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THE WORLD'S PRIVATE SOCIAL NETWORK

Media Information Kit Sgrouples.com JUNE 2013 PRACTICE SAFE SHARING!

Mark Weinstein, CEO mobile: 408-502-0827 office: 408.530.9092 mark@sgrouples.com

About Sgrouples
The Worlds Private Social Network Sgrouples is the privacy-centric, all-in-one social network that lets individuals (and organizations) connect and share with the people and communities they know in real life. We call it "The Worlds Private Social Network". Sgrouples is simple: We provide our users with the worlds most powerful social experience and peace-of-mind with our Privacy Bill of Rights. Sgrouples pioneers "privacy by design." At Sgrouples, you own your content. Your personal information is private and is yours; its not our business. There is no spying, no tracking cookies, and no stalking within our site. Permissions and privacy are your rights, we make it easy for you to allow or deny access to any content you post. Advertising is non-invasive and our revenue model is expansive. Our user agreement clearly outlines exactly how we choose not to use our customers data. If we ever change our policy, we promise to email every Sgrouples user and tell them exactly what we changed and give them the option, in email, to delete their account. Sgrouples makes it simple to Practice Safe Sharing. Your Real Life. Online. Sgrouples is about keeping it real. In real life you dont have a thousand friends, and you dont

talk in 140 characters. You dont interact with your family the same way you do with your friends, and you dont share the same things with your fraternity or sorority that you do with your co-workers. Sgrouples connects you to your real relationships in the real world. You really may have a thousand or more contacts, and you want to control who sees what and how you interact with those different people. At Sgrouples, invite your friends, family, and everyone in your life to become your Contacts and then share what you want with exactly who you want, just like in real life. Its social media for the real world. Sgrouples keeps it simple, revolutionary, and intuitive. Create private groups to share selectively with the different people in your life. Or, with one click, share one-to-one or one-tomany with your Contacts through private messages. Share simultaneously with your other social networks through our central hub. You can even store, share and print photos or create and collaborate on documents. Store everything in your free, private cloud! Plan events. Have great discussions. It is natural, integrated, easy. Sgrouples is the Web 3.0 of social media. Enjoy. Be real. Welcome home. Watch our short video to learn more!

Corporate Fact Sheet


Leadership Mark Weinstein, Founder & CEO Jonathan Wolfe, PhD, Co-Founder & Chief Scientist Advisory Board Patty Aubrey: President, Jack Canfield Companies Jack Canfield: Legendary Founder, Chicken Soup For The Soul Ken Lamb: Partner Emeritus, Gibson, Dunn & Crutcher Nate Kievman: CEO, Digital Strategist, LinkedStrategies.com Karen Leland: Co-Founder, Sterling Consulting Group Dianne Morrison: Partner, MorrisonMcNabb, LLC Colin Sebastian: Director, Equity Research/Internet, RW Baird Brett Shevack: CEO, Brand Initiatives; Former Vice Chair, BBDO Kate Shevack: MD, Brand Initiatives; Former CMO, SVP Timex Marci Shimoff: New York Times best-selling author of Happy for No Reason Sherry Turkle: Professor, MIT; TED speaker; Author of Alone Together Gary Vollen: former Managing Director, RW Baird History & Location: Sgrouples, Inc. was incorporated in June 7, 2011 and is headquartered in Mountain View, California. About the Company: Sgrouples is the worlds private social network. It is your real life, online. Invite your friends, family, and your other real-world communities to become one of My Contacts, and with one click safely share photos, documents, discussions or events with exactly who you want through private, members only groups or direct 1:1 messaging. Automatically store everything you post in your personal, free My CloudTM. Bring your conversations online with Discussions. Manage your other social networks from our integrated hub. Sgrouples was designed specifically for those who are overwhelmed by their many social networks as well as those concerned about how their online activities and personal information are tracked, stored and shared. Sgrouples users have the complete protection and peace-of-mind provided by our groundbreaking Privacy Bill of Rights. At Sgrouples you own your content; there is no cookie tracking, data scraping, or spying on users.

