Subic Bay Freeport Key Districts

Land Use Distribution

Of the 67,000 hectares available at Subic Bay Freeport, around 4,500 has so far been
allocated. The large presence of the "green buffer" in this allocation is evidence of the
SBMA's commitment to developing the area with environmental and community
concerns in mind.
The amount of commercial land has not yet reached critical levels. This is good news for
commercial locators, who can be assured of favorable long-tern lease arrangements.

Subic Bay Freeport Key Districts

Based on Subic Freeport's physical / land-use planning and development strategy, there
arebasically seven (7) key districts into which the Subic Bay Freeport is subdivided. These are:

The Subic Gateway

This is identified as the SBF's downtown area, where trade and commerce are expected
to grow, being located immediately at the entrance coming from the Tipo-Expressway
road. The existing Royal Subic Mall and other retail establishments are expected to
complement future office-commercial developments planned within the vicinity. A
planned Convention-Exhibition Center will be located within this area as the venue for
major international and domestic events. Other possible developments allocated for the
Subic Gateway are businessman's hotels, offices and shopping centers.
The Central Business District

Approximately 181 hectares in size, the Central Business District or the Central Area has
traditionally been designated primarily for business and commercial functions. Around
sixty hectares are being earmarked for other possible establishments, such as additional
commercial-offices, retail, educational centers, as well as hospitality and residential
developments.
The Port Area(s)
SBMA plans to undertake changes in existing airport and seaport facilities within the
next ten years to improve the competitiveness of Subic as a Freeport. Portions of the
airport will be converted for maritime functions instead, while some 40 hectares of
Subic Bay will be reclaimed and developed into an advanced container port.
Cubi-Triboa Area
This area is earmarked for residential and hotel establishments. Other prominent sites
within Cubi-Triboa are the Cubi Hospital, Navmag, Crown Peak Gardens, Legenda Suites
and the Triboa Country Club, indicating the residential characteristic of the site. (Subic
Heights is within this area.)
The Subic National Park
Forest West is a well preserved eco-tourist spot, and is ideal for commercial tourism,
with animal reserves and adventure trekking trails. Around 5 to 6 wildlife and nature
attractions are being planned for the area. Forest East remains as a forest reserve.
Kalayaan & Binictican
These were the housing areas designated for the military before the turnover of Subic.
Most of the units have been refurbished, and currently are being leased to expatriates /
senior managers of company locators within Subic Bay Freeport, or rented to holiday
tourists from Metro manila.
Redondo Peninsula
This scenic area is located within the Bataan Peninsula across the Bay, and comprises
3,800 hectares. The area is assigned for several tourist developments including
recreational subdivisions, golf courses, resort hotels and restaurants.

http://www.virtual-asia.com/ph/subic-bay-freeport-key-districts.htm

Infrastructure and Utilities of Subic Bay

Infrastructure
There is an existing organised community. The US Navy left behind the basic
infrastructure - good roads, water and sewerage, telecommunications and power
supplies, and these have been relatively well maintained and are being strengthened to
cater for the expansion of the Freeport.
Peace and order, a high security area and traffic discipline that is efficiently maintained.
Excellent leisure facilities such as sailing, diving and golf, or just relaxing on the beach.
Education for primary and secondary students, as well as other specialist colleges. The
Subic Foreign Language Centre has opened to provide intensive English courses to
international students.
An increasing awareness of the tourist potential of the area, with many new restaurants
and other leisure attractions being established following the success of Ocean
Adventure Marine Park.
Investors enjoying tax and duty free exemptions on imported raw materials, supplies,
capital equipment and other items for consumption in the Freeport.
An abundant pool of well trained staff and workers from the towns and provinces
immediately surrounding Subic.

Utilities
Telecommunications:

Subic Bay Freeport has advanced communications systems, which feature fiber-optic
cabling, able to accommodate a capacity of over 100,000 telecommunication lines, and
allowing connectivity with satellites and global systems when necessary. Plans are being
worked out to establish long distance communication services such as video
conferencing, telephony and distance education, among others.
Electrical power:
Currently the Enron Subic Power Corporation operates two plants, a 12- and an 118megawatt power plant, left by the US within the Subic Bay Freeport. There are plans to
privatize the sourcing, management and distribution of power within the Subic Bay
Freeport to improve its standards and provide sufficient supply primarily for its industrial
and technology-oriented locators.
Water and Sewerage:
Subic Water and the Subic Bay Municipal Authority provide adequate potable water and
sewerage maintenance within the Subic Bay Freeport. In addition, the SBMA will be
constructing a $40 million water well field in anticipation of future demand.

Subic Bay Medical Center /U.S. Naval Hospital (USNH)

SBMC strives to provide quality healthcare through effective quality management
systems. It enjoys world class facilities, is equipped with modern innovative medical
equipment and staffed with highly trained and experienced professionals. It has
complete diagnostic equipment to ensure that the physician can provide quality care.
U.S. Naval Hospital (USNH), Subic Bay (also the Navy Regional Medical Center) was the
main medical facility of the U.S. Naval Forces, Philippines. In 1992, after the Philippine
government decided not to renew that agreement with the U.S. for bases, the Subic Bay
Naval Base (along with Clark Air Force Base) were abandoned by the U.S.
The Hospital was designated for 90 operating beds with facilities for expansion to 141
beds, covering all primary clinical specialties. For those patients requiring specialized
treatment or evaluation not available at this medical center, the aeromedical
evacuation system stands ready to get patients of the required care in safe and
expeditious manner.
During the past 10 years the Hospital has admitted more than 44,000 persons for
treatment. More than 4,000 babies have been born, upwards of 5,000 major and minor
operations have been performed and close to 2,000,000 patients have been treated on
an outpatient basis.
USNH Units:

