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Section headings listed in gray font appear in both the Project Charter and the Scope Statement.
Project Title: Web Site Enhancement Project Project Manager: Xin Tao Project Description (see Project Charter) ( !"#$%!&) '(siness )bjecti*es (!"#$%!& )
A new company web site is proposed to best support the companys mission to provide a complete recreational experience to the guests, including elegant meals, relaxing living uarters, and extensive recreational options such as golf, tennis, spas, gyms, night clubs, and excursions to local towns and areas of interest. !ncrease mar"et share by #$% within two years of launch by providing on&line ueries and reservations of rooms, on&line boo"ing of guest services. !ncrease revenue by '#% within three uarters post&launch by tapping into a larger customer base accessible through internet sales. Avoid ris" that some of the hotels will have to be closed within two to three years as pressured by other larger hotel chains. !ncrease customer satisfaction by '#% among the existing customer base by becoming more technology&oriented, as measured via customer satisfaction surveys ta"en over the two&year period following the new web site launch.
1he new web site has a user friendly graphical interface, which shall allow user to do ueries, reservations, browsing and boo"ing easily. 1he new web site is enhanced to interact with existed systems) a *eservation System and a +uest&Services System. !t has the capabilities to read data from and save data to those systems. 1he new web site shall display results according to users re uests.
Project Deli*erables (see Project Charter) (!"#$%!& ) Project 4cceptance Criteria ( !"#$%!&)
0elivery of the web site by the end of August, '$$9 1he new web site shall provide on&line ueries and reservations of rooms, on&line boo"ing of guest services 1he new web site shall operate ': hours a day, ; days a wee". 3xpenditures on the project not exceeding <=$$,$$$ *educe web site maintenance cost by '$%. !ncrease revenue by '#% within three uarters post&launch !ncrease customer satisfaction by '#% among the existing customer
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Project Constraints (see Project Charter) (!"#$%!& ) Project 4ss(mptions (see Project Charter) (!"#$%!& ) Project +oles an3 +esponsibilities (see Project Charter) ( !"#$%!&) Project E5cl(sions (see Project Charter) (!"#$%!& ) 6nitial De7ine3 +is8s ( !"#$%!&)
/ecause the management team is still somehow hesitant to embar" on the project, the project could be canceled. /ecause funds for this project are coming from mar"eting budget of the mar"eting team, funds may be reduced if mar"eting team cannot control its budget wisely. /ecause the project re uires more technical resources to be hired, which are scarce due to the red hot technology mar"et, the new web site may not be launched on time. /ecause the project has a cost constraint of <=$$,$$$, an inferior web site may be developed, resulting in a poor uality that fails to reali5e its sales targets. /ecause the project has a time constraint of -$ months, the web site may not be tested thoroughly, leading to an unstable web site. /ecause the project re uires the deployment of new hardware, shipment delay of the new hardware would lead to the project behind schedule.
Sche3(le Milestones (see Project Charter) ( !"#$%!&) Cost Estimate (see Project Charter) ( !"#$%!&) Project Parameter +an8ing ( !"#$%!&)
Parameter 1ime
*an"ing >-,',?,:@ -
Comments 1he sponsors hope that the new web site can be up and running, accepting online reservations and ueries within -$ months before the start of the new pea" season. 2issing the target launching time means that the strategic objectives can not be meet to increase revenue by boo"ing to capacity at pea" times and by expanding pea" seasons by mar"eting
year round points of interest. Cost ' 1he budget for the project is fixed at <=$$,$$$.
Scope
1he sponsors are willing to sacrifice some of the web sites features in order to reach the uality, cost, and time goals. Since the company web site would bring significant revenue opportunity for the company, a stable site is much needed. A buggy web site leads to low customer satisfaction, which would adversely impact companys revenue.
,uality