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Short Functional Text : Advertisement

It is a notice or display that is used to persuade people to buy some products. We can find many advertisements around us, such as in TV, internet, radio, or along the road. There are some products which are offered in the advertisement; including goods, services and job vacation. The example of advertisement

ADVERTISEMENT (Iklan) Advertisement is a public announcement in a newspaper or on the radio, television, or Internet advertising something such as a product for sale or an event.It is a notice or display that is used to persuade people to buy some products. There are some products which are offered in the advertisement; including goods, services and job vacation. Example:

Advertisement (Iklan) Advertisement is a public announcement in a newspaper or on the radio, television, or Internet advertising something such as a product for sale or an event. Example:

Contoh soal advertisement (iklan) Uji Kompetensi (UK) Bahasa Inggris untuk level Survial. SUPER SALE TO MARK CROSSROAD SUPERMARKET'S 10TH ANNIVERSARY In the whole month of July Come and visit us this July to celeberate our 10th anniversary and enjoy a lot of surprises. We offer: Up to 50% discount on dairy products, bakery and fresh meat. Free food samples, free ice cream, and free gifts. Trivia Contests to win 10 mobile phones, 10 microwaves, and 10 dekstop computer sets. Daily live music from 5 to 9 pm. Weekend suprises. Visit our website www.crossroadsupermarket.com to get more information on all special events in July, or contact us at 7994352. See you at Crossroad Supermarket at no. 45 Washington Avenue. Bring this flyer and get a free gift at the Customer Service Counter. 1. What is advertised in the flyer? A. A new supermarket. B. A series of anniversary events. C. Summer sale. 2. What will a shopper who brings this flyer get? A. Discount voucer. B. Free food samples. C. Free gift. 3. Which one is not mentioned in the flyer? A. The website address. B. The contact number. C. The founder's name. 4. According to the flyer, what should the reader do if they want to get more information? A. Participate in the trivia contests. B. Come and visit the customer service counter. C. Call or visit the supermarket website. 5. What can a winner of a trivia contest get? A. Mobile phone, microwave or dekstop computer. B. Discount voucher, ice creaqm, or a weekend surprise. C. Free food samples and free ic cream.

ADVERTISEMENT Meaning of Advertisement: a) Advertisement is the act of advertising. b) Advertisement is a notice, such as a poster or a paid announcement in the print, broadcast, or electronic media, designed to attract public attention or patronage. c) Advertisement is any public notice, as a printed display in a newspaper, short film on television, announcement on radio, etc., designed to sell goods, publicize an event, etc. d) Advertisement is a public promotion of some product or service. e) DEFINITION of ADVERTISEMENT : 1. The act of advertising. 2. A notice, such as a poster or a paid announcement in the print, broadcast, or electronic media, designed to attract public attention or patronage. The Characteristics: a) Strategically sound Every great advertisement is strategically sound. In other words, it is carefully directed to a certain audience, it is driven by specific objects, its message is crafted to speak to that audience's most important concerns, and it is run in media that will most effectively reach that audience. The measure of an advertisement's success is how well it achieves its goals, whether they are increased sales, memorability, attitude change or brand awareness. b) Have an original creative concept The creative concept is a central idea that gets the attention and prevails in the consumer's mindset. A concern of creative thinking drives the entire field of advertising. Planning the strategy calls for creative problem solving, research efforts are creative; the buying and placing of the advertisements in the media (newspapers / television) are creative. c) Use exactly the right execution for the message Good advertisers know that how a message is conveyed is just as important as what is being said in the advertisement. What is said comes from the strategy; whereas how the message is conveyed is a product of creativity and execution. Function of advertisement: Promotion Communication Information Commercial Advertising Commercial advertising media can include wall paintings, billboards, street furniture components, printed flyers and rack cards, radio, cinema and television ads, web banners, mobile telephone screens, shopping carts, web popups, skywriting, bus stop benches,, magazines, newspapers, posters, and the backs of event tickets and supermarket receipts. Any place an "identified" sponsor pays to deliver their message through a medium is commercial advertising.

Covert Advertising Covert advertising is when a product or brand is embedded in entertainment and media. For example, in a film, the main character can use an item or other of a definite brand, as in the movie Minority Report, where Tom Cruise's character John Anderton owns a phone with the Nokia logo clearly written in the top corner, or his watch engraved with the Bulgari logo.

In making an advertisement keep the following points: 1. Language of advertisement : Using the correct or suitable words. Using the interesting and suggestive expression. Using positive expression. Text of advertisement should be directed to the goals. 2. Content of advertisement : a. Objective and honest. b. Brief and clear. c. Not allude group or other producer. d. Attractive attention. Kinds of Advertisement: 1. Family Advertisement 2. Invitation Advertisement 3. Sponsored Advertisement 4. Requested Advertisement 5. News Advertisement 6. Announcement Advertisement 7. Goods Advertisement 8. Merit Advertisement

An announcement is a statement made to the public or to the media which gives information about something that has happened or that will happen. An announcement in a public place, such as a newspaper or the window of a shop, is a short piece of writing telling people about something or asking for something.

1. What is the text about? 2. What is the purpose of the text? 3. When does the 3rd period of finals take place? 4. If you want to check the lost item, when do you do it? 5. What will happen with the weather at tomorrow?