JULY 2013

ISSUE 34

Muse/ Amit Shwartz Photo by Lee Agmon

Raw Talents Issue

2beMag

https://www.kenzo.com

Raw Talents Issue

https://www.kenzo.com

SHOP _ www.versace.com

2beMag

Raw Talents Issue

CONTRIBUTORS
Lee Agmon
email:leelu85@gmail.com www.facebook.com/leeagmon
27 years old, born at 10/1/85 fashion and beauty photographer, i was born and still live in Israel, i studied graphic design and fashion photography with Shay kedem, wich im also his assistent. You learn the best when you watch other photographers working. Im independed photographer. My dream is to live in Europ and get bigger and bigger

OUR RAW

PHOTOGRAPHER

Boris Draschoff
email:info@boridraschioff.com

PHOTOGRAPHER
Born 21.May 1978 in Hannover Studying International Economics from 2001 - 2008 Moving to Berlin Photographer Assistance (2008 - 2010) Freelance Photographer since 2010 Inspiration: the beautiful schizophrenia of everyday life and the surreal images of personal memories. Languages you speak: english, german, french Country/address: Barfusstrasse 16 / 13349 Berlin

www.borisdraschoff.com _editorial LANDED

_editorial.
INTO THE BUE

Manuela Mezzetti
email:pr@manuelamezzetti.co.uk

STYLIST
Talented Italian Fashion Stylist. started her career as a model during the 'Golden Age' for the Italian Fashion industry. Today she is a successful art director and Professor of Styling at Moodart Fashion school in Verona, she says of her career.The fashion world its fantastic game/play inspired me.Fashion is for me beauty, a form of expression, of communication, the desire to dream and the possibility of transforming and changing myself.Photographic research, advertising and editorial services represent her "daily bread", boasting some important collaboration with photographers and professionals in the fashion sector; also with magazines and fashion designers, whos importance is equal in weight to the previous. Manuelas work reflects passion, innovation and versatility, a world where is expressed in an absolutely visionary way, enabling her to carry out original work with a strong visual impact. The fashion world conceives a wholly visionary style allowing you to create an original. Inspirations are : Grace Coddington as stylist, Tim Walker as photographer and Tim Burton as director.Her main hobbies are watching movies and traveling. Both things open her mind to the new worlds and allow her to draw thousands of ideas for her work, but she also finds them fun and relaxing.

Tina Picard
email:tina@tinapicard.com

PHOTOGRAPHER
Full Name/possible artist name: Tina Picard Born in New Brunswick, Canada, Tina is a fashion, beauty and portrait photographer now based in Montreal, Canada. She studied in photography, but learned most by assisting other photographers. She has been published in local and international magazines. Country/address: Montreal, Quebec, Canada

www.manuelamezzetti.com

www.tinapicard.com

http://www.twitter.com/tinapicardphoto http://www.facebook.com/tinapicardphoto

_editorial
COME INCHOSTRO SULLA PELLE

_editorial. BLUE SKY

Mara Hernndez
email:marahernandez@gmail.com
http://twitter.com/MaraHFotografo

PHOTOGRAPHER
Mara Hernndez naci en 1976 en Madrid, Espaa, lugar donde reside actualmente. Autodidacta y en constante aprendizaje, dedica su vida desde 2010 a la fotografa como medio para transmitir. Su pasin por lo fantstico y el cine de terror hacen que su fotografa tenga toques oscuros y se encuentre una visin diferente en toda su obra. La luz, el color, las texturas , son claramente parte importante en cada uno de sus trabajos. Su obra pasa desde lo ertico, pasando por el terror ,la fantasa o el gtico Actualmente se inclina a la fotografa de moda, o retrato, siempre bajo su visin artstica. Ha realizado varias exposiciones a lo largo de la geografa espaola, en sitios como Barcelona, Zaragoza o Madrid, y particip en la exposicin colectiva que realiz SGM en el Museo del Romanticismo de Madrid con la temtica Prerrafaelita. Actualmente ha publicado varios libros, el primero Tragic Beauty en 2011, por Mentenebre y el segundo, Mistica en 2012 que se puede encontrar en Blurb. IDIOMAS: Castellano CIUDAD: Madrid (Espaa)