MEDICINE

EYE, EARS, NOSE and THROAT CLINIC

Internal Medicine

Diagnostic Evaluation

Cardiology

Cataract Extraction

ECG

Treatment of Glaucoma

Gastroenterology

Audiometry

Pulmonology

Nephrology

Clinical Microscopy

Oncology

Histopathology

Neurology

Serology

Psychiatry

Clinical Chemistry

Treatment of STD

Immuno-Assay-Hepa Profile

Bacteriology

SURGERY

LABORATORY

General Surgery

Blood Banking

Pediatric Surgery

Hematology

Orthopedic Surgery

Hematocrit

Uro Surgery

Eye Surgery

CT Scan

Radio Frequency Ablation Treatment

Ultrasound

OBSTETRICS and GYNECOLOGY

2-D Echocardiogram

Pelvic & Breast Examination

MRI

RADIOLOGY

Female Diseases Consultation/Clearance

Menstrual Problems

Cervical Problems Screening & Consultation

Fluoroscopy

Mammogram

EMERGENCY DEPARTMENT

OUT PATIENT DEPARTMENT

Subic Bay Medical Center /U.S. Naval Hospital (USNH)

website: http://www.subicbaypi.com/subic_naval_hospital.htm

http://www.virtual-asia.com/ph/infrastructure-and-utilities-subic-bay.htm

About Subic Bay

The Climate.
The climate in the region is tropical without extremes, the temperature throughout the
year remaining around 26 degrees Celsius. The dry season lasts from November to May
and the wet season from June to October.

Click on the Image For full view

The History.
Juan de Salcedo is the first recorded visitor to Subic Bay in 1572 and his report to King
Philip of Spain referred to the deep water, sheltered anchorage, strategic location and
healthy environment there. The Spanish historically constructed a naval station in Subic
in the second half of the nineteenth century. By Royal Decree in 1884 it became a
naval port, and subsequently an arsenal and a ship repair facility. At the turn of the
century, the United States acquired Subic Bay as part of the settlement resulting from
their victory in the Spanish American War, and apart from a few years during the
Second World War, they maintained Subic Naval Base as a most important constituent
of its overseas military establishment until it was handed over to the Government of the
Philippines in 1992. The Naval Air Station was constructed in 1956 and this airfield,
along with the port, was used extensively during the Vietnam War and subsequently
during the Gulf War.

Subic Bay Freeport was created under Republic Act 7227 in 1992 and in the ten years
since its inception has been transformed by the Subic Bay Metropolitan Authority
(SBMA) into a thriving centre for industry and commerce as well as tourism. The number
of workers in the Freeport in 2000 exceeded the numbers employed there by the US
Navy during their periods of peak activity, and today that figure stands at more than
50,000, although only 3,000 people actually live there.
Subic Bay Metropolitan Authority (SBMA):
The Subic Bay Metropolitan Authority (SBMA) in pursuit of economic development and
social progress shall develop the Subic Bay Freeport into a globally competitive, selfsustaining and environmentally-friendly centre for industry, commerce, finance,
investment and tourism in the Asia Pacific Region. It will expand and optimise its
harbour facilities. It will partner with surrounding communities to provide investors sites
close to its international airport & harbour.
The Subic Bay Freeport enjoys more LIBERAL TAX LAWS AND INCENTIVES that are in
keeping with its business-friendly environment.
Tax and Duty-Free Importation.
Subic Bay Freeport investors enjoy tax and duty-free exemptions on imported raw
materials, supplies, capital equipment, and other items for consumption within the
Freeport.
Exemption from all Local and National Taxes with only a 5% Corporate Tax on
Gross Income.
Subic Bay Freeport investors are exempt from all local and national taxes such as valueadded taxes, excise and ad valorem and franchise taxes. They are merely required to
pay a final corporate tax of only 5 percent of their adjusted gross income.
Unrestricted Entry of Foreign Investments.
Foreign Investors may invest up to 100 percent equity in almost any authorised
economic activity in the Subic Bay Freeport.
No Foreign Exchange Control.
No foreign exchange control is applied within the Subic Bay Freeport and full repatriation
of profits is also allowed.
Visas Available to Foreign Nationals.

The Subic Bay Metropolitan Authority processes and grants various residency visas to
foreign nationals. Temporary Work Permits and Subic Special Work Visas are granted to
foreign nationals who possess executive or highly technical skills not possessed by
Filipinos. Subic Special Investor Visas are granted to foreign investors who have an
investment of at least US$250,000.
Accessibility:
Subic Bay Freeport is accessible to most key cities within the Asia Pacific Region, either
by sea or air.

The Location.
Strategically located along the West coast of the Philippines Central Luzon Region,
within the province of Zambales, Subic Bay Freeport is truly the geographic hub and
gateway to and from the Asia-Pacific region. Once home to the largest U.S. Naval Base
Complex outside of the United States, its multi-billion dollar infrastructure and deep
harbour make Subic Bay Freeport ideal for multinational companies and international
visitors.
It covers an area of 165,000 acres of mainly wooded hills, of which less than 3% has
been allocated for industrial, commercial and residential areas. Subic Bay is a deep
natural harbour with an excellent anchorage surrounded by mountain ranges that
shelter it from typhoons, and in the past from the effects of the eruption of Mount
Pinatubo less than 50 kilometres away.
It is blessed with white sand beaches, clear bays, tropical forests and clean
air.
Geography:

