Alba Monedero Uribe-echebarra

London 05 / 08/ 1982 +44 (0)7451476948 Skype: alba.monedero alba.monedero@gmail.com Linked In: http://www.linkedin.com/profile/view?id=85087106&trk=tab_pro Professional Showcase: http://padlet.com/wall/albamonedero

Professional Profile
More than eight years working in Media and Marketing Digital Communications. Starting as a Copywriter for Spanish, Catalan and English websites and becoming Social Media Account Manager within the professional path. In direct contact with customer, I have developed Social Media Campaigns in the main digital platforms (Facebook, Twitter, LinkedIn) with the implementation of Analytics and Language tools of Monitorization (SEO, SEM), for the website building and clients reputation. My academic path has covered from Humanities, with strong background on Language and Cultural studies, to Journalism and Multimedia. This last specialization made it in the Master on Multimedia Management in La Salle Barcelona, where I have applied the new concepts and digital technics for the development of Web and Mobile Applications through the Gamification of the Social Media experience (See Professional Showcase above). With very good command of Spanish writing and grammar and Advanced level of written and spoken English, my fields of expertise have covered a wide range of professional sectors (Journalism, Advertising, Editorial, Culture ), both for local and international target. I have currently moved to London where I want to make my professional career in the Social Media Communications and Digital Management, implementing my strongest abilities in Language processing and translation.

Work experience
PABLO DAL MONTE (Independent translator) January February 2013 www.bcn.cat/mitjamarato Translator for the Barcelona ASICS Race 2013 English-Catalan Translator for the campaign of the ASICS Race Barcelona 2013. Help on the Spanish translation of captions and social media updates for Catalan audience.

MEDDIA COMUNICACI May 2012 December 2012 http://www.meddia.net/ Social Media Account Manager. Social Media Manager for accounts of Catalonia Government (ACC1), Universidad Europea de Madrid (UEM), Cambra Barcelona, Editorial Casals. Content Editorial: daily update in main social media channels and monthly review of results for the direct report to client. Definition and proposal of innovative strategies based in viral content (video and interactive marketing). Relation and daily contact with main customer partners and implementation of SEO strategies. UX definition of design in web and intranet projects.

VYRTUCOM http://www.vyrtucom.com/ January April 2012 Social Media Marketing Intern in interactive digital Agency at the Marketing department. Development of social media strategies in the main social networks (Facebook, Twitter, LinkedIn) Implementation of SEO and SEM strategies and analysis of results on clients report.

PEACE BRIGADES INTERNATIONAL December 2010 June 2011 www.pbi-colombia.org Political Communication and International Relations Screening for the project PBI Colombia Educational process in International Relations on armed conflict in Political Communications. Report and analysis of the political and social background on Colombian armed conflict.

VISION FILMS http://visionfilms.es/ January 2009 May 2010 Social Media consultant and support Managing support on social media strategies for filming & social documentary production. Definition of the corporate branding in social media platforms. Contact with partners and media for social media network.

KLIPPING June - September 2010 http:// www.klipping.net/ 2.0 Consultant Communications agency specialized in design and decoration. Online media planning and development of 2.0 strategies, SEO and SEM campaigns. Design and drafting of press releases and contact with female industry magazines. Accounts on Leku, Custo BCN, Santa Marta Store.

DIGITAL SEED March 2009 November 2009 http://www.digitalseed.es/ Social Media Account Manager 2.0 Communication in Blogs, Facebook, Twitter, LinkedIn and Youtube as a Content Editor and Community Manager. Daily update of content in social media channels, implementation of SEO and SEM campaigns and creation of innovative strategies. Daily contact with prescribers and Media Relations. Monthly SEO analysis tools for new online marketing strategies and digital trends. Direct reports on account results and definition of Marketing strategies focused on selected target. Accounts on Catalonian Government (INICIA), Barcelona Guide Bureau (English), Sevibe Cells, DO Montsant.

SOFRES - TNS June September 2008 http://www.tns-global.es News Media Research and Analyst Economic and political research of National print media for critical issues. Direct report for private companies and governmental institutions. Tracking of print media audiences.

EUROPA PRESS January April 2008 http://www.europapress.es News editing and translation. Translation and grammatical correction of international news in local and international newspapers. Language Edition from Spanish - English - Catalan to Catalan.

REVISTA BUTXACA June October 2006 http://www.butxaca.com/ Journalist in editorial Butxaca, cultural magazine of Barcelona. Drafting of cultural content on literature, film, arts and event coverage. Relations with local cultural media for the coverage of spectacles.

AVASA MANAGEMENT Sep. 2005 April 2006 http://www.avasa.com/ Editorial Copywriter Drafting of the magazine business and implementation of content for the web. Updating weekly newsletter in SEO content. Writing of press releases for both local and international media.

SOPORTE MULTIVENDOR December 2005 July 2006 http://www.soportemv.com/ Webmaster editor Manager of web content, branding planning and UX design for retail business. Direct contact with customer for the review of content and design.

SNTESIS January June 2005 http://www.periodicosintesis.com.mx/ Journalism internship Regional reporter for the daily summary, in the college edition of the University of the Americas. Coverage of events, interviews and redaction of articles related to international student exchange.

Education
MBA of Creation, design and engineering of Multimedia Management, La Salle, 2012. Creation of gamification campaign on Facebook for the support of Eco driving and ecological initiatives: http://mediadomeprojects.com/greencity Graduate in Journalism, Universidad Pompeu Fabra, 2005 2008 Graduate in Humanities, Universidad Pompeu Fabra, 2001- 2005 One year of scholarship at UDLA, Mxico, (http://www.udlap.mx/) for the widening of Communication & Art studies.

Professional Skills
Languages
Spanish and Catalan - Mother tongue Professional copywriter English - Advance level (CAE) - Translation French - Medium level of writing and speaking communication

Computer & Design

Advanced on design and graphic edition software: PhotoShop, Illustrator, InDesing Advanced knowledge on HTML and CSS languages: Dreamweaver User skills on video editing programs: Avid, Premiere. Strong analytical skills of SEO, SEM, SMM results: Google Analytics, Omniture.