Boris Draschoff
email:info@boridraschioff.com

PHOTOGRAPHER
Born 21.May 1978 in Hannover Studying International Economics from 2001 - 2008 Moving to Berlin Photographer Assistance (2008 - 2010) Freelance Photographer since 2010 Inspiration: the beautiful schizophrenia of everyday life and the surreal images of personal memories. Languages you speak: english, german, french Country/address: Barfusstrasse 16 / 13349 Berlin

_editorial IN THE VILLAGE

www.borisdraschoff.com _editorial TIKI BOUM

Desiree Schanding
Twitter @Deziskyphoto Instagram @DEZISKYPEPPER

www.DesireeSchanding.com

_editorial
GENTLE ALCHEMY
2beMag

I was born in 1980 in the tiny town of Floresville, TX.19 years later while in my Freshman year of college, I was Inspired by Toni Frissells underwater fashion images from the 1930s and I pursued a degree in Fine Art Photography from The University of Texas at San Antonio. It had always been my dream to attain higher education so I applied and was accepted to Rochester Institute of Technology and graduated with a Masters of Imaging Science in 2008. After diving headlong into art for 8 years I remembered my first love: fashion photography. Still inspired by all kinds of art and imagery, my work is infused with depth and history. I teach photography at San Antonio College and work day in and day out creating a world of portraits and fashion imagery. Fine art work is on display at The Robert Hughes Gallery in San Antonio, Texas.

PHOTOGRAPHER

https://www.facebook.com/pages/Mara-Hern%C3%A1ndez-Fot%C3%B3grafo/115051665182118 http://mara-hernandez.wix.com/mara-hernandez-photo

CONTRIBUTORS
Raw Talents Issue

OUR RAW

THE COVER

STAFF

JULY 2013

ISSUE 34

COVER

we are looking for..?

Editor in Chief JOSE GRIMM Art Director SEAN AMMIR

CTO AXEL CLAVEROL

jose@2bemag.com

sean@2bemag.com

axel@2bemag.com

Software Developer POL ESCARPENTER Video Art Writer BEN GRIMM

pol@2bemag.com

ben@2bemag.com

General Coordinator roman@2bemag.com ROMAN AUSTIN Marketing LIDIA JOHNSON Social Networks NAT&JAY PHOTO BY LEE AGMON Muse/ Amit Shwartz Styling / Hila Gerby Make-up and Hair / Ilana Pichhadze Assistant / Eran Choen
Blog. Selected content around internet Printerest. Our style in one sight Twitter. Chit-chating and featured links Facebook. Friends and Followers, pure love! Vimeo. Cover making-of, catwalks, video -art. Tumblr. Our little hochpotch

Muse/ Amit Shwartz

lidia@2bemag.com

nata@2bemag.com

Fashion Stylist LAURA SUNYER Production JOSE GRIMM ST.

laura@2bemag.com

studio@2bemag.com

Join us
editor@2bemag.com

Discovering and promoting talentet people

Raw Talents Issue

2beMag

bathing suit: Vanesa Baranes jewelrys: Galit rondin

INTO THE BLUE

2beMag

Photography by Lee Agmon

Muse/ Amit Shwartz Styling / Hila Gerby Make-up and Hair / Llana Pichhadze Assistant / Eran Choen Raw Talents Issue

