Está en la página 1de 80

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 1

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Organizational study done at WRIGLEY INDIA PRIVATE L.T.D as a part of the MFA is to

acquaint myself with the business environment for a period of one month curriculum at the Institute of Management in Bangalore , Bangalore University. The study was conducted to understand the structure, function and processes of various departments and their interdependence. During the course of study I was able to successfully interact with the employees of the organization. They were happy to give me all possible information. They also took me to the plants and worksites where I got the first hand information about the organizational processes and its functions.

Objectives of the study: a. To get an exposure to the working of an organization. b. To relate theoretical concepts learnt to organizational functioning. c. To learn real life application of management. d. To gain practical knowledge about managerial activities. e. To examine the relationship between operational efficiency and organisation structures. f. To familiarise with a business organisation. g. To understand how the key business process are carried out in organizations h. Analyze the company through SWOT i. Understand how information is used in organization for decision making at various levels
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 2

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


METHODOLOGY OF THE STUDY: 1. Observation: By observing the general surrounding, the functional process, interactions of employees etc. Work site and plants were visited were the actual process of production and various activities of various departments were seen and understood. 2. Data collection: I. Direct method: Through interview and discussion I interacted with the employees and understood the work and responsibility carried by each of them. This helped me to understand the various departments and their functions clearly. Further discussion with them revealed some key functions and process carried by each department and the departmental interdependence. II. Indirect method: Companys internal records, publication, annual report, journal, statutory report, website (official site & others). The data collected from companys departmental manual added key information to this report and help me to understand the process carried by each department in detail. Annual reports are used as statistics to reveal the present scenario of the organization. Previous report on organizational study formed basis for shaping this report.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 3

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


SCOPE OF THE STUDY: The studies help me to develop a practical knowledge about the working of the organisation. It helps to get familiarize with the organizational procedures. The study helps to understand companys strategy for growth, which envisages further expansion of capacity, modernization of processes, adherence to strict quality assurance protocols and a drive to boost efficiency in manufacturing. LIMITATIONS OF THE STUDY: Lack of co-operation from certain departments due to their work load. The information obtained is not complete, as confidential matters were not provided for the purpose of study. The study has limited scope, as it aims an overall organisational study and not an in-depth study.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 4

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 5

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

FACTS
Year of Establishment: 1991 Nature of Business: Supplier, Year of Establishment: 1991 Nature of Business: Supplier, Manufacturer Manufacturer

Employees:501 toto 1000 Employees: 501 1000 Subcontinent

Major Markets: Indian Major Markets: Indian Subcontinent

Wrigley is a recognized leader in confections with a wide range of products offerings including gum, mint, hard and chewy candies, and lollipops. Wrigleys world-famous brands including Extra, Orbit and Double mint, and chewing gums, as well as confectionary brands Skittles, Starburst, Altoids and Life Savers create simple pleasures for consumers every day. With operations in more than 40 countries and distribution in more than 180 countries, Wrigleys brands bring smiles to faces around the globe. The company is headquartered in Chicago, Illinois, employs approximately 17,000 associates globally, and operates as a subsidiary of Mars, Incorporated. Based in McLean, Virginia, Mars has net sales of more than $30 billion, six business segments including Petcare, Chocolate, Wrigley, Food, Drinks, Symbioscience, and more than 70,000 Associates worldwide that are putting our Mars Principles into action to make a difference for people and the planet through our performance.

Business Type Products Exporter, Supplier and Manufacturer

Exporter/Manufacturer/Supplier Bubble gums, chewing gum, toffees, chocolate toffees, boomer, orbits, candy, and lollipop.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 6

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


The William Wrigley Jr. Company is an American company headquartered in the Wrigley Building in Chicago,

Illinois. The company was founded on April 1, 1891, originally selling products such as soap and baking powder. In 1892, William Wrigley,jr. the company's founder, began packaging chewing gum with each can of baking powder. The chewing gum eventually became more popular than the baking powder itself and Wrigley's reoriented the company to produce the popular chewing gum. The company currently sells its products in more than 180 countries and maintains 14 factories in various countries, including the United States, Mexico, Australia, the United Kingdom, Canada, Spain, New Zealand, the Philippines, France, Kenya, Taiwan, China, India, Poland, and Russia. In 2004, Wrigley purchased the Life Savers and Altoids businesses from Kraft Foods forUS$1.48 billion. On January 23, 2007, Wrigley signed a purchase agreement to acquire an 80 percent initial interest in A.Korkunov for $300 million with the remaining 20 percent to be acquired over time. On April 28, 2008, it was announced that Mars, Inc would acquire Wrigley for approximately $23 billion.

