Hannah Alley, Mr Daley, A2 Media Studies.

Postmodern TV case study: Girls Just Wanna Have Sums (The Simpsons).
The TV series I am using as my post modern case study is The Simpsons. This program is an American animated sitcom created by Matt Groening for the Fox Broadcasting Company. It is a satirical parody of a middle class American lifestyle epitomized by its dysfunctional family of the same name, which consists of Homer, Marge, Bart, Lisa, and Maggie. The show is set in the fictional town of Springfield and parodies American culture, society, television, and many aspects of the human condition. In general there are many post modern aspects about this TV series. Narrative-speaking, the programme follows a non-linear narrative creating confusions over time and space. This is an extremely post-modern trait, and is very typical of comedy programs, like Family Guy for example. This trait is made obvious to the audience when a character may state something like oh dont worry, itll all be alright by the next episode, making the audience feel as if the characters are almost aware that they are in a show. Furthermore, the programme uses simulacra and stimulation through using a cartoon within the actual cartoon, called Itchy & Scratchy. In effect, this show that the two children of The Simpsons family watch, is a stimulation of the real world of Springfield essentially a hyper reality inside a hyper reality. It is also interesting to note that Itchy & Scratchy uses non consequential violence just like the cartoon Tom & Jerry and almost seems an exact replicate of the cartoon, which is ironic. Another postmodern trait of The Simpsons is that the programme seems to not be localised in any other region rather than America, nor any other period of time than the post modern era. As well as this, there is no sign of progress being made within the children in school. For example, Maggie is forever sucking her dummy, and the audience never actually witness her growing, such as learning to walk or talk, etc.. Every single characters image stays stagnant. Lastly, the programme constantly makes fun of issues in the real world which is a decline of the meta-narrative, being a frequent theme throughout. Fun is poked at religion, the government, social issues and more, with light consistently being made out of any situation. The particular episode of The Simpsons I am studying is the Girls Just Wanna Have Sums episode, where Harvard principle Skinner is fired for offending feminists by suggesting differences in performance in math/science may be due to innate differences between men and women. He is then replaced by womens educational expert, Melanie, who demands that the males and females in Harvard are separated immediately, and the audience see females treated differently from now on. There are many post modern traits about this particular episode, such as it makes light of political issues. What is the source of this illusion, or as I call it, the biggest lie ever told? Principle Skinner states as he stands on stage, speaking out to all of the feminist women before him, who do not look very pleased. There is an instant display of lack of seriousness and irony in this clip, as the Principle of the school is mocking quite a serious topic (feminism). This is a very post-modern trait as it is making light of political issues that do

Hannah Alley, Mr Daley, A2 Media Studies.

happen in the real world. Then, a woman in a pink blazer stands up and shouts youre a worse version of Hitler as she ironically points her hand out at Skinner, almost as if she is mimicking Hitler. The irony is reinforced here the episode is beginning to look like a parody, as the topic of Hitler is very serious and a piece of history is being mocked. Also, another crucial post modern aspect of this is that it is intertextual by referencing to Hitler. The use of stereotypes and mocking of serious subjects seems to be another consistent post modern trait in the episode, too. Skinner states please, believe me I understand the problems of women as he laughs and stands to the side in a flowery, pink dress. The idea that The Simpsons are representing a stereotype of females here, to all wear floral dresses, is very post modern as again, this is a sensitive subject that especially feminists, would not like to set their eyes upon. The mocking of serious subjects returns yet again when a child shouts ha ha, Skinners a tranny. Of course, many transsexual individuals could feel deeply affected by this sort of mention as these new subjects are not usually spoken about, but it is apparent that the modernity of this program really does push boundaries. Another crucial trait of post modernity is also highlighted in this episode, which is pastiche. When the next scene presents the new Principle, Melanie, teaching her new class of females, there is an element of pastiche conveyed. It is interesting to note that the previous scenery was very traditional and sensible in the schools assembly hall, which suddenly switches to an airy-fairy, feminine classroom suddenly full of purple puf chairs, flowers and soft-lighting. This represents the very post modern merging of looks/genres. Furthermore, the next scene presents Principe Melanie passionately asking a student: How do numbers make you feel?, after she switches on a light that makes fraction symbols and numbers float around the room. This presents another stereotype of females to constantly think with their emotions instead of thinking rationally and practically, and being soft and girly. The fact that The Simpsons confidently represents this stereotype is very post modern. In conclusion, it seems that The Simpsons has a general liberal attitude to serious matters like Feminism, which can be taken very seriously by many individuals. I felt that this whole episode made light of serious issues and was very ironic and mocking, which of course, is very post modern.