bathing suit: Vanesa Baranes jewelrys: Galit Rondin

2beMag

Raw Talents Issue

bathing suit: Vanesa Baranes jewelrys: Galit Rondin

2beMag

Raw Talents Issue

bathing suit: Vanesa Baranes jewelrys: Galit Rondin 2beMag

bathing suit: Twentyfourseven jewelrys: Galit rondin

Raw Talents Issue

bathing suit: Twentyfourseven jewelrys: Galit Rondin

2beMag

Raw Talents Issue

bathing suit: Vanesa Baranes jewelrys: Galit Rondin 2beMag

www.facebook.com/leeagmon

Raw Talents Issue

www.sociosinversores.es
UNIMOS EMPRENDEDORES E INVERSORES

2beMag

Raw Talents Issue

2beMag

SHOP_ www.versace.com

Raw Talents Issue

SHOP _ www.versace.com

Abito: NINO LETTIERI Scarpe: BALDININI Serpente: VITTORIO CECCOLI

Come inchiostro sulla pelle

Photography by Ismaele Bulla
Stylist: Manuela Mezzetti
Muse: Corinne Piccolo

2beMag

Assistente Stylist: Davide Onestini Make-Up Artist / Hair-Stylist: Barbara Montanari Studio: Freelance Fashion

Raw Talents Issue

2beMag

Raw Talents Issue

Camicia e pantaloni: NINO LETTIERI Scarpe: BALDININI Farfalla: VITTORIO CECCOLI Culotte: FLOY

2beMag

Raw Talents Issue

2beMag

Abito: NINO LETTIERI Scarpe: BALDININI Bracciale teschio: VITTORIO CECCOLI

Abito: NINO LETTIERI Scarpe: BALDININI Raw Talents Issue

2beMag

Abito: NINO LETTIERI Scarpe: BALDININI Bracciale: VITTORIO CECCOLI

Abito: SERGEI GRINKO Scarpe: BALDININI Lucertola: VITTORIO CECCOLI

Raw Talents Issue

Abito: NINO LETTIERI Scarpe: BALDININI Collana: VITTORIO CECCOLI

2beMag

www.manuelamezzetti.com

Raw Talents Issue

Discovering RAW Talents

SWAB BARCELONA . INTERNATIONAL CONTEMPORARY ART FAIR
/// IED /// Leyre Gareta Camalen Winning Project Those days the change concept is more present than ever. Living such an X days sometimes coming back to the origins look like a possible solution. Thats why we choose the Camaleon, as a symbol of adaptation. Flux by Basbusa & W.F (Pamela Baez y Dana Venezia)

SWAB STAIRS 2012

http://swab.es/swab-stairs-2012-2?lang=en

Winners and finalists of Swab Stairs, a project where the metro stairs are filled with art by students from the city design schools. In collaboration with TMB and KOGNITIF.

/// ESDI /// Humans are here Valls/Dase Winning Project Humans are here is a satiric artwork abut the human attitude through animals. In this particular work weve represented a tons of terrified rats running away. Considering the public average we decided to go up a funny concept playing with some different characters and hiding some jokes on them.

Camalen Leyre Gareta

Frases Randy

Flux Basbusa & W.F

Humans are here Valls/Dase /// Elisava /// El gigante dormido Montse Galvany Winning Project

Beat Jenni

Veraneanding Adriana Snchez

/// La Llotja /// Caputxeta Alexandra Mart Martinez Winning Project Caputxeta wants to represent the actual danger that kids face today, which are not only the in certain future, socially and economically speaking, but as well ecologically. One of the principal causes of atmospheric contamination in cities comes from traffic. Improving that implies a mobility patterns change. The artwork wants to remind the public that here is in risk not only their future but the futures generations as well.

During the day we go up and down with such a hurry. My proposal is to locate a giant sleeping in the middle of the circulation path, confronting them to a relaxed position. By this comparison, my aim is to provoke an impact and make the observer to reflect about this calm moment.

