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The Planetary Agora

for Self-Determination and


Democratic Engagement

Why do we need echo?


The world is changing. Today humanity is facing some lation and weakens people´s faith in democracy. Calls for
serious environmental, economic and humanitarian transparency and more participation are getting louder.
challenges never seen before. However, satisfactory New ways have to be found, empowering people to
solutions are not in sight. The lack of transparency in develop adequate solutions to effectively tackle our
political decision making provokes a growing sense of common challenges.
powerlessness and political resignation in the popu-

What is echo?
echo is a Web 2.0 start-up of the special kind. We seek empowers all people to jointly determine their very local
nothing less than to establish the internet platform for a living space as well as the future of our common world.
new kind of participatory democracy on the very local, as Accordingly, everybody on echo can take part in discus-
well as on the regional and global level. Our innovative sions, contribute and support proposals and find allies to
social software overcomes the communicative and spatial turn them into reality. To provide a platform for such result-
limits of the ancient agora1 and makes it accessible for all oriented social collaboration, echo combines three main
people on the planet. Being the planetary agora, echo functional areas: Discuss – Connect – Act!

What is unique about echo?


Discuss
echo unites technical innovation and scientific knowledge Measurability: if shared, views and their arguments can
into a unique concept. It lets, for the first time, collective be supported by the users. If not, an alternative proposal
intelligence emerge in a democratic public discourse even can easily be created and made displayed right next to the
with a nearly unlimited number of participants. Compared original one. This allows people to easily comprehend the
to current Web 2.0 applications2, the discussion area of exact support of such alternative views by different groups
echo offers several unique advantages. of the society.
Opinion formation: profound statements, each represen- For example: How many people in the world are for and
ting a different view about a discussed topic, can be against nuclear power? What do the Europeans think?
collectively developed in a fully democratic process What do physicists say and what about affected people
without any administrators with special rights. Thus, all living near Chernobyl or a nuclear waste repository? And
users can contribute to the dynamic development of such finally, what is the position of a certain organisation?
statements with equal chance and a minimal effort. Glocal overview: echo helps people to easily comprehend
Semantics and multilinguality: with only one search thematic interrelations of local, regional and global topics.
entry and a few clicks (without any complicated forms) For example: Prices at the supermarket in the neighbour-
echo´s multilingual search mechanism finds the most hood => factory farming in the EU => deforestation for
supported views concerning a specific topic of interest. soy-plantation => world climate change.
Transparency: all these views are permanently presented This “glocal” overview enables users to see local issues in
in contrast to the most relevant alternative opinions. This their global context and to understand global problems as
helps the reader to easily develop a critical attitude and a a result of local circumstances. People, who visit echo
differentiated view on the discussed topic. because of a very local topic of personal interest (prices in
the supermarket), get quickly confronted with its glocal
implications (world climate).
Connect Act
As most of the existing Web 2.0 platforms, echo also comes To achieve noticeable results in everyday life of the
with social networking functionality. However, in contrast people, echo motivates all like-minded participants of a
to current social networks, echo offers a highly specific discussion to create appropriate actions to turn their
search mechanism to find allies with different com- proposals into reality.
petences relevant to a certain topic. For example: 20 000 Bavarian citizens voted against
Accordingly, echo sorts all users into different groups to nuclear power – many enough to initiate a referendum. In
mirror the most important segments of society. These a moment, all voters receive a message encouraging them
groups are citizens and affected people (with competence to organize the referendum. Following the link included in
of need), experts and scientists (with professional the message, the users find themselves in a perfectly
competence) and finally representatives of non- equipped virtual action space, providing all tools and
governmental and political organizations (with decision information to collectively plan and organise the action.
making competence). echo actively motivates dialogue
and collaboration between these groups. This enables echo as a whole
people to identify topics of common interest and to echo, as a combination of all these technical and social
develop the best possible solutions for them by innovations, achieves to establish a totally new kind of
incorporating the needs and interests of all these groups of virtual space for a fully democratic and result-oriented
society. social collaboration.

What makes echo successful?


echo follows an open source, non-profit philosophy positive way. This in turn is the key to motivate ever more
combined with a powerful business model. "Powerful“ people to participate on echo. It can be thus concluded
does not merely mean working cost neutral. It also means that the complete concept of echo has true potential to
helping users to provide their actions with the necessary free people from their powerlessness, offer them a way of
funds. This enables people to accomplish their goals and successful self-determination and help them restore
lets their virtual engagement influence our real world in a their faith in democracy.

Who is behind echo?


echo is implemented by an interdisciplinary team of the project with their know-how and engagement. Fur-
young and experienced professionals. A growing network thermore, echo enjoys the backing of some renowned
of supporters and consultants gives the project an politicians such as Ruth Paulig (Green Party), former
additional impulse. Several experts from different fields member of the Bavarian Parliament and Axel Berg (SPD),
(human- and natural science, marketing, economy, member of the German Parliament.
software rights, investor & public relations, etc.) support

end of powerlessness!
echo means and
beginning of self-determination!

Form our future society!


Voice your view!
Make an echo!

1. The agora was the central place in ancient Athens – the cradle of democracy. It was the hub of the social and political life of the polis: a society
self-governed by its free citizens.
2. Forums allow for an open discussion but do not provide any structured, measurable results. Group blogs cannot be written by hundreds and
thousands of participants. Wikipedia can only maintain its quality through giving the control over the content into the hands of a few
administrators – which is completely undemocratic.

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