter 2
T1: Chapter 2
Documentation of Commercial
Contracts
T1: Chapter 2
Pgs 21-49
acceptance of
Agreements.
8-9
Learn about
different types
of Suits and
creation of
Pgs 49-70
Agency.
10-
To know more
11
about
employeremployee
relationship,
the way
commercial
contracts are
documented
and the law of
affixing
Stamps .
Pgs 70-86
12-13
Learn how
Partnerships and
Proprietorships work
and what are their
legal formalities.
14-16
To know how to
form a company and
raise capital from
public and to learn
more about dealing
in shares.
17-19
To learn how to
manage a company,
appoint Directors
Non-Corporate
Business
Entities: Sole Proprietorship
One Person Company (OPC)
Hindu Undivided Family (HUF)
Business Units Partnership
Firms The Partnership Act,
1932 Limited Liability
Partnerships
(LLP)
TI: Chapter 3
T1:Chapter 4
Pgs88-105
Pgs107-128
T1 : Chapter 4
T1:Chapter 5
Exchange/Gift/Assignment
of
Property Intellectual Property
Rights (IPR)
T1: Chapter 5
Pgs 129-148
and conduct
meetings.
20-
To understand the
22
Pgs 150-170
obligations attached
with the same.
23-
To make distinction
24
in sale n exchange
Pgs 170-184
25-
To know
T1: Chapter 6
27
about various
To learn about
T1:Chapter7
Banking and
Regulatory Environment:
different financial
Instruments.
taxes
implemented
by the
Pgs186-204
government
and learn
about the time
and process of
their payment.
28-30
Pgs208-237
31-34
35-36
To gain
understanding of the
different aspects of
Cyber Law and
Business
Transactions related
T1: Chapter 7
Pgs 241-277
Authentication of Electronic
Records Attribution of
Electronic Records Legal
Status for Electronic Records
Cyber Offences and Penalties
TI: Chapter 8
T1:Chapter 9
Pgs 279-288
to them.
37-
38
39-
40
importance of
protecting the
environment and
safeguard against
pollution.
Business
Obligations:
Environmental
Pollution
Environmental Law
Pgs 290-309
T1: Chapter 10
Pgs 311-321
41-
To know how
Alternative Dispute
T1: Chapter 11
42
to impose
Regulation(ADR):
Pgs323-332
litigation and
Efficacy of ADR-
carry out
Mediation-Arbitration-
Conciliation
Litigation: A
Comparative NoteArbitration-
Conciliation-MediationNegotiation-Arbitration
and Conciliation Law in
India
5.Evaluation Scheme:
Component
Duration
(hr/min)
Weightage
(%)
Test 1
50 min
Course
coverage/
Syllabus/
Lec No.
Lec 1-11
10
Date
Remarks
6th Feb.
mon
Written Test
4.10pm-
Closed book
5.00pm
Lec1-16
Quiz 1
50 min
20th Feb.
mon
4.10-5.00pm
Brief
Presentation
5 min each
90 min
Type Questions
Closed book
th
Lec 1-24
Mid Term
Test 2
Lec 1-19
Short answer
2nd March
2012 Friday
20
3.30pm-
Written Test
Closed book
5.00pm
Seminar
7-10 min
each
Test 3
50 min
Lec 1-34
5
10
4.10-5.00pm
Lec 25-38 23rd April mon
continuous
Presentation to be
delivered on a topic
given by 4th of April
Written Test
----
*Academic
Interaction
----
*Regularity
in class
continuous
Lec 1-42
Comprehens
ive
Exam
----
3 hrs
40
Assigned by the
instructor *
Written Test
Closed book
Date:15.12.2011
Teenna Sawhney
Name & Signature of IC
SCHEDULE OF SESSIONS
TOPIC
No. of
Sessions
1. Instructor-in-charge
Instructor(s)
Course title
Macroeconomics & Business Environment
:
:
L P U
3 0 3
Shradha Banga
Room No. 25
Email id: shradha.banga@gmail.com
Mobile No. : +919887059390
2004
Eugene Diulio
TMH
2006
(c) Other readings: Times of India: Business and Economy. Economic Times. Magazine: Business
India
(c) Other readings:
http://www.rbi.org.in
http://www.yojana.gov.in/
http://epw.in
http://indiabudget.nic.in/
Economic and Business daily: The Economic Times, Business Standard
Business Magazines: Business India
Reference
Lecture/Sessi
Learning
on Nos.
Objectives
(Chapter/Sec./Page
Topics to be covered
Nos.