Caputxeta Alexandra Mart Martinez 2beMag

Reflejo Animal Tito

Sota Terra Mc. Atomic

El gigante dormido Montse Galvany

Miradas EKAN

Raw Talents Issue

Swab is the only Contemporary Art Fair founded by an art collector this offers a unique vision for the visitors and the final buyers point of view. Our proposal is to break with the elitist and hermetic idea that often surrounds the contemporary art scene, making it more accessible to the general public. Swab wants to be a Fair to discover, a place to find works never seen at other Fairs. That is the reason why its selection committee formed by gallery directors and art professionals not only make a selection of received applicants. At Swab, process of election is based on searching and following the artists works from any discipline that represents in any way the emergent art of their countries. Swab combines the participation at the Fair by invitation and by application. Swab keeps its origins based on creating opportunities for emerging galleries, artists and commissaries that begin their art career. One of our objectives is to offer them access to the art market, something difficult currently with the actual situation and its endogamic trends. Following this premise on 2011 MYFAF was created. It gives the opportunity for young galleries that had never participated in Art Fairs to present their program sponsored completely by Swab. Swab not only supports emergency in the creation field. Its objective is also to promote contemporary art collections, making the initiation easier through the participation of young artist with affordable works. These new art collectors are fundamental to keep the art market in our country alive and to guarantee its continuity.

SWAB BARCELONA . INTERNATIONAL CONTEMPORARY ART FAIR

http://swab.es/?lang=en
2beMag Raw Talents Issue

2beMag
FABRICA www. benetton.com FABRICA www. benetton.com

Raw Talents Issue

Silver Dress: Bibi Bachtadze Jewelery: Perlensue Berlin Clutch: Mango Shoes: Coco California

TIKI BOUM
Photopraphy by Boris Draschoff
2beMag

Muse: Anh Phoung@seedsmanagement.de MuA/ Hair: Tanja Henning Stylist: Ivi Geist Production & Organization: Angeliki Zoumpouli
Raw Talents Issue

Blazer & Skirt: Bibi Bachtadze Jewelery: Perlensue Berlin Shoes: Coco California Tubby Bag: Hermes Picotin Socks: Wolford

2beMag

Raw Talents Issue

Shiny Dress: Bibi Bachtadze Jewelery: Perlensue Berlin

2beMag

Raw Talents Issue

Shiny Dress: Bibi Bachtadze Jewelery: Perlensue Berlin

2beMag

Raw Talents Issue

Blazer & Skirt: Bibi Bachtadze Jewelery: Perlensue Berlin Bra: Vintage (Stylists own)

Asymetric Dress: Bibi Bachtadze Jewelery: Perlensue Berlin 2beMag

www.borisdraschoff.com

Raw Talents Issue

Discovering RAW Talents

90 METRE FLOATING CATWALK ON THE SEINE RIVER IN PARIS

Under the creative direction of the ambitious model turned entrepreneur Jessica Minh Anh, J Model Management is heading to Singapore for the upcoming Spring phenomenon. Lets not forget J Spring Fashion Show last year was the Worlds Highest Catwalk on PETRONAS Twin Towers Skybridge. I take every difficulty as an opportunity to step up and make a difference, so I constantly feel excited rather than stressed out. Its the greatest happiness to work hard and make your dreams a reality said Jessica Minh Anh

www.jmodelmanagement.co.uk

A global fashion show organsier based in London and Paris. I would like to share with all of you our latest fashion show. the 90 METRE FLOATING CATWALK ON THE SEINE RIVER IN PARIS
http://www.youtube.com/watch?v=tjObYNkISMQ&feature=youtu.be

Featuring a combination of Haute Couture and Prt--Porter collections from 10 countries in 4 continents. The show, which was covered by VOGUE Italia and La Repubblica MODA among many others, presented an exquisite beauty of fashion and Paris in a new light, with architectural wonders such as the Eiffel Tower, Notre Dame and the Louvre being the natural backdrop for the moving catwalk. J Spring Fashion Show is part of Jessica Minh Anhs series of unique catwalks at the most extraordinary venues worldwide including Londons Tower Bridge, PETRONAS Twin Towers Skybridge, and Costa Atlantica in Dubai.
Raw Talents Issue

