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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF
THE SECURITIES EXCHANGE ACT OF 1934

Date of Report (Date of earliest event reported):

February 20, 2009

THE CHEESECAKE FACTORY INCORPORATED

(Exact Name of Registrant as Specified in its Charter)

Delaware 0-20574 51-0340466

(State or other jurisdiction (Commission File Number) (IRS Employer Identification No.)
of incorporation)

26901 Malibu Hills Road

Calabasas Hills, California 91301
(Address of principal executive offices) (Zip Code)

Registrant’s telephone number, including area code:

(818) 871-3000

Not Applicable
(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of
the following provisions (see General Instruction A.2. below):

o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14.d-2(b))
o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
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SECTION 8 — OTHER EVENTS

ITEM 8.01 OTHER EVENTS

In a press release dated February 20, 2009, The Cheesecake Factory Incorporated announced that it opened its newest Cheesecake
Factory restaurant at Plaza Escuela in Walnut Creek, California, in the San Francisco East Bay Area. The restaurant opened on February 19,
2009 and contains approximately 11,000 square feet and 330 seats.

The full text of this press release is attached as Exhibit 99.1 to this report and is herein incorporated by reference.

SECTION 9 — FINANCIAL STATEMENTS AND EXHIBITS

ITEM 9.01 FINANCIAL STATEMENTS AND EXHIBITS

(d) Exhibits

99.1 Press release dated February 20, 2009 entitled, “The Cheesecake Factory Opens in Walnut Creek, California”

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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf
by the undersigned hereunto duly authorized.

Date: February 20, 2009 THE CHEESECAKE FACTORY INCORPORATED

By: /s/ W. DOUGLAS BENN

W. Douglas Benn
Executive Vice President and Chief Financial
Officer

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EXHIBIT INDEX

Exh ibit De scription

99.1 Press release dated February 20, 2009 entitled, “The Cheesecake Factory Opens in Walnut Creek, California”

Exhibit 99.1

PRESS RELEASE

FOR IMMEDIATE RELEASE Contact: Jill Peters

(818) 871-8342
jpeters@thecheesecakefactory.com

THE CHEESECAKE FACTORY OPENS IN WALNUT CREEK, CALIFORNIA

Calabasas Hills, CA — February 20, 2009 — The Cheesecake Factory Incorporated (NASDAQ: CAKE) today announced the
opening of its newest Cheesecake Factory restaurant at Plaza Escuela in Walnut Creek, California, in the San Francisco East Bay Area. The
restaurant opened on February 19, 2009 and contains approximately 11,000 square feet and 330 seats.

About The Cheesecake Factory Incorporated

The Cheesecake Factory Incorporated created the upscale casual dining segment in 1978 with the introduction of its namesake
concept. The Company operates 146 restaurants throughout the U.S. under The Cheesecake Factory name with an extensive menu of more
than 200 items and fiscal 2008 average annual unit sales of approximately $9.8 million. Grand Lux Cafe, the Company’s second concept, has
13 units in operation across the U.S. offering a broad menu of more than 150 items and average annual unit sales of approximately $10.6 million
in fiscal 2008. The Company also operates one unit of its newest concept, RockSugar Pan Asian Kitchen, and two bakery production
facilities in Calabasas Hills, CA and Rocky Mount, NC that produce over 70 varieties of quality cheesecakes and other baked products.
Additionally, the Company licenses two bakery cafe outlets to another foodservice operator under The Cheesecake Factory Bakery Cafe
mark. For more information, please visit thecheesecakefactory.com.

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The Cheesecake Factory Incorporated

26901 Malibu Hills Road, Calabasas Hills, CA 91301 • Telephone (818) 871-3000 • Fax (818) 871-3100