SALMON (SONNY) KAPLAN

Boynton Beach, Florida 33472-4333

(561) 568-6665 sonnykaplan@gmail.com

C-LEVEL EXECUTIVE: FINANCE & OPERATIONS

Senior healthcare executive with more than a 20-year track record in multi-million-dollar, multi-facility
healthcare organizations, including CFO and operations leadership roles. A leader with a history of superior
executive collaboration. Proven ability to manage multiple tasks, departments, and independent operations
simultaneously, with attention to critical details. Reputation for success in motivating staff and improving
performance. Has demonstrated excellence creating profitability in new and established programs.

Multi-Site Operations Staff Management Motivational Leadership Regulatory Compliance

Budgeting & Forecasting Financial Reports & Presentations Executive Summaries Cost Savings
Strategic Planning Corporate Restructuring Group Management Capital Projects Negotiation
Profitability Asset Management Billing & Reimbursement Management Information Systems (MIS)

PROFESSIONAL EXPERIENCE
HEALTHCARE FINANCIAL CONSULTING, New York 2010-Present
Principal Consultant
Leveraged long-standing industry relationships to develop new business and position clients for
sustainable growth in compliance with state regulations.
Developed applications for clients pursuing Health Care Efficiency and Affordability Law of New York
State (HEAL) grants. Prepared award drawdowns.
Prepared comprehensive Certificate of Need Applications for new residential healthcare facilities
(RHCFs) as well as planned growth for existing RHCFs and change of ownership applications.
NORTHERN SERVICES GROUP, INC. (NSG), Monsey, New York 2000-2010
$90 Million not-for-profit group comprising 3 RHCFs (533 beds), respite & hospice, 2 adult day health
care programs (274 slots), an assisted living facility (100 beds), an upscale independent and assisted
living retirement community (157 apartments), LHCSA and a home care agency.
Chief Financial Officer (CFO)
Directed the full range of financial accounting for the group and its 6 member companies including
reporting and relations to regulatory bodies, internal and external audits, billing for inpatient and
outpatient services, and weekly payrolls for all 7 companies.(over 1,200 employees) Participated in longterm strategic planning, including planning for growth and devising corporate policies to manage groupwide operations. Managed capital and development project budgets. Developed monthly financial reports
for the Executive Director and the Board. Negotiated insurance policies, third-party contracts, and
technology services. Managed a staff of 30 in finance, MIS, and purchasing.
Consolidated disparate financial functions into a central corporate finance department for the group,
creating a formal structure that increased quality, strengthened control, and improved timely analysis
and reporting while saving $180,000 in annual audit costs.
Saved more than $400,000 on a salary and wage audit by the NYS Department of Labor for the
period preceding my tenure. Resolved subsequent audits for less than $1,000.
Introduced in-depth operating and capital budgets for each department, and increased accountability
for department directors, generating 6-figure cost savings.
Implemented new internal financial statements that improved cost control by showing real-time
comparisons of budget against actual spending and previous year spending.
Created a formula and approach for direct care nursing staffing that generated millions in labor
savings over 10 years while insuring full coverage for patient care.

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NORTHERN SERVICES GROUP (NSG), continued
Oversaw the construction of a new ventilator unit and operated it at a profit, doubling its size while
similar organizations closed their facilities due to low revenue and high costs.
Negotiated more than $120,000 in cost savings in renewing the contract for copy and fax services.
HHCS, INC. d.b.a. HEBREW HOSPITAL HOME, Bronx/Valhalla, New York 1995-1999
$100 Million not-for-profit corporation overseeing 5 companies including 2 RHCFs (642 beds), long-term
home health care (250 slots), adult day health care, (124 slots), respite & hospice care, partially capitated
duly eligible Medicaid/Medicare LTC program, assisted living, and a continuing care retirement
community (CCRC) (120 apartments, 10 assisted living units & 20 skilled nursing beds) and a LHCSA.
Chief Financial Officer (CFO)
Headed finance, accounting, reporting, billing, & payroll (over 1,400 employees) for the group and its 5
member companies. Advised the CEO, Audit & Compliance Committee Chair, Finance Committee Chair,
and other Board members on strategic recommendations & compliance issues. Participated in strategic
planning. Managed capital & operating budgets. Negotiated contracts & interfaced with third-party payers.
Established HHCS as the parent corporation for the group and formalized central finance, purchasing,
human resources, and MIS for all group companies. Generated substantial cost savings over
independent operations and created a strong professional identity.
Created a corporate MIS department in full compliance with NYS Department of Health and Medicare
regulations. Upgraded existing systems, implemented new processes and workflows, and established
independent books and records for each corporation in the group with central oversight.
Set up the corporate structure for a new 160-bed RHCF. Secured final approval to begin construction,
managed construction finances, and provided oversight for the initial, highly profitable base period.
Launched a new licensed home care services agency that generated a surplus within 1.5 years.
Helped launch a demonstration project, 1 of only 6 in the state, providing partially capitated long-term
care for duly eligible Medicaid/Medicare participants in New York State.
Reduced laundry and linen costs by $137,000/year for a single 482 bed residential health care facility.
Increased Medicare Part A billing rate by 75% over a 4 year period for Hebrew Hospital Home, Inc.
(HHH) before the prospective payment system, leading to $2.7M in additional revenue each year.
Set up corporate structure for CCRC. Involved with the planning and start up and collection of
reservations and deposits from prospective purchases of apartments and life care in the CCRC.
FOREST VIEW NURSING HOME, Forest Hills, New York 1992-1995
Controller - 160-bed residential healthcare facility.
Revamped the finance operation and implemented formal, scalable systems to ensure quality and
accountability while facilitating company growth.
Led transition from paper-based to primarily electronic finance operations. Managed MIS consultants
to implement and support the finance system.
Ensured profitability and financial solvency during a change in corporate ownership.
Early Career: Senior Accountant, Loeb & Troper CPA. 1987-1992. Healthcare and not-for-profits.
FORMAL EDUCATION
Currently examining MBA programs.
Bachelor of Economics Financial Accounting & Transport Economics
Minor in Business Economics & Economics, High Honors in Statistical Methods
University of Stellenbosch Stellenbosch, South Africa Equivalent to an Ivy League University
AFFILIATIONS
Former Finance Subcommittee Member
New York Association of Homes & Services for the Aging (Leading Age New York)

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