2beMag

PETRONAS Twin Towers Skybridge

Londons Tower Bridge

J Model Management London: Berkeley Square House, Berkeley Square, W1J 6BD, United Kingdom

Paris: 17 Avenue George V, Paris 75008, France T: +44 207 887 1505 F: +44 207 887 6001

2beMag

Raw Talents Issue

2beMag

www.dkny.com

www.dkny.com

Raw Talents Issue

we love

FA S H I O N M O D E LS

GO & SEE

ERIN HEATHERTON

2beMag

Raw Talents Issue

we love

FA S H I O N M O D E LS

GO & SEE

SUI HE

2beMag

Raw Talents Issue

we love

FA S H I O N M O D E LS

GO & SEE

TONI GARRN

2beMag

Raw Talents Issue

we love

FA S H I O N M O D E LS

GO & SEE

VALERIE VAN DER GRAFF

2beMag

Raw Talents Issue

SHOP_www.replay.it
2beMag

SHOP_www.replay.it
Raw Talents Issue

Artistic Director and Hair Stylist: Justin Arrellano https://www.facebook.com/jarrehair?fref=ts Makeup Artist: Lucy Gonzalez https://www.facebook.com/lucy.gonzalez.100/about Model: J Morgan Perreault @Page Parkes Model Mngmt
2beMag Raw Talents Issue

H&M sweater Michael Kors button up Bullhead Maroon pants

Zara blazer Versace pants Webster Miami shirt 2beMag

Raw Talents Issue

Pants: Bullhead Shirt, Sweater,Pocket Square and Necklace: Zara Spike Cuff: Custom (From Buffalo Exchange)

2beMag

Zara tshirt Versace pants Felicity and Company vest USA military jacket models own

Raw Talents Issue

Pea Coat Top Man

2beMag

Zara tshirt Banana Republic tie London Fog jacket Versace pants

www.desireeschanding.com

Raw Talents Issue

2beMag

LANDED
Photography by Boris Draschoff

Muse: Anastasia Model: Jean-Cdric Sow Estylist: Ivi Geist Makeup Hair: Tanja Henning Production & Organization: Angeliki Zoumpouli Raw Talents Issue

Nastya Shirt: Butterflysoulfire Trouser: FIRMA Berlin Shoes: Hugo Boss Belt: Vintage

2beMag

Knit Dress: Butterflysoulfire Shoes: Weekday

Raw Talents Issue

Jean Shirt: Butterflysoulfire Trouser: FIRMA Berlin Shoes: Hugo Boss Belt: Vintage 2beMag

Nastya Dress: Blame Jewelery: Perlensue Berlin Shoes: Coco California Raw Talents Issue

Nastya Fur: Moga e Mago Dress: Blame Jewelery: Perlensue Berlin 2beMag Shoes: Coco California

Jean Wool Vest: Butterflysoulfire Shirt: Scotch & Soda Socks: Falke Raw Shoes:Talents Hugo Issue Boss

2beMag

Longshirt: Butterflysoulfire Sunglasses: Mykita Trouser: Hien Le Shoes: Hugo Boss RawSocks: Talents Falke Issue

Nastya Asymetric Sweater: Butterflysoulfire Shirt: Cheap Monday

2beMag

Jean Jumper: Pendleton Jewelery: Perlensue Berlin Raw Talents Issue

Jean Shirt: Butterflysoulfire Trouser: FIRMA Berlin Shoes: Hugo Boss Belt: Vintage

Nastya Fur: Moga e Mago Jewelery: Perlensue Berlin Shirt: Blame Leather Leggings: RubAddiction Shoes: Dont shoot the Messenger 2beMag

Raw Talents Issue

2beMag

www.borisdraschoff.com

Raw Talents Issue

https://vimeo.com/56097481

behind the courtines - making of https://vimeo.com/56097481

Le noveau perfume du Jean Paul Gaultier

2beMag Raw Talents Issue

Discovering Fashion Help

http://www.promopress.es/cgi-bin/webppi

Editorial especializada en los ttulos ms potentes e innovadores sobre la moda e ilustracin. Referencias nicas para profesionales, estudiantes y amantes de la moda.

