Portfolio

Barclay Lallatin

Contact
Barclay Lallatin 1313 N Thirteenth St Clover, AZ 85203 barclay@barclay.com 555.555.5555

Table of Contents
Flier E vent Ad Imaging Montage Logos Business Card Letterhead Web Page Brochure

Flier
Description: A black and white f lier that advertises a graduate leadership conference. Date: May 1 1, 2013 Course/Instructor: Eric Lybbert Program(s)/T ools: Adobe InDesign Objectives: Apply the design principles and use appropriate typography. Incorporate basic InDesign skills to improve basic f lier layout. Retrieve image and logo from links on this page. Create a project folder with image, logo and InDesign document to keep links intact. Process: I started out with four sketches to visualize the different ways I could place the text/picture. I found that I liked the combination of two of my sketches the most. After much trial and error and critique, I was able to create the combination as I had drawn out. I liked the alignment of Graduate and subsequently wanted to align the rest of the text/ photo/logo based off the straight edge box.

Graduate

L eadership Conferenc e
Do you want to have the competitive edge in business? Come learn how at Vouant Communications annual Graduate Leadership Conference. During this dynamic three-day seminar, attendees will: Gain essential leadership skills in the workplace. Meet with top executives of Vouant Communications to discuss breakthrough leadership techniques. Cultivate attributes of leadership that will market to any employer. Conference is available to graduating seniors. Space is limited.

October 21 8 a.m. 5 p.m. Lincoln Convention Center

Registration and more information available at www.vouantcomm.com/ leaders

Event Ad
Description: An event ad to benefit hunger in America. Date: May 18, 2013 Course/Instructor: Eric Lybbert Program(s)/T ools: Microsoft Word, Canon scanner. Objectives: Find, scan and import a high-quality image. Create a full-bleed design. Use text boxes for layout in Word. Insert and edit images in Word. Process: I scanned an image that I thought would work for a bake sale ad. Using Microsoft Word, I erased the background and enlarged the cookie(s). Then I created the top banner and used a decorative font for the title. Last, I right aligned the date, place, and time with the edge of the k.

Saturday June 1st 11 am-4 pm MacArthur Elementary School Courtyard

All proceeds go to feedingamerica.org

Imaging
Description: A photo I took myself and then edited in photoshop. Date: May 25, 2013 Course/Instructor: Eric Lybbert Program(s)/T ools: My camera phone and Adobe Photoshop. Objectives: Learn basic photography skills. Use a digital camera to take a quality image, then download it. Size and crop the image. Adjust image brightness, contrast, hue and saturation levels. Use a selection tool to isolate a portion of the image. Desaturate the selected portion of the image. Use a filter or colorize a portion of the image. Process: I started off with a picture that I recently took. Next, I changed the image size and cropped it to make it a 6x6. Then I desaturated everything except for the red labels. Finally, I colorized the middle panel to make it pop.

Montage
Description: An inspirational photo montage. Date: June 1, 2013 Course/Instructor: Eric Lybbert Program(s)/T ools: Google & Adobe Photoshop Objectives: Learn to manage Photoshop layers. Learn to blend images together smoothly, using masks. Use filters and apply appropriate typography. Process: I put both images in a new 1 1x8.5 document in Photoshop. Then I moved the princess until I had her positioned where I wanted her. I used a layer mask on her photo and I blended until the glitter from the background barely showed through. I did not blend the crown so that it would stand out more as the focus. I changed the color of the circle gem in the earring so that I could use purple in my text. Last, I added the text using three different text boxes.

Lift up your head

PRINCESS

if not the crown falls...

Logos
Description: Three logo variations for a future design business. Date: June 8, 2013 Course/Instructor: Eric Lybbert Program(s)/T ools: Google & Adobe Illustrator Objectives: Create a variety of logos to fit a company or personal image. Use the basic tools of Illustrator. Process: I googled anvils and then took a picture into Illustrator and traced the picture with the pen tool. Then I copy/paste that anvil to make two for separate logos. With that done, I searched for fun fonts and placed them in different ways. I repeated the same process for the f lowers and the calligraphy script.

Iron Anvil

IRON ANVIL
iron anvil
iron anvi l

Business Card
Description: A business card for a business. Date: June 14, 2013 Course/Instructor: Eric Lybbert Program(s)/T ools: Adobe Illustrator Objectives: Create a new logo to fit a company or personal image. Design consistent layouts for a business card and letterhead. Use the basic tools of Illustrator & InDesign. Process: I started with the the business card and used the anvil from last weeks logos. I wanted to use a more fancy ampersand and made it larger than the rest of the text to give a bit of contrast. I am a fan of right alignment so I decided to use that for the front of the card. I then chose the make the back opposite of the front for more contrast. I debating using color but chose to keep the black and white for the effect that I wanted. For the letter head, I took the logo and information from the business card and separated them with a line to keep a simple layout.

smelter

bellows

&

Barclay Lallatin 555.131.1313 barclay@smelterandbellows.com 1313 S Anvil Dr Blacksmith, WA

Letterhead
Description: A letterhead for a business. Date: June 14, 2013 Course/Instructor: Eric Lybbert Program(s)/T ools: Adobe Illustrator Objectives: Create a new logo to fit a company or personal image. Design consistent layouts for a business card and letterhead. Use the basic tools of Illustrator & InDesign. Process: I started with the the business card and used the anvil from last weeks logos. I wanted to use a more fancy ampersand and made it larger than the rest of the text to give a bit of contrast. I am a fan of right alignment so I decided to use that for the front of the card. I then chose the make the back opposite of the front for more contrast. I debated using color but chose to keep the black and white for the effect that I wanted. For the letter head, I took the logo and information from the business card and separated them with a line to keep a simple layout.

Web Page
Description: A web page describing our logo. Date: June 29, 2013 Course/Instructor: Eric Lybbert Program(s)/T ools: Sublime T ext 2 and Adobe Illustrator. Objectives: Size and optimize an original logo as a .png for a web page. Write content to describe the process of creating your logo and how it appeals to a target audience. Design a web page using HTML to display the logo and content. Acquire a working knowledge of HTML and basic understanding of CSS. Identify hex colors for web design. Compress multiple files in a zipped folder to attach as one file. Process: I downloaded the CSS template to use as a base. Next I changed the fonts that I wanted. I then decided to keep the colors a light neutral gray color so the black and white would be the most prominent colors. Later I changed the border from rounded corners to sharp corners. (the picture is stretched unfortunately...I couldnt fit the whole site into the screenshot without causing issues).

Brochure
Description: A brochure for a company containing an original logo. Date: July 13, 2013 Course/Instructor: Eric Lybbert Program(s)/T ools: Google, Adobe Illustrator & Indesign Objectives: Set up and align a two-sided, folded document. Create an original company logo and use it in a brochure. Incorporate quality images. Process: I already had the fox logo from a different project so I just adjusted it to work for this brochure. I used rulers to line everything up. I made text boxes to contain the paragraphs that I wrote. Then I found images on google that would go with my topics. I also out a water mark of the fox on the inside. Last, I got rid of the background of the D picture so that I could create a text wrap around it.