Financing

for

the

transaction

was

provided

by

Berkshire

Hathaway, Goldman Sachs and JPMorgan. Berkshire Hathaway holds a minority equity investment in the Wrigley subsidiary. The corporate headquarters, the Wrigley Building, is one of the more well-known landmarks on the Magnificent Mile in Chicago.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 7

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


FOUNDER William Wrigley Jr. was born in Philadelphia in 1862, at the height of the Civil War. His father, William, Sr., was a soap manufacturer, and as a little boy, young William carried a basket Scouring Soap. When he became a teenager, William took a full-time job as a soap salesman for his father. He had a talent for salesmanship, and he drove a horse and wagon from town to town, trying to convince stores to stock Wrigley's soap. William Wrigley Jr. struck out on his own in the spring of 1891 when he was 29 years old. He left Philadelphia for Chicago with just $32 in his pocket and a dream of running his own business. He also had boundless energy and a gift for seeing things from his customers' point of view. At the start of his new business in Chicago, William sold his father's Scouring Soap. As an extra incentive to merchants to stock the soap on their shelves, he offered "premiums" - free gifts, such as cans of baking powder. Trouble was, baking powder turned out to be more popular than soap! Rather than give up, William switched to the baking powder business. One day in 1892, William got the idea of offering two free packages of chewing gum with each can of baking powder. The offer was a big success. Once again the premium - chewing gum - seemed to be more popular than the product it was designed to promote. A year later, in 1893, William Wrigley Jr. introduced a new gum he called Juicy Fruit. And so began the worlds most popular and successful chewing gum business!
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 8

through the streets of Philadelphia, selling Wrigley's

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

HISTORY
William Wrigley Jr. came to Chicago from Philadelphia in the spring of 1891. He was 29 years old, had $32 in his pocket and the ambition to start a business of his own. Besides unlimited enthusiasm and energy, Mr. Wrigley had great talent as a salesman. His father was a soap manufacturer, and as a boy, Mr. Wrigley developed his salesmanship selling Wrigley's Scouring Soap out of a basket in the streets of Philadelphia. In his early teens he took a full time job as a soap salesman for his father, driving a horse and wagon from town to town, calling on retail stores. At the start of his new business in Chicago, in April of 1891, Mr. Wrigley sold Wrigley's Scouring Soap. As an extra incentive to the merchants, Mr. Wrigley offered premiums. One of these premiums was baking powder. When baking powder proved to be more popular than soap, he switched to the baking powder business. Then one day in 1892, Mr. Wrigley got the idea of offering two packages of chewing gum with each can of baking powder. The offer was a big success. Once again the premium - chewing gum seemed more promising than the product it was supposed to promote. At that time, there were at least a dozen chewing gum companies in the United States, but the industry was relatively undeveloped. Mr. Wrigley decided that chewing gum was the product with the potential he had been looking for, so he began marketing it under his own name. His first two brands were Lotta and Vassar.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 9

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

Juicy Fruit gum came next in 1893, and Wrigley's Spearmint was introduced later that same year. Getting a foothold in the chewing gum business was not easy. Existing companies offered products that were then better known than Wrigley brands. In 1899, the six largest companies merged to form what was known as "the chewing gum trust," and this combination meant very serious competition for the developing Wrigley business. (Mr. Wrigley was offered a chance to join the trust, but he chose to go his own way.) Several times the young company was on the verge of going under but finally resist to the trust hegemony." Mr. Wrigley continued the use of premiums to encourage merchants to stock his products. He knew that his customers would be more likely to carry Wrigley's chewing gum if they received a little "something for nothing." Mr. Wrigley expanded his premium offers to include items ranging from lamps to razors to scales. These offers grew to be so successful that he published premium catalogs to assist his customers in their selection.

Mr. Wrigley also experimented with the idea of using advertising to encourage more people to buy Wrigley's gum. He was one of the pioneers in the use of advertising to promote the sale of branded merchandise. He saw that consumer acceptance of Wrigley's gum could be built faster by telling people about the benefits of the product through newspaper and magazine
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 10

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


ads, outdoor posters and other forms of advertising. Then, as more and more consumers began to ask for and buy Wrigley's chewing gum in the stores, the storekeeper would naturally want to keep a sufficient stock of Wrigley brands on hand. This idea was put to the test when Mr. Wrigley decided to concentrate on popularizing a spearmint-flavored gum, which he believed to be a superior product - the now famous Wrigley's Spearmint. Because this brand was a slow seller at first, in1906, Mr. Wrigley decided to advertise the gum on a modest scale in the three eastern cities of Buffalo, Rochester and Syracuse. The results were promising. The company was also rapidly becoming an international business. Through exports to many countries, Wrigley brands became known the world over. The first factories established outside the United States were in Canada (1910), Australia (1915), Great Britain (1927) and New Zealand (1939). Different preferences in the international markets led to new types of products and flavors. Perhaps the most successful product for the Wrigley Company outside the United States is the pellet-shaped chewing gum most often sold under the "P.K" brand name.