Subic Bay Freeport covers an area of about 67,000 hectares and is located along the
West Coast of the Zambales province. To the east are the Zambales Mountains, while to
the west is the South China Sea. Subic Bay Freeport is accessible to most key cities
within the Asia Pacific Region, either by sea or air. By land, the Subic Bay Freeport is
about 110 kilometers from Metro Manila, via the Subic-Tipo Expressway.
Subic boasts a 104 hectare bay offering a movable pier, a fixed pier and two berth
spaces, cold storage facilities, warehouses, open storage areas and a container yard.
With its 15 meter deep natural harbor, the Freeport can accommodate large cargo
vessels, as well as small private yachts owned by exclusive members of the Subic Bay
Yacht Club.
The Subic Bay International Airport covers a 2,700 meter runway, adequate facilities
and modern equipment for efficient carriage of domestic and international flights. Subic
is home to prominent commercial carried Federal Express (Fedex). Recently, Fedex
decided to renew its contract with Subic Bay Freeport and will remain within Subic until
at least 2007.
Tipo Expressway. The completion of the North Luzon Expressway by the year 2004 is
expected to shorten travel time from Manila. Likewise the proposed Subic-Clark road will
improve movement to and from the two economic zones.
Subic Bay Metropolitan Authority (SBMA) Website: http://www.sbma.com/

http://www.virtual-asia.com/ph/about-subic-bay.htm

Subic Bay on Luzon Island in Zambales

Subic Bay is a bay on the west coast of the island of Luzon in the Philippines, about
100km northwest of Manila Bay. Formerly the site of a major United States Navy base, it
is now the location of an industrial and commercial area known as the Subic Bay
Freeport Zone under the Subic Bay Metropolitan Authority. The Subic Bay magic- its
untouched and unadulterated beauty around the thriving industry and technology, its
wonderful people who are now scattered around the world, its remarkable culture, its
significant history, and its rich, colorful and sometimes seemingly laughable legends
and anecdotes, as told by the many.

Subic naval base, formerly known as one of the largest American naval bases outside
the US, was strategically located near international shipping lanes in the South China
Sea and 120 kilometers north of Manila. Subic Bay comprises a large protected natural
harbor surrounded by hills, forest and white sandy beaches. Since 1990, NGOs from the
Philippines and the U.S. have claimed that the past and on-going military activities
around Subic Bay produced toxic waste that was seldom appropriately treated. Their
activities to urge cleanup widespread in the U.S., the Philippines and other areas
through a toxic waste coalition.
At the same time, the former naval base has undergone an extensive redevelopment
since the Seventh Fleet moved out in 1992, and now provides a mix of high grade
industrial, commercial and tourist facilities and housing. As such, Subic Bay is a
centerpiece of the Philippines' drive towards newly industrialized economy status by the
year 2000. It is now the location of an industrial and commercial area known as the
Subic Bay Freeport Zone under the Subic Bay Metropolitan Authority (SBMA). SMBA
stimulate the development of overall tourism products in Subic Bay Freeport by
professionalizing tourism services and implementing tourism plans.

Getting To And Around Subic Bay:

Getting To Subic Bay By Road:

By Own Car
Very accessible with only 30-min away from the DMIA-Clark Airport via Subic-Clark-Tarlac
Expressway, 2 -hr from Manila via North Luzon Expressway.
By Public Transport

Victory Liner, with several stations around Metro Manila, has regular trips in
Olongapo City through the NLEX-SCTEX-SFEX vis--vis with an average of 3 hours
travel time;

Saulog Transit has a regular trips in Olongapo City to Cavite vis--vis via NLEX
and Olongapo-Gapan National Highway;

Red, Orange and yellow-colored Public Utility Jeeps plying the main thoroughfares
of Olongapo City going to and from near the major entry points of Subic Bay
Freeport;

Winstar Transport Service is the only public utility vehicle plying the
thoroughfares of Subic Bay Freeport Zone

Getting Around Subic Bay

By Own Car
Tourist Guides are available to assist and make your stay more exciting that will leave
you a worth returning experiences Subic Bay. Please contact the Tourism Office-Tour
Operations.
By Taxi Service
Winstar Transport Service
Tel.: ++63 047 252 7409
Mega Taxi Transport Service
Tel.: ++63 047 252 8102
Tour Packages

Seahorse Tours and Souvenirs

Tel.: ++63 047 252 5617
www.seahorsetours.com
HOP ON-HOP OFF TOURS
First Double-Decker Bus Tour in the Philippines by Wowcard, Inc.
Tel.: ++63 047 252 9032
www.wowcard.biz

http://www.virtual-asia.com/ph/subic-bay-luzon-island-zambales.htm

Subic Bay Business & Economic Activity

Subic Bay Freeport is a thriving location for economic activity. It was created under
Republic Act 7227 in 1992 and in the ten years since its birth has been transformed by
the Subic Bay Metropolitan Authority (SBMA) into a thriving centre for industry and
commerce as well as tourism.
Strategically located, Subic Bay Freeport is truly the geographic hub and gateway to and
from the Asia-Pacific region. Once home to the largest U.S. Naval Base Complex outside
of the United States, its multi-billion dollar infrastructure and deep harbour make Subic
Bay Freeport ideal for multinational companies and international visitors. Indeed, much
of the economic activity of Zambales province can be attributed to the Subic Bay
Freeport. The number of workers in the Freeport in 2000 reached 34,372, exceeding the
number employed there by the US Navy during their periods of peak activity, and even
though the global economy has yet to recover from the recessions of the late 1990s,
the enterprises in Subic Bay Freeport continue to expand so that today the workforce
stands at approximately 50,000.
Although only 3,000 people live within the Freeport, there are 200,000 people living
next door in the City of Olongapo, while one million people live in the adjacent provinces
of Zambales and Bataan.

The Subic Bay Freeport enjoys more LIBERAL TAX LAWS AND INCENTIVES that are in
keeping with its business-friendly environment.
Tax and Duty-Free Importation - Subic Bay Freeport investors enjoy tax and dutyfree exemptions on imported raw materials, supplies, capital equipment, and other
items for consumption within the Freeport.
Exemption from all Local and National Taxes with only a 5% Corporate Tax on
Gross Income - Subic Bay Freeport investors are exempt from all local and national
taxes such as value-added taxes, excise and ad valorem and franchise taxes. They are
merely required to pay a final corporate tax of only 5 percent of their adjusted gross
income.
Unrestricted Entry of Foreign Investments - Foreign Investors may invest up to 100
percent equity in almost any authorised economic activity in the Subic Bay Freeport.
No Foreign Exchange Control - No foreign exchange control is applied within the
Subic Bay Freeport and full repatriation of profits is also allowed.
Visas Available to Foreign Nationals - The Subic Bay Metropolitan Authority
processes and grants various residency visas to foreign nationals. Temporary Work
Permits and Subic Special Work Visas are granted to foreign nationals who possess
executive or highly technical skills not possessed by Filipinos. Subic Special Investor
Visas are granted to foreign investors who have an investment of at least US $ 250,000.
Notable companies that have invested in Subic include Sankyo Seiki Manufacturing
Company Ltd., Sanyo-Denki (Phils) Inc., Junken Sangyo (Phils) Corporation, Yi-Phone
Subic Bay Corporation, Cosmoss Electronics (Phils) Corporation, Federal Express
(FedEx), BICC Brand Rex, Koryo Subic Inc., and Acer Philippines.