Partners and Awards Sgrouples is currently in the process of developing partnerships with other user-centric and privacy-minded Internet service companies. Sgrouples has been named: 2012 Honor Role Recipient Online Trust Alliance Ambassador Privacy By Design, Information and Privacy Commissioner Ontario, Canada Champion National Cyber Security Alliance Steering Committee Member National Strategy for Trusted Identities in Cyberspace, White House Initiative Advisory Board Member Future of Privacy Forum Key Features: Sgrouples combines the unique advantages of many different Web-based services, all in one place, and protects its users with an unprecedented level of privacy: Sgrouples Privacy Bill of Rights - no tracking, no profiling, no sharing of personal information Sort and share with your friends, family, and communities through My Contacts Private, custom user groups Stay up to date with your personalized Whats New feed Patent-pending permission tool (GroupAuthTM) lets users control their privacy settings Cloud storage with My CloudTM (4 GB free at sign-up, up to 10 GB free with sharing) Social network aggregation in one easy-to-use dashboard Participate in powerful Discussions and collaborate/create Documents Create and share Event calendars Stunning Sgrouples Mobile experience Upcoming features: from photo printing to apps and games Learn more about Sgrouples Watch our Video! Revenue Sources: White labeling, data storage, user-selected advertising, coupons, and the Sgrouples App Store. Sgrouples Privacy Bill of Rights Sgrouples is committed to providing its users with the most private experience on the Web. We stand by the following statements, as outlined by our Privacy Bill of Rights: Your personal information is private and it is yours; it is explicitly not our business. There is no tracking of users, no profiling, and no scraping of personal information. You own your content and all of your data. You are in control of who can see information about you. Permissions and privacy are your rights. We make it easy for you to deny or give access to any content you create.
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Press Highlights
National FOX NEWS: Mark Weinstein on Fox News FORBES: Privacy Isn't Dead With Millennials, It's Thriving Facebook's New Graph Search: Boon or Privacy Concern? HUFFINGTON POST: Is Privacy Dead? Be Careful Sexting With Snapchat Entertainment Snafu: PATH Becomes An Intruder BUSINESS INSIDER: Check Out Sgrouples, The Truly Private Social Network Your Online Privacy Is Even More Important Today ZDNET: Will Sgrouples End Social Networking's Attack on Privacy? INC: Keep Your Data Safe on Social Media TECHZULU: Sgrouples | The Worlds Private Social Network, Interview with Forrest Hanson POLICYMIC: Mark Weinstein on the Future of Innovation SCRIPPS HOWARD NEWS SERVICE, SMALL BUSINESS PROFESSOR: Small Business Privacy and Security with Mark Weinstein SHOESTRING VENTURE: First Privacy Centric Dashboard Sgrouples Protects and Respects Your Data SPEAKING FREELY WITH DENNIS RAIMODI: Mark Weinstein Interview BRANDCHANNEL: Sgrouples: Don't Spy and Scrape - Serve and Delight CYBER LAW AND BUSINESS REPORT: Mark Weinstein Quoted on Cyber Law & Business Report International CANADA IT: Protect Before You Connect! Simple Precautions to Avoid an Online Personal Privacy Disaster TOWEB: Sgrouples: un nuovo concetto di social networking! PRIVACY BY DESIGN AMBASSADOR: Mark Weinstein, Founder and CEO of Sgrouples.com, Named Privacy by Design Ambassador
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Competitive Advantage

Executive Biographies

Mark Weinstein Founder & CEO


Mark is a leading privacy advocate and the founder of Sgrouples.com, the worlds private social network. He is the Huffington Post's privacy blogger, and an Advisory Board Member of the Future of Privacy Forum, as well as a Steering Committee Member of National Strategy for Trusted Identities in Cyberspace (NSTIC), a White House initiative to improve the privacy, security, and convenience of sensitive online transactions. Mark is also a member of the Online Trust Alliance (OTA) where Sgrouples has been given "Honor Roll" status for its dedication to user safety, and was named an Ambassador of Privacy by Design by the Information and Privacy Commissioner of Ontario, Canada. Mark and Sgrouples have been featured on Fox News, Forbes, Business Insider, ZDNET, INC, and numerous other top-tier media outlets in the USA and abroad. As a visionary social networking pioneer, Mark founded SuperFamily.com and SuperFriends.com in 1998, which were PC Magazine "Top 100" sites and precursors to todays social networks. A successful athlete, Mark was a silver medalist in the 2005 USOC State Games of America (tennis) and has climbed Kala Patthar, an 18,500 foot Nepalese peak. He is also an expert on individual and organizational greatness and is the author of the award-winning HABITUALLY GREAT book series, endorsed by Stephen Covey. Mark received his BA from the University of California, Santa Cruz; and his MBA from the Anderson School of Management at UCLA. He currently resides in the heart of Silicon Valley.

Jonathan Wolfe Chief Scientist


Jonathan Wolfe is the Chief Scientist at Sgrouples.com, the worlds private social network. As Chief Scientist, Jonathan leads the design of Sgrouples groundbreaking interface and manages an amazing global team of developers responsible for building a world-class web and mobile experience. His design philosophies are grounded in a deep understanding of human behavior and cognitive brain function, as well as his studies of the neurophysiology of the visual system and precognitive perception. A pioneer in using the Internet to foster communication and collaboration, Jonathan built his first webpage in 1995 and co-founded SuperFamily.com and SuperFriends.com in 1998 with Mark, which were PC Magazine "Top 100" sites and precursors to todays social networks. Jonathan has been programming for over thirty years, starting in 1981 on an Apple II+. He is a veteran of a wide array of programming languages and design philosophies, from Basic and C programming all the way to Scala and Lift. Jonathan has actively studied user design, human factors engineering, and information architecture, and is an expert on the challenges of complex web interaction. While many programmers build designs that are only understood by other programmers, Jonathan is highly focused on making his interfaces clear, simple, and highly intuitive. Jonathan received his B.A. in biophysics from Johns Hopkins in 1990, and his Ph.D. in neuroscience from the University of Pennsylvania in 1996. He went on to found the Fractal Foundation in 2003, a nonprofit that uses the beauty of fractals to inspire interest in science, math and art. Since 2003, he has taught over 50,000 children about fractals. An artist as well as a scientist, his studies of the neurophysiology of the visual system were inspired by his love of color, form and motion. He is passionate about sharing the beauty of math and science, and has inspired and enthralled audiences all over the world, from the London Museum to Rio de Janeiro.

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Contact Information
For all media inquiries or to schedule an interview, contact:

Mark Weinstein, CEO & Founder mobile: 408-502-0827 office: 408.530.9092 mark@sgrouples.com

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Practice Safe Sharing!

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