Documentos de Académico
Documentos de Profesional
Documentos de Cultura
Mike Hally Chair, Radio Independents Group, the trade body for independent radio production companies Independent radio producer & company owner since 2001 Panellists: Daniel Nathan Festival Productions, producer of syndicated new music radio, ad campaigns, drama & documentaries since 1990 Juice 107.2, radio made in Brighton since 1998 totallyradio.com, pioneering internet radio since 2000 Grant Goddard Media analyst, radio specialist Author of 2010 report on independent radio production sector commissioned by BBC Trust
Sector Value
BBC BBC Radio spends 638 million p/a (BBC Annual Report 10/11) Circa 18 million spent in indie sector (<3% of total budget) 6% to 8% of total network broadcast hours are indie produced Commericial RIG members report 31% of total income is non-BBC Total value of indie sector circa 26 million per annum
RIG History
Formed in 2004, won back programme rights for indies in 2005 Not-for-profit trade body (company limited by guarantee) 100+ member companies across the UK Directors drawn from and elected by member companies Voice for the sector, negotiating with broadcasters Communicates with Government, Ofcom & Parliament Various member services including standard legal contracts Patron of Radio Academy
Heritage
Began with supply to commercial radio BBC began commissioning in the early 1990s Quality now recognised by audience, critics & major awards Over 20% of Sony Award Golds won by indies in recent years well above our share of programme output
Production
BBC All radio networks Commercial Radio - podcasts - audio books - corporate audio - general digital media International Many countries outside the UK have taken UK indie radio programming
Genres
Music Drama Features Daily strands Weekly strands Events Current Affairs History Sport Science Spiritual Comedy Readings
Growth Use full current capacity whilst offering great scalability Establish new commercial markets for creative expertise Fully meritocratic access to UK radio schedules
0 15-18 15-24 25-34 35-44 45-54 55-64 Total 65+ Male 65+ Female 15-18 Female 15-24 Female 25-34 Female 35-44 Female 45-54 Female 55-64 Female 65+ Male 15-18 Male 15-24 Male 25-34 Male 35-44 Male 45-54 Male 55-64 Women Men
Almost half of 15-18 year olds consumption of audio is not live radio
50 76 25 55 60 81 82 85 82
0 15-18 live radio 15-24 non-radio 25-34 35-44 45-54 podcasts 55-64 65+ catch-up radio unclassified radio
What content ?
UK independent radio production sector started in 1992 Possibly 70,000 hours of content to date Most commissioned by the BBC for UK broadcast once or twice Archive presently gathering dust on shelves and hard drives Lost secondary revenue opportunities for producers Archive unavailable to potential audiences Current independent radio productions include Gardeners Question Time R4, Weekend Wogan R2, Jazz on 3 for R3...
What solution ?
Make this radio production discoverable encourage producers to create and align their metadata to make content findable online, building on best practice Open up a viable marketplace growth in the discovery of and listening to IP-delivered radio will lead to increased revenue flows across the value chain A hosting / distribution solution that could be a UK / RIG version of the American PRX model
PRX in the US
Public Radio Exchange is an online marketplace for distribution, review, and licensing of public radio programming. PRX is also a growing social network and community of listeners, producers, and stations collaborating to reshape public radio.
PRX statistics
Launched in 2003 Hosts 50,000 audio pieces from 2,000 radio producers Paid $1m+ to radio producers from sales 43% of audio has been licensed at least once 100,000+ public users 3m+ downloads of its Public Radio Player app since 2008 (offering users 500 stations + 1,000 on-demand programmes)
UK independent radio production sector: 20m primary UK commissions <1m international programme sales
Source: PACT (2010), Grant Goddard (2010), DCMS Creative Industries Mapping
Next steps
Identify suitable partners that can provide: Technology licensing Audio hosting Bandwidth Developer resources Transaction software Radio production (beyond RIG members) Marketing expertise
Create consortium