Tourism
The number of visitors to Subic Bay Freeport in 2000 reached 5.0 million, compared with
3.4 million in 1999. The increase in the number of visitors can be attributed to the
"Friendly Gates" policy of the Subic Bay Municipal Authority.
Recent developments within Subic Bay Freeport include the new Subic Bay Arts Center,
which opened its doors to the public for the first time in May 2000. The former Lowry
Hall Station Theater was also renovated and transformed into a center that caters to all
aspects of the arts.

Recent Develpments and Prospects

The Subic Bay Municipal Authority has embarked on a 4-point program to make Subic
Bay Freeport competitive globally. The program is outlined as follows:

To develop Subic Bay Freeport into a world class seaport

To establish e-Subic as the Information Technology (IT) center in Asia

To expand Subic's horizon into a locality with the Subic-Clark alliance

To enhance Subic's attraction as a tourist destination, by developing nature

theme parks

Port Modernization
To improve Subic's Port facilities, the SBMA entered into a joint venture agreement with
International Container Services, Inc., and Royal Port Services, Inc. The agreement is for
the interim development of a working container terminal at the Naval Supply Depot.
In 2000, the government of Japan, through the Japan Bank of International Cooperation,
approved a 16.45 billion Yen loan package that will fund the Subic Bay Port
Development Project. The project aims to develop a new container terminal at the Cubi
Point area, to be able to accommodate Panamax and post-Panamax vessels. The project
also intends to rehabillitate other existing port facilities as the Naval Supply Depot and
Boton areas.

E-Subic
Subic Bay Municipal Authority plans to make Subic Bay Freeport competitive globally by
taking advantage of Information technology (IT). Its goal is to have an E-government at
Subic Bay Freeport where applications for services and permits can be transacted online. Subic Bay Freeport had already started with this plan and some of the world's

leading IT proponents, i.e. Oracle Syatems Incorporated, Pacific Technology

International, Silicon Valley of California, and Alliance Center in Fortworth Texas, have
formed strategic partnerships with the SBMA.
SBMA is currently developing its own investor handling system which will provide speed
in business transactions. With such extensive IT infrastructure the SBMA is projected to
become a hub of the following IT capabilities:
Software Development - The Subic Bay Freeport is moving ahead with a software
development park to be established at the Taiwanese Industrial Park Phase II area.
E-Commerce - A growing number of IT companies are eyeing Subic Bay Freeport as an
e-commerce platform. The most recent is DVB Holdings Ltd., which plans to invest
US$100 million.
CyberEd and Distance Learning - A number of academic and technical institutions,
i.e. Ateneo Graduate School of Business Center for Continuing Education, The Philippine
Science and Technology Centers and Comteq Computer and Business College have
already established their presence at Subic Bay Freeport.

Subic-Clark Alliance
The Subic-Clark Alliance aims to link the Clark and Subic economic zones through the
proposed Subic-Clark Tarlac Toll road. This 92 kilometer 4-lane highway project is
expected to cost US$425 million to construct. The road project is seen to be a precursor
for Central Luzon's global competitiveness as the commercial strengths of Clark
International Airport and Subic's harbor operations will be combined. The project has
already been endorsed by the National Development Economic Authority and is
currently awaiting approval for funding from the Japan Bank of International
Cooperation.

Development of Nature Theme Parks

The Subic Bay Marine Exploratorium, Inc., (SBMEI) is currently developing a world-class
theme park at the Kamayan Wharf that will showcase interactive entertainment. Future
developments within the area will be the forest Theme Park and Wildlife Sanctuary.
These areas will be developed within the boundaries of Subic Bay Freeport's protected
forest. Also, integrated in the plan of the SBMEI is the establishment of tourism-related
facilities such as resorts, hotels, recreation services and shopping areas.

Strengths

Organized community; continued success in converting the former military

facility into an economic freeport zone.

Abundant workforce from towns/provinces immediately surrounding Subic.

Basic infrastructure is present - road network, telecommunications, water and

power supply.

Accessibility by way of land, sea and air.

Well maintained environment and high security area.

Considered highly as an investment area; strong export-import performance.

Strategic location within the Asia Pacific Region.

Being a freeport, Subic has liberal tax laws and promotes incentives for its
investors / locators.

Opportunities

Subic has the potential to establish itself as a premier economic zone

development outside of Metro Manila and Calabarzon, targeting foreign
investors/locators involved in IT, manufacturing, education, tourism, real estate and
utilities.

Completion of the North Expressway decreases travel from Metro Manila to Subic
via the Clark Tollway.

Clark-Subic partnership considered as an economically strong growth corridor,

combining seaport and airport operations as a magnet for investment and tourist
activity, as well as employment generation.

With strong government support and private sector interest, Subic can position
itself as a master-planned and self-sustaining community.

With its vast land size, Subic can integrate various developments within its area,
for example, information technology centers, industrial parks, commercial hubs,
residential communities, leisure and recreational havens. In contrast the Metro CBD
has inherent limitations due mainly to its land-locked configuration.

Interest of industrial locators shows confidence in the vision and management of

Subic Bay Freeport. Increasing local visits indicate the potential for tourism.

Metro manila is highly congested; thus industrialization and commercialization

have moved northward and/or southward.

