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Richard Denny
www.motivate-to-win.co.uk
The Laws of Motivation
For those of you who have that great responsibility in managing, These are two really pertinent and soul searching questions that
leading and motivating others, let me ask you these two questions: every manager should ask themselves regularly, as they must build
a foundation for the principles that will be conducive to a healthy
What sort of manager would you like to be management style.
managed by? Here we will look at the laws of motivation. One could argue that
they are principles rather than laws, but I prefer to use the word
And secondly: ‘laws’ because it implies that if you break them, you will receive
a penalty.
Are you that sort of person?
Law 1
We have to be Motivated to Motivate
It is impossible to motivate another person if you yourself are not motivated.
What sort of manager do you want to be managed by? The manager who
arrives at work before anybody else, who is enthusiastic, positive, always has a
bit of good news to pass on, is loyal and leads by example? A manager who
has a purpose – in other words, a MOTIVATED MANAGER?
I have met so many managers who demand and expect that their employees
should be more motivated, yet in looking at these managers themselves it is
absolutely apparent why they are not getting what they hope for.
I chaired a conference for some two hundred senior managers of a major UK
public company. It became apparent that this was their second conference at
attempting to launch a new management style and strategy. Not only was the
new system not fully understood but it had not been enthusiastically
embraced by the senior executives. It came to light that one of the root
causes for the lack of enthusiasm and motivation to change lay on the
shoulders of one person. They key manager responsible for the roll-out of the
programme had been made redundant shortly before the first conference and
was then invited back for a six-month contract just to communicate and
implement the strategy. What an odd management decision!
• Participation motivates