Para amantes de la moda de todo el Mundo

www.promopress.es

PROMOPRESS

PROMOTORA DE PRENSA INTERNACIONAL, S. A. Ausias Marc 124 08013 Barcelona

http://blog.promopresseditions.com http://www.facebook.com/pages/Promopress-Editions/240420209315872 https://www.twitter.com/PromopressEd https://plus.google.com/u/0/104574273826632252602/posts http://www.youtube.com/user/PromopressEditions
2beMag Raw Talents Issue

Ph

oto

gra

ph yb yT ina

Pic

ard

2beMag

Muse: Tennesee (Specs Models) Creative director: Tina Picard Stylist: Marie-ve Venne Make up artist: Rosario Lavy Hair stylist: Kirsty Macdonald Location Raw Montreal Talents Issue

Jacket: Nu-I by Vickie Pants: JNBY chez Very Studio Earings: Miss Cocotte

2beMag

Top: Even Though chez Very Studio Jacket: Nu-I by Vickie Skirt: Nu-I by Vickie Necklace: V Design

Raw Talents Issue

Jacket: Nu-I by Vickie Pants: Nu-I by Vickie Necklace: Low Luv

2beMag

Raw Talents Issue

Shirt: Nu-I by Vickie Dress: Even Though chez Very Studio Earings: Low Luv

2beMag

www.tinapicard.com

Raw Talents Issue

IN THE VI L L A G E
Photography by Mara Hernandez

2beMag

CUERPO Y FALDA: ROBERTO NAVAZO PENDIENTES: CISCO ROMERO PULSERA: DAYADAY ZAPATOS: FRANCIS MONTESINOS

Raw Talents Issue

CAPELINA CON CAPUCHA: ESTHER NORIEGA. MONO DE ENCAJE: ESTHER NORIEGA ZAPATOS: FRANCIS MONTESINOS 2beMag

VESTIDO: FRANCIS MONTESINOS. PENDIENTES: CISCO ROMERO. ZAPATOS: FRANCIS MONTESINOS. PULSERA: DAYADAY

Raw Talents Issue

FALDA: CORTE INGLES CUERPO: ROBERTO NAVAZO DIADEMA FLORES: BIBIANA LA LA

CAPELINA CON CAPUCHA: ESTHER NORIEGA. MONO DE ENCAJE: ESTHER NORIEGA ZAPATOS: FRANCIS MONTESINOS 2beMag

Raw Talents Issue

CUERPO: SICALIPSIS CULOTTE: WOMAN SECRET PENDIENTES: CISCO ROMERO TOCADO: BIBIANA LA LA

2beMag

Raw Talents Issue

MONO Y ABRIGO: FRANCIS MONTESINOS DIADEMA: BIBIANA LA LA ZAPATOS: FRANCIS MONTESINOS

CUERPO: SICALIPSIS CULOTTE: WOMAN SECRET PENDIENTES: CISCO ROMERO TOCADO: BIBIANA LA LA 2beMag

Raw Talents Issue

2beMag

PENDIENTES: CISCO ROMERO

Raw Talents Issue

VESTIDO: FRANCIS MONTESINOS. DIADEMA FLORES: BIBIANA LA LA BRAZALETE: CISCO ROMERO ZAPATOS : FRANCIS MONTESINOS

2beMag

Raw Talents Issue

JULY 2013

ISSUE 34

Let us know about you and get featured.

editor@2bemag.com

FOLLOW US
2beMag