Please Check Current Development Status:

M.I.C.E/ Conventions/ Conferences - Subic Bay Exhibition and Convention
Center (SBECC)
The Subic Bay Exhibition and Convention Center (SBECC), with a total floor area of
12,000 sqm, is so far the biggest convention area in Central Luzon, Philippines. SBECC is
great for product launching, marketing events, concerts/extravaganzas, bazaars, indoor
sport events and other events like the APRRC. Within SBECC are two conference halls.
Plenary 1 and Plenary 2 can accommodate a maximum of 3,000 and 5,000 pax,
respectively. Some of the national and international events concluded in Subic Bay are
Asia-Pacific Economic Cooperation, Philippine National Advertising Congress,
International and National Sporting Events, International Beauty Pageants, International
Cultural Events, and various Rotary & Rotaract events.
Subic Bay Exhibition and Convention Center (SBECC)
18 Efficiency Street, Subic Gateway Park,
Subic Bay Freeport Zone, Olongapo City, Zambales
Phone: (+6347) 252-4160, (+6347) 252-4129
Fax: (+6347) 252-4194
Email Address: rmar...@sbma.com
Website: http://www.sbma.com/index.php?
module=pagemaster&PAGE_user_op=view_page&P...
Ocean Adventure Theme Park
Camayan Wharf,West Ilanin Forest Area, Subic Bay Freeport Zone.
Tel.: ++63 047 252 9000
Website: http://www.oceanadventure.com.ph
Treetop Adventure Theme Park
JEST Camp Area, Upper MAU, Cubi Point, Subic Bay Freeport Zone
Tel.: ++63 047 252 9425
Website: http://www.treetopadventuresubic.com
Zoobic Safari Theme Park
Group I, Ilanin Forest, Subic Bay Freeport Zone
Tel.: ++63 047 252 2272
http://www.zoobic.com.ph
Subic Sea Plane Theme Park
Lot 14 Argonaut Highway, SBFZ

Tel.: ++63 047 252 2230

Tour to Mt. Pinatubo
Subic Bay Metropolitan Authority (SBMA) Tourism Department
2/F, Subic Bay Exhibition & Convention Center
Efficiency Road, Subic Bay Gateway Park
Tel. Nos. (047) 252.4655 / 252.4049 / 252.4242
Fax No. (047) 252.4194
FACILITY MANAGEMENT
Tel.: (+6347) 252.4032/ 4193
Facsimile: (+6347) 252.4194
Email: jem_...@yahoo.com
APPLICATION FOR MARKETING, SIGNAGE, ADVERTISEMENTS
Tel.: (+6347) 252.4123/ 4200
Facsimile: (+6347) 252.4194
Email: mark...@yahoo.com
SPECIAL EVENTS MANAGEMENT
Tel.: (+6347) 252.4197/ 4206
Facsimile: (+6347) 252.4194
TOUR OPERATIONS
Tel.: (+6347) 252.4154/ 4829
Facsimile: (+6347) 252.4194
Email: sbma...@yahoo.com.ph
TOURISM CLASSIFICATION STANDARDS
Tel: (+6347) 252.4196/ 4788
Facsimile: (+6347) 252.4194

http://www.virtual-asia.com/ph/subic-bay-business-economic-activity.htm

HISTORY

"Subic" was derived from the native word "hubek", which means "head of a plow". The origin of the name was a
by-product of altruistic colonial enterprise.

On a bright day in 1542, Juan de Salcedo, the able Spanish conquistador and dashing grandson of Miguel Lopez
de Legazpi, founded Subic while collecting tributes in the area. The town's name at that time is Hubek. How this
name was chaged to Subic is the stuff of persistent leged. It tells of Salcedo's mispronouncing "Hubek" as
"Subiq". By the time of the American occupation of Subic, the Yankees mispronounced "Subiq" into "Subig".
Later on "Subig" became "Subiq" again, but the letter q - apparently of Spanish origin - was replaced with letter c,
hence the name "Subic".
Spanish Period
Nearly 86 years after Spain had established in September 1776 its main naval base in the Philippines in Manila
Bay, the British took over the place, which prompted the Spanish military to scout for the next promising naval
station. The expedition returned with the good news for the naval command - a natural bounty and deep waters
at Subic Bay. King Alfonso II issued a decree in 1884 that declared Subic as "a naval port and the property
appertaining thereto set aside for naval purposes." Construction of an arsenal and ship repair yard ensued March
8 the following year, as ordered by the new settlers' Naval Commission. Subic Bay's potential as naval station
reached the land of Commodore George Dewey, that in 1898, he and his men engaged in a battle that destroyed
the Spanish Army. The star spangled banner found its glory in Subic Bay in December 10, 1899.

American Period
In 1902, Rear Admiral Robley D. Evans,
Commander of the Asiatic Stations, directed
200 Marines for an expeditionary force for the
first U.S. fleet exercise in Asian waters. Guns
were erected on Grande Island and Admiral
Evans laid plans for emergency repairs of the
station at Subic Bay but was denied assistance
by the U.S. Five years later, the U.S. Congress
finally appropriated funds for a full-scale Subic
Bay Naval Reservation. Words from then
President Theodore Roosevelt goes: "If we are
to exert the slightest influence in Western Asia,
it is of the highest importance that we have a
naval station in Subic Bay." Subic Bay is now
on the rise of being one of the best training
areas in the Corps. But with the U.S. - Japan
tension heating up, appropriations for operation
and maintenance of the base fell short. Hawaii
came in the scene; funding of the development
of Pearl Harbor as US main station in the
Pacific earned the thumbs up of the Congress.
Subic took its ill fate - a promising harbor was
left as a small repair station.