(of Text/Ref. Books)
1-2
of T1:Chapter 1 and 2/
Macroeconomics,
Goals
Pg. 2-25
of
reading:
India
Issue
11/12/2011
and GD on: Should
India Export Iron Ore?
4-6
To
understand
measuring
Methods
national
Income
National T1:Chapter 3/
Income/output
of Measuring
National T1:Chapter 3/
and Income/output
Price
indices
and
Pg. 28-36
Pg. 37-44
its
applications.
7-8
and
Aggregate
Supply
curves
9-10
introduction
T1:Chapter 4/
Pg. 59-60
Consumption
function, multiplier
2|Pg.
AD and AS curves an
Pg. 70-76
To
understand
Saving
Investment,
Government
Pg. 77-90
Article
Business
reading:
India
Issue
27/11/2011
and GD on: Is export
story losing sheen?
15-16
simple
market
multiplier, equilibrium
T1:Chapter 5/
Pg.92-98
market T1:Chapter 5/
Pg.99-111
Hansen
Model:
IS
LM
20-22
To
understand
aggregate
Components
supply:
equilibrium T1:Chapter 6/
of Aggregate supply
Pg. 147-187
theory
3|Pg.
Classical,
23
Pg. 114-121
instability
T1:Chapter 11/
cycle,
Factor
affecting and
Business cycles
of Unemployment
unemployment:
Okuns
Law,
and
price instability
Impact
T1:Chapter 12/
Pg.202-212
of
unemployment
Article
reading:
India
Issue
25-27
To
understand
Theories
of Open
Pg. 215-243
policy
Fiscal
policy
and
To know Deposit creation, Balance Monetary policy and T1:Chapter 15/ Pg. 270sheet of a central bank, Measures of the
monetary and liquidity aggregates, system
Money multiplier, Instruments of
money
supply
control,
role
banking 289
Current affairs. Times
Business:
TOI 16/12/11 -21/12/11
34
35
To
know
Growth
phases
institutional framework
in Indian context
12
and
36-37
38-40
and
244
Part of
Chapter
technology
5|Pg.
13
Written Test
Duration
(hr/min)
50 mins
Weightage
(%)
10
Course
coverage/
Syllabus
Lectures 1-13
Date
Remarks
23/1/2011
12am-1
Monday
20/2/2011
Assignment
10/2/2011-
and Viva
20/2/2011
Lectures 15-22
12am-1
Monday
criteria:
application
of
pm affairs and
understanding
current
conceptual
of
topics
covered in sessions
01/03/2012
Mid
term
Examination
Lectures 1-22
90 mins
Closed
Thursday
20
Book
Written
Examination
10-11.30am
Assignment
25/3/2011-
and Viva II
9/4/2011
Presentation
Evaluation
on 9/4/2011
application
Lectures 23-32
affairs
12am-1
(4+3)
Monday
and
pm understanding
criteria:
of
current
conceptual
of
topics
covered in sessions
16/4/2011
Written Test
II
50 min
10
Lectures 33-40
Monday
Academic
Interaction
Regularity in
6|Pg.
Continuous
Comprehensi
ve
Full Syllabus
03 hrs
Examination
40
Lectures 1-40
10.05.2012,
Thursday
Closed
Book
Written
Examination
10am -1 pm
* These 4 marks would be proportionally distributed for attendance of the student over and above the
mandatory 75% attendance.
6. Chamber Consultation Hours: 12am-1 pm every Monday.
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine
circumstances. However, there has to be a Prior and proper intimation to the undersigned .
8. General:
a. Assignment topics will cover the given syllabus but it should be aligned with the current business
scenario.
b. All internal exams will take place in common house session i.e. Monday 12am -1 pm
Date: _ _ _ _ _ _ _ _ _
Form: GT/2
7|Pg.
Course Code/No.
SL OP 502
1. Instructor-in-charge
Instructor(s)
Course title
Operations Management
:
:
L P U
3 0 3
R2
R3
Operations Management
R4
R5
4.Lecture-wise plan
Lecture/
Session
Nos.
Learning
Objectives
(the student is expected to be able to do)
Introduction to
Operations
Management
Operations Strategy
and Competitiveness
(including case
discussion)
Process Analysis
(including case
discussion)
Product Design
Manufacturing
Process Selection
and Design
(including case
discussion)
Service Process
Selection and Design
(including case
discussion)
R1:Ch.8 Pg.229-320
Facility Location
2-3
4-5
6-8
9-10
11-13
14-17
18-20
Reference
Topics to be covered (Chapter/Sec./ Page Nos.
