Rollins College, Prague & Munich, October 04 - October 10, 2015

Sun, Oct 04, 2015

afternoon

welcome to Prague

day 1

arrive Prague

own arrangements

transfer to the hotel, check-in

own arrangements

orientation talk by ISP Program Manager & Rollins faculty

hotel area - TBC

rest of the day at leisure

Mon, Oct 05, 2015

orientation day

day 2

breakfast

morning

hotel

presentation: development of business practices in the region - 25

years of capitalism & strengthening of US-CR relations
e.g. US Embassy Prague

conference room

coffee break

morning

afternoon

panel discussion: Czech Republic as the heart of Europe: impact of the

Eurozone crisis & future outlook
e.g. business professional, expatriate manager, journalist, government
representative

conference room

networking welcome lunch

hotel restaurant

visit: local vs. international brand positioning of a premium Czech

product
e.g. Plzensky Prazdroj (SABMiller)
management presentation, discussion

public transport

cultural event: Scavenger Hunt - discover the secrets of Prague

overcome fun team challenges, uncover hidden locations throughout
the city, compete against time and other teams and explore Prague in a
unique way
evening

public transport/walk

free to relax
OR
optional cultural event: Jazz Boat
sit back, relax and soak up the atmosphere of Prague as you float down
the Vltava River with a view of the historical sites, listening to the best
local Jazz bands that the Czech Republic has to offer

Rollins College, Prague & Munich, October 04 - October 10, 2015

1/3

sts pay individually

7/16/2015

Tue, Oct 06, 2015

the Czech Republic from a bird's-eye view

breakfast

morning

day 3
hotel

visit: what does the future hold for European financial markets?
e.g. GE Money
management presentation, discussion

public transport

lunch on your own

visit: from grassroots to global business - what's the secret to success?
e.g. Avast!
management presentation, discussion
afternoon

public transport

free for sightseeing & shopping

OR
optional cultural event: guided tour of Prague Castle
this tour of Prague Castle, the largest coherent castle complex in the
world, will take you through the centuries of the Old Royal Palace, St.
George's Basilica and Prague's ancient symbol, St. Vitus Cathedral

Wed, Oct 07, 2015

transfer to Munich

day 4

breakfast
morning

sts pay individually

hotel

check-out
transfer to Munich via Pilsen (duration approx. 5 hours)
cultural event: tour of the Pilsner Urquell Brewery
learn about the traditional and modern ways of brewing one of the
world's finest beers - famous Pilsner Urquell; tour the brewery, learn
about the secrets of making this premium lager & sample the freshlymade unfiltered beer directly from the barrel

bus transfer

walk

lunch on your own on the way

afternoon

arrive Munich
transfer to the hotel, check-in

bus transfer

cultural event: guided tour of Munich

take a walk through history as you visit the most important sights of the
capital city of Bavaria - Marien Square, New Town Hall, Cathedral of
Our Blessed Lady, Residence Palace and many others

bus/walk

rest of the day at leisure

Rollins College, Prague & Munich, October 04 - October 10, 2015

2/3

7/16/2015

Thu, Oct 08, 2015

global leaders

day 5

breakfast

morning

hotel

visit: innovation in technology creating breakthroughs in business

e.g. Intel
management presentation, discussion

bus full day

lunch on your own

afternoon

3:00 PM - 5:30 PM

visit: managing a premium global brand & staying ahead

e.g. BMW
management presentation, discussion
cultural event: BMW factory tour
visit the home plant of the BMW Group and see live and in detail how
individual cars are produced; follow a car on its way to completion and
experience the fascination of technology during a 2-hour guided tour
(schedule is subject to availability)

walk

rest of the day at leisure

Fri, Oct 09, 2015

looking ahead

day 6

breakfast

morning

hotel

visit: local start-up scene: catalyzing innovation - from concepts to

commitments
e.g. Richard Diks Entrepreneurial Consulting
management presentation, discussion, workshop

bus full day

lunch on your own

afternoon

evening

Sat, Oct 10, 2015

case study: advertising across cultures: challenging assumptions &

breaking established habits to entice your customer
e.g. Ketchum Publico
management presentation, case study, discussion
farewell dinner

public
transport/restaurant

return to hotel

public transport

day at leisure

day 7

breakfast
morning

hotel

check-out, transfer to the airport

own arrangements

depart for USA

own arrangements

Rollins College, Prague & Munich, October 04 - October 10, 2015

3/3

7/16/2015