Word War I

Youn
g US sailors in brief respite while waiting for new assignments

US was drawn into the war in Europe; Filipinos and Americans worked hand in hand to prepare the battleships
for World War I. As if that was not enough, workers at Subic Bay also overhauled 26 German ships, that had
been used to transport thousands of American troops to Europe. Likewise, this period gave way for different
developments: Olongapo had a taste of some of its best years; the base was lined with trees and plants, and
several recreational facilities were constructed. But the skies over the Bay were suddenly raining with stick
bombs - the Japanese claimed Subic and Olongapo on January 10, 1942, days after the Pearl Harbor attack,
bringing with them the devastation of World War II. Many Filipinos and Americans were killed, several buildings
were destroyed, seven seaplanes were sunk, and lines of telephones and telegraphs were sabotaged. The
Marines were ordered to withdraw into Bataan then soon to Corregidor, burning all buildings left standing after
the Japanese attack. Filipinos torched all the war's ruins in Olongapo. Filipinos have been subjected to the
cruelty of the Japanese for three years, after which the American made a forceful rebound and reoccupied the
base on January 29, 1945.
World War II
The Marine station underwent massive reconstruction and was again ready for naval endeavors on September
26, 1945. Shortly after the marines resumed their duties, the Tydings-McDuffie Law set provision for Philippine
independence and was granted on July 4, 1946. Nonetheless, the US maintained that it would still retain the
country's military bases. The Philippines, acknowledging its frailty in the Cold War, entered into the RP-US
Military Bases Agreement on March 14, 1947. The US was granted the right to retain sixteen military bases and
to administrate the town of Olongapo. Several significant urbanization projects were orchestrated, but the most
challenging was as gigantic as displacing half the part of a 1,200-foot mountain, that needed around 20 million
man-hours, and required five years of labor - the exceptional air station and pier construction of the Seabees was
the highlight of 1956 in Subic Bay. Another accomplishment at the height of the cold war was ammunition
bunkers and buildings that occupied over 12, 400 acres of the Southwestern part of Subic Bay. Set in the tropical
rainforest, ammunition and ordinance from these facilities played a big role in the Vietnam War and in the Gulf
War of 1991.

The original 1947 military pact between the

Philippines and the US has been amended. The
year 1979 witnessed a turning point for both
countries - Philippines claimed a sovereign rule
over the base and the US area of responsibility
was reduced from 24,000 hectares to 6, 300
hectares. What followed was a series of events
that would change the course of Subic Bay
forever. On June 15, 1991, volcanic ashes and
debris rained over the base, devastating Subic
Bay and neighboring provinces. Mt. Pinatubo's
fury has left the navy and air force no option but
to evacuate all their dependents. When
Pinatubo's rage came to a halt, and American
and Filipino personnel restored the base,
bringing it back to business in no time.
Uncertainty continued hovering the Philippine
Senate with regard to the termination of the
1947 treaty. Months-long discussions were held;
parliamentary proceedings were organized; and
a pro-bases rally was staged, but to no avail.

The lowering of stars and stripes marks the farewell to

America's nine decades of military presence on Philippine soil.

September 16, 1991 surfaced a conclusion The US had to withdraw its forces and
equipment from Clark and Subic, having
received the rejection of 12 senators on the
earlier proposed new treaty. The lowering of the
Stars and Stripes followed suit. The Navy bid
farewell to America's nine decades of military
presence on Philippine soil.

Post-Cold War
Surprisingly the departure of the Americans did not spell doom. Subic Bay was converted into a commercial zone
largely through the efforts of some 8,000 residents of nearby Olongapo City, under the leadership of their mayor,
Richard Gordon, who volunteered to protect and preserve 8 billion dollars worth of facilities and property from
looting and destruction. Subic has since been transformed and became a model for bases conversion into
commercial use after the Cold War with blue chip companies like Coastal Petroleum, Enron and Fed Ex pumping
in over $3 billion of investments creating 70,000 jobs in the free port's first four years. It was host to the 4th APEC
Leaders' Summit on November 24, 1996 and . FedEx's Asia-Pacific hub, Asia-One, was also located in Subic
Bay for almost ten years..
In addition to commercial use, Subic Bay is also a popular destination for weekend visitors from Metro Manila.
Attractions include several beaches, an underwater aquarium, jungle survival tours, racing and duty-free
shopping centers.

Concepts and Definition of Terms

Tourism refers to activities of foreign and domestic visitors traveling to and staying in places
outside their usual environment for not more than one continuous year for leisure, business and
other purposes not related to employment with pay from within the place visited. Traveling for the
purpose of conducting businesses, for education and training, etc., can also be part of tourism.
Both foreign visitors (country of residence is other than the Philippines) and domestic visitors
(Philippine residents) are covered in the survey.
Tourism activities encompass all that foreign and domestic visitors do for a trip or while on a
trip. It is not restricted to what could be considered as typical tourism activities such as
sightseeing, sunbathing, visiting site, etc. From an economic point of view, the basic activity of
foreign and domestic visitors is consumption, that is, the acquisition of consumption goods and
services to satisfy individual or collective needs and wants.
Tourist/visitor is a person traveling to a place, that is his/her not usual environment for less than
12 months and whose main purpose of the trip does not involve economic activity remunerated
within the place visited.
Coffee shop is an establishment which primarily serves prepared coffee or other hot beverages.
It shares some of the characteristics of a bar, and some of the characteristics of a restaurant, but
it is different from a cafeteria. Coffee houses focus on providing coffee and tea as well as light
snacks.
Resort is an establishment offering food, sleeping, accommodation and recreational facilities to
the public for a fee or remuneration.
Restaurant is an establishment offering to the public refreshments and/or meals.
Specialty shop is a specialized store that sells only one line of products such as cosmetics and
others.
Amusement/recreation is a terms for a collection of rides and other entertainment attractions
assembled for the purpose of entertaining a large group of people. An amusement park is more
elaborate than a simple city park or playground, usually providing attractions meant to cater to
children, teenagers, and adults. Recreation or fun is the expenditure of time in a manner
designed for therapeutic refreshment of one's body or mind. While leisure is more likely a form of
entertainment or sleep, recreation is active for the participant but in a refreshing and diverting
manner.
Electronic payment (e.g. credit card, ATM) refers to money paid electronically. Also known as
e-money, electronic cash, electronic currency, digital money, digital cash or digital currency.
Foreign exchange counter is a business establishment whose customers exchange one
currency for another.
On-line booking/reservation is a reservation through a website using credit card for payment
per transaction done.