(of Text/ Ref. Books)
Waiting Line
Management
21-22
Strategic Capacity
Management
(including case
discussion)
23-25
Inventory Control
Where MRP
Can
Be
Used,
Master
Production Schedule,
Material
Requirements Planning System Structure,
MRP Examples and basic introduction to
MRP II.
Materials
Requirement
Planning
Supply Chain
Strategy (including
case discussion)
Total Quality
Management
(including case
discussion)
Just-In-Time and
Lean Systems
Project Management
(including case
discussion)
26-28
29-31
32-34
35-37
38-39
40-42
42
5.Evaluation Scheme:
Component
Duration
(hr/min)
Test I
50 Min
Weightage
(%)
8
Assignment-I
Session 1 13
-
Case Based
Presentation
Mid Term
Examination
10 Min
90 min
Test II
50 Min
Assignment-II
100 min
Regularity in
class
End Term
Examination
Remarks
24-Jan-2012
03:10 PM
3-Feb-2012
20
03:10 PM
10-Apr-2012
4
4
Closed Book
TQM & Project
Management
03:10 PM
27-Apr-2012
---Continuous
Continuous
180 Min
40
TOTAL
100
Open
30 Min.
Date / Time
OM Quiz
Academic
Interaction
Course
coverage/
Syllabus
Session 1 8
----
* These 4 marks would be proportionally distributed for attendance of the student over
and above the mandatory 75% attendance.
6. Chamber Consultation Hours: Wednesday & Friday (4:30 PM to 6:00 PM)
7. Make-up Policy: Make up tests will be allowed to the students only in case of genuine
Date: _ _ _ _ _ _ _ _ _
Course Code/No.
SLMS 502
1.Instructor:
Email id:
Course title
L P U
Soft Skills I
Dr.Pragya Mathur Kumar.
prakhar_pragya@yahoo.co.in
AUTHOR/PUBLICATION
Stephen Robbins
4.Lecture-wise plan
Lecture Nos.
1-3
Learning
Objectives
Able to demonstrate
Topics to be covered
Values:
Reference
Will be made available
Influence of moral,
Able to perceive
others without
biases & do healthy
interaction with
other students.
4-6
Perception:
7-9
How
perception
affects social
interaction?
10-12
Able to recognize
himself/herself through
other students.
Self Esteem
How do you see
yourself? How do you
relate to others (self
image)?
Your social status.
How others see
you?
13-15
He/she demonstrates
motivating behaviors
Will be made
Motivation:
What motivates you?
Gaining insight into
own motive patterns.
Relationship
motivation
behavior.
16
between
and
Creativity:
Are you creative?
What are
your blocks
of creativity?
17-21
Student is able to
demonstrate listening
skills, sensitivity to body
language of others and
maintain interpersonal
communication.
Communication:
Ability to listen and
understand another
person
Sensitivity to other than
verbal modes of
communication
Body Languagepersonal
communication style
Interpersonal
communication
22-24
Student is able to
assertive or aggressive or
submissive behavior
Assertive Skills:
Are you assertive or
aggressive or
submissive?
What is Art of saying
No?
How does
assertiveness
influence on
interpersonal
relationship?
25-27
Student is able to
Receiving & Giving
appreciate both positive & Feedback:
negative feedback
Giving negative
feedback
Giving constructive /
positive feedback
Handling negative
feedback
Receiving positive
feedback
Receiving negative
feedback
Defensive/controlli
ng behavior while
receiving negative
feedback
28-30
Emotional Intelligence:
31-34
Student is able
identify conflicting
issues and is able to
demonstrate
effective decision
making
35-39
40-45
Breathing
Meditation
Bio feedback
Time Management
5.Evaluation Scheme:
Component
Continuous
evaluationRubrics method
is used to
evaluate the
students
Duration
(hr/min)
50 min
Weightage
(%)
40
Mid-Semester
Examination
90 min
Course
coverage/
Syllabus
Date
Remarks
contents
during
every
session
Evaluation
will be done
during
sessions.
1-20
27.02.2012
Monday
20
10.00am-11.30
am
Every session is
interactive
continuous
Every student is
evaluated during
each session.
continuous
As per the
Rubrics
method
As per the
Rubrics
method
----
During Every
Session
Evaluated by the
instructor during every
session
-- --
------
Evaluated by the
instructor
Regularity to the
classes will
automatically
carry marks.
Comprehensive
Examination
3hrs
40
1-45
16.05.2011
Wednesday
10am 1.00pm
Date: __18.01.2012 _ _ _ _ _ _
Form: GT/2