During World War II, Philip Wrigley, son of the founder and then president, led the company in an unusual move to protect the reputation of its brands. Because of war conditions, supplies of top-grade ingredients became limited. At the same time, the demand for chewing gum increased. Large quantities were supplied to the Armed Forces, since gum helped ease tension, promote alertness and improve morale among the fighting men.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 11

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


The company could not make enough top-quality gum to meet everyone's needs. So rather than change the high quality that people expected in these brands, the company took Wrigley's Spearmint, Doublemint and Juicy Fruit off the civilian market. By 1944, the entire output of these brands was directed to the U.S. Armed Forces overseas. For civilians, the company developed a wartime brand. The company told the public honestly that this product, though pure and wholesome, was not quite good enough to carry a standard Wrigley label. Soon after that, topgrade materials became so scarce that pre-war quality gum could not be produced even for the Armed Forces. So the company completely stopped making its established brands, and the special wartime brand was supplied to the Armed Forces. Meanwhile, a unique advertising campaign continued to keep the name and quality of Wrigley's gum in consumers' minds, even though they couldn't buy it. Dramatic ads featured a picture of an empty Wrigley's Spearmint gum wrapper with the slogan "Remember This Wrapper". After the war's end, the company was again able to purchase the ingredients used in its established brands. Wrigley's Spearmint came back on the market in 1946. Juicy Fruit followed later that same year, and Double mint reappeared in 1947. Though these brands had not been sold in the United States for two years, they quickly regained and then exceeded their pre-war popularity. The Wrigley Company then concentrated on expanding its global market. In addition to the already existing facilities

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 12

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


in Chicago, Australia, Canada, Great Britain and New Zealand, sales offices were opened throughout Asia and Europe. To accommodate the increasing demand for Wrigley products,

Factories were built in the following locations: Manila Philippines (1965); Biesheim, France (1967); Salzburg, Austria (1968); Nairobi, Kenya (1971); and Taipei, Taiwan (1978). To meet changing consumer tastes, the Wrigley Company introduced nontack Freedent gum, Big Red cinnamon gum and Hubba Bubba bubble gum in the mid-1970s. Responding to the demand for a good-tasting sugarfree product, the Wrigley Company introduced Extra sugarfree chewing gum in 1984. Today Wrigley brands of chewing gum are enjoyed in over 100 countries throughout the world, and the Wrigley Company is the recognized leader in its field.

About Gum
Spruce trees. People worldwide have chewed on natural materials for hundreds of years. Some of these materials include thickened resin and latex from certain types of trees, various sweet grasses, leaves, grains and waxes. The ancient Greeks chewed mastic gum (or mastiche, pronounced "mas-tee-ka") for centuries. This substance is formed from the resin contained in the bark of the mastic tree found mainly sweeten their breath.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 13

in Greece and Turkey.

Grecian women favored chewing mastic gum to clean their teeth and

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


The Indians of New England taught American colonists to quench their thirsts by chewing the gum-like resin that forms on spruce trees when its bark is cut. In the early 1800's, lumps of this spruce gum were sold in the eastern United States, making it America's first commercial chewing gum. Sweetened paraffin wax became an acceptable alternative around 1850 and eventually surpassed spruce gum in popularity. Gum, derived from the sapodilla tree, was brought to the U.S. in the 1860s, and inspired the gum we know today.

Modern gum products evolved from a chicle-based gum brought to the United States in the early 1860s. Chicle is derived from the milky juice (latex) of the sapodilla tree that grows in tropical rain forests of Central America. This tree is found mainly in the areas of Mexico, Guatemala and Belize, which lie within the Yucatan Peninsula. Due to the increased popularity of these products, the demand for chicle rose quickly. But, as chicle-suppliers soon realized, their ability to supply chicle was limited by the trees from which it was derived. The trees needed an average of four to eight years of rest between tappings. When chiclebearing trees of Central America could not keep up with demand, manufacturers turned to synthetic gum bases to continue their business. Paraffin, originally discovered in 1830, was an option as it is colorless, odorless, tasteless and plentiful, but others kept searching for a better
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 14

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


material. An Ohio dentist used rubber to create a gum product for jaw exercise and gum stimulation. William F. Semple was honored for this work with the first patent to manufacture chewing gum in December 1869. Today, gum base is made of man-made latex and divided into two major categories, chewing and bubble gum, with the latter having more elasticity. In recent years, nonstick gum bases for chewing and bubble gums have been formulated to satisfy the chewing needs of more consumers. RECENT CHANGES IN GUM In June 1