Parking is the act of stopping a vehicle and leaving it unoccupied for more than a brief time.
Rest/comfort room is a public toilet facility, which may be a stand alone water closet, or part of a
bathroom. At a minimum, a washroom can be a single unit featuring a toilet and hand basin for
hand washing. Washrooms can also be larger facilities, which may include bathing facilities or
showers, changing rooms and baby facilities. Washrooms may be stand alone buildings or
installations, or be featured as part of buildings such as railway stations, schools, bars,
restaurants, nightclubs or filling stations. Washrooms can also be found on some public transport
vehicles, for use by passengers. Washrooms are usually fixed facilities, but can also refer to
smaller public portable toilets, or larger public portable washrooms constructed as portable
buildings. There shall be separate clean and adequate public washrooms for male and female
provided with running water and adequate toiletries.
Wireless internet connection (Wi-Fi) is a trademark of the Wi-Fi Alliance. A Wi-Fi enabled
device such as a personal computer, video game console, mobile phone, MP3 player or personal
digital assistant can connect to the Internet when within range of a wireless network connected to
the Internet. The coverage of one or more interconnected access points which is called a hotspot
that can comprise an area as small as a few rooms or as large as many square miles covered by
a group of access points with overlapping coverage.
Accreditation is a certification issued by the Department of Tourism which recognizes the holder
to having complied with its minimum standards in the operation of the establishment concerned.
Land transport is the movement of persons and goods on or across land by means of any
conveyance and through the use of the infrastructure and facilities in connection therewith.
Laundry cleaning is the act of washing clothing and linens. The place where washing is done.
Dry cleaning is any cleaning process for clothing and textiles using an organic solvent rather
than water. Dry cleaning is necessary for cleaning items that would otherwise be damaged by
water and soap or detergent. It is often used instead of hand washing delicate fabrics, which can
be excessively laborious.
Retailing is the sale of goods or merchandise from a fixed location, such as a department store,
boutique or kiosk, or by mail, in small or individual lots for direct consumption by the purchaser.
Tour service includes tourist guides, transport equipment that can be rented etc.
Transport service refers to the renting of transport equipment with driver to transport
passengers.
Valet parking is a service provided by some hotels, restaurants, and airports whereby an
employee parks people's cars for them on arrival and brings the cars back for them on departure.
Number of Establishments

1. The 2009 Survey of Tourism Establishments in the Philippines (STEP) covered a total of 2,015
establishments engaged in other tourism characteristic activities. Of the total, 237 or 11.8 percent
had a total employment (TE) of 20 and over while 1,778 or 88.2 percent had a TE of less than
20.

2. By industry, other amusement and recreational activities, n.e.c. (O92499) registered the biggest
number of establishments with 1,059 or 52.6 percent of the total. Sporting activities (O92410) and
foreign exchange dealing (J68130) followed next with 359 (17.8%) and 247 (12.3%)
establishments respectively. (Figure 1 shows the distribution of other tourism activities
establishments by industry sub-class.)

Employment

3. In 2009, a total of 47,136 employees were employed by other tourism activities establishments.
Majority (28,792 or 61.1% ) of the employees were males and 18,342 or 38.9 percent were
females. As to the nationality of the employees, 47,116 or 99.9 percent were Filipinos.

4. Establishments providing other amusement and recreational activities, n.e.c. (O92499) employed
the most number of workers with 28,332 or 60.1 percent of the total. Sporting activities (O92410)
ranked second with 6,926 or 14.7 percent, which was followed by establishments engaged in preneed plan for health (J68141) with 3,863 or 8.2 percent. Percentage distribution of employment
by industry sub-class is displayed in Figure 2.

Revenue

5. The total revenue earned by the establishments engaged in other tourism activities in 2009
amounted to PhP96.7 billion of the total, establishments providing other amusement and
recreational activities, n.e.c. (O92499) generated the highest revenue at PhP62.6 billion or 64.7
percent. Other pre-need plans except J68141 (J6814) ranked second with PhP14.7 billion or 15.2
percent. Pre-need plan for health (J68141) followed with PhP11.1 billion or 11.5 percent. Figure 3
illustrates the percentage distribution of revenue for other tourism activities establishments by
industry sub-class.

6. Of the total revenue, PhP2.3 billion or 2.3 percent were generated from tourists.

Available Facilities

7. Most of the establishments engaged in other tourism activities, 1,024 or 50.8 percent of the total
had a rest room or comfort room. The next most common facility was for sports/recreational or
amusement with 883 or 43.8 percent followed by parking space with 790 or 39.2 percent.

Number of Visitors/Clients Served

8. Establishments engaged in other tourism activities had served around 181.7 million visitors or
clients in 2009. Majority (159.0 million or 87.5%) of the visitors or clients went to amusement
parks and similar attractions (O92193).

Plans for Expansion within the Next Five Years

9. For other tourism activities establishments, only 291 or 14.4 percent have planned to expand
within the next five years.

Plans for Renovation within the Next Five Years

10. Around 424 (21.0%) other tourism activities establishments have planned to renovate within the
next five years.

Department of Tourism (DOT) Accreditation

11. More than one half, 1,285 or 63.8 percent, of the establishments involved in other tourism
activities had no DOT accreditation. Only 282 or 14.0 percent reported that they had DOT
accreditation while 449 or 22.3 percent of the establishments had no entry in this item.

