B-plan/Case Competitions

Mathangi Swaminathan
ManojVellala
Vamsee Gurram

Agenda
B-Plans / Case Competition
Overview of the Process

Strategies to crack competitions

Examples of Winning Entries: Our experiences
Other Initiatives
Hackathon
Start-up Fund

Areas under case competition

Retail

Finance:
Equity,
Banking

Non
profits

Healthcare

IT

Energy

Process
Case Qn
released

Team formation

Presentation
(ppt/doc)

Excellent ppt

Final
presentation

Presentation skills

PPT
Introduction
Case

Your main solution

Idea generation

Potential 4-5 solutions

Why our idea is the best

Expanding on the main theme

Fit with companys objectives

Marketing

Sub ideas
Value chain
Finance: less jargon, more insights, clear
assumptions
Implementation

Resources, future timeline implementation

Expected risks and measures to tackle them

Choose competitions
Resource crunch
To Gain expertise
National
Cash awards
International

Aethetics
Same font, appealing colors
More content, less slides
More graphical representations
Readable color combination
Use positive words
Focus more on your idea than on the context

Final Presentation

Time limit

Prepare your speech

Body language

Strictly followed
Ex:15 mins: 10 slides
Separate content for slides,
presentation. Do not read from
slides
Separate deck for Q&A
Confidence, passion
Extent of research

General Guidelines
Be very imaginative in
ideas & practical in
approach to
implementation
Strike a rapport with
audience during
presentation
Contact industry experts,
peer group, professors to
refine ideas
Never argue with the
judge. Be assertive yet
humble.

Sample Business Plans / Cases

Boston Consulting
Group Save the Child

CK Prahalad Global
Case Competition

Problem Statement:
Non Profit crusade
against child labour
Funding Issues.
Key Takeaways:
Clarity in ppt
PPT Skills
NOT useful
primary research

Problem Statement:
Jaipur Foot facing
scalability &
sustainability issues
Key Takeaways:
Use of Primary
Research
Within time
Q&A

Indian Retail Forum

IESE Investment
Competition

Problem Statement:
Make a business plan
for retail chain
creating social value
Key Takeaways:
Latest happenings
How you talk
matters!
Synchronization
between team
Not everyone
should talk!

Problem Statement:You
are an investor.
Analyse an
investment in a waste
management start-up
Key Takeaways:
Do not force-fit a
framework
Complicated
financials!? Sorry
the judges couldnt
get it!

Thank You!
Youve been a great class!
Contact Details:

Q&A

Vamsee Gurram:
vamsee_gurram2015@pgp.isb.edu
+91-9949301999
Mathangi Swaminathan:
Mathangi_Swaminathan2015@pgp.isb.edu
+91-88860 18810
Manoj Vellala:
Manoj_Vellala2015@pgp.isb.edu
+91-9704377511