TECHNICAL NOTES
Introduction
The National Statistics Office (NSO) conducted the first-ever 2009 Survey of Tourism
Establishments in the Philippines (STEP). This survey collected information on the available
supply of tourism goods, products and services which are valuable inputs in the compilation of
the Philippine Tourism Satellite Account (PTSA). This is a nationwide survey of establishments in
the formal sector engaged in tourism characteristic industries only as defined by Philippine
Tourism Statistical Classification System (PTSCS). Tourism characteristic products are goods and
services which would cease to exist in meaningful quantity or those for which the level of
consumption would be significantly reduced in the absence of visitors (e.g. accommodation
services). Activities from which the products were created are termed as tourism characteristic
industries..
Scope and coverage
The 2009 STEP is a nationwide survey of establishments in the formal sector engaged in tourism
characteristic industries only, as well as, health and wellness industries. Identified industries for
health and wellness are included due to the increasing demand for statistics on these activities..

The 2009 STEP covered completely four tourism characteristic industries namely:.
o

Hotels and motels (H55110)

Pension houses (H55191)

Other short-stay accommodation (H55199)

Chartered buses and cars operation (I60940)

Also included for scope and coverage of 2009 STEP are those establishments engaged in the
following:.
o

Accommodation (H55120, H55192)

Restaurant (H552)

Passenger transport

Transport equipment rental

Travel agency, tour operator and tourist guide services

Recreation, entertainment, cultural services and similar activities

Financial and insurance activities

Health and wellness

Response rate
A total of 364 or 84.3 percent of the sample establishments responded. These include receipts of
good questionnaires, partially accomplished questionnaires and reports of closed, moved out or
out of scope establishments.
Concepts and Definition of Terms
Tourism refers to activities of foreign and domestic visitors traveling to and staying in places
outside their usual environment for not more than one continuous year for leisure, business and
other purposes not related to employment with pay from within the place visited. Traveling for the
purpose of conducting businesses, for education and training, etc., can also be part of tourism.
Both foreign visitors (country of residence is other than the Philippines) and domestic visitors
(Philippine residents) are covered in the survey.
Tourism activities encompass all that foreign and domestic visitors do for a trip or while on a
trip. It is not restricted to what could be considered as typical tourism activities such as
sightseeing, sunbathing, visiting site, etc. From an economic point of view, the basic activity of
foreign and domestic visitors is consumption, that is, the acquisition of consumption goods and
services to satisfy individual or collective needs and wants.

Tourist/visitor is a person traveling to a place, that is his/her not usual environment for less than
12 months and whose main purpose of the trip does not involve economic activity remunerated
within the place visited.
Coffee shop is an establishment which primarily serves prepared coffee or other hot beverages.
It shares some of the characteristics of a bar, and some of the characteristics of a restaurant, but
it is different from a cafeteria. Coffee houses focus on providing coffee and tea as well as light
snacks.
Resort is an establishment offering food, sleeping, accommodation and recreational facilities to
the public for a fee or remuneration.
Restaurant is an establishment offering to the public refreshments and/or meals.
Specialty shop is a specialized store that sells only one line of products such as cosmetics and
others.
Amusement/recreation is a terms for a collection of rides and other entertainment attractions
assembled for the purpose of entertaining a large group of people. An amusement park is more
elaborate than a simple city park or playground, usually providing attractions meant to cater to
children, teenagers, and adults. Recreation or fun is the expenditure of time in a manner
designed for therapeutic refreshment of one's body or mind. While leisure is more likely a form of
entertainment or sleep, recreation is active for the participant but in a refreshing and diverting
manner.
Electronic payment (e.g. credit card, ATM) refers to money paid electronically. Also known as
e-money, electronic cash, electronic currency, digital money, digital cash or digital currency.
Foreign exchange counter is a business establishment whose customers exchange one
currency for another.
On-line booking/reservation is a reservation through a website using credit card for payment
per transaction done.
Parking is the act of stopping a vehicle and leaving it unoccupied for more than a brief time.
Rest/comfort room is a public toilet facility, which may be a stand alone water closet, or part of a
bathroom. At a minimum, a washroom can be a single unit featuring a toilet and hand basin for
hand washing. Washrooms can also be larger facilities, which may include bathing facilities or
showers, changing rooms and baby facilities. Washrooms may be stand alone buildings or
installations, or be featured as part of buildings such as railway stations, schools, bars,
restaurants, nightclubs or filling stations. Washrooms can also be found on some public transport
vehicles, for use by passengers. Washrooms are usually fixed facilities, but can also refer to
smaller public portable toilets, or larger public portable washrooms constructed as portable
buildings. There shall be separate clean and adequate public washrooms for male and female
provided with running water and adequate toiletries.
Wireless internet connection (Wi-Fi) is a trademark of the Wi-Fi Alliance. A Wi-Fi enabled
device such as a personal computer, video game console, mobile phone, MP3 player or personal
digital assistant can connect to the Internet when within range of a wireless network connected to
the Internet. The coverage of one or more interconnected access points which is called a hotspot
that can comprise an area as small as a few rooms or as large as many square miles covered by
a group of access points with overlapping coverage.

Accreditation is a certification issued by the Department of Tourism which recognizes the holder
to having complied with its minimum standards in the operation of the establishment concerned.
Land transport is the movement of persons and goods on or across land by means of any
conveyance and through the use of the infrastructure and facilities in connection therewith.
Laundry cleaning is the act of washing clothing and linens. The place where washing is done.
Dry cleaning is any cleaning process for clothing and textiles using an organic solvent rather
than water. Dry cleaning is necessary for cleaning items that would otherwise be damaged by
water and soap or detergent. It is often used instead of hand washing delicate fabrics, which can
be excessively laborious.
Retailing is the sale of goods or merchandise from a fixed location, such as a department store,
boutique or kiosk, or by mail, in small or individual lots for direct consumption by the purchaser.
Tour service includes tourist guides, transport equipment that can be rented etc.
Transport service refers to the renting of transport equipment with driver to transport
passengers.
Valet parking is a service provided by some hotels, restaurants, and airports whereby an
employee parks people's cars for them on arrival and brings the cars back for them on departure.

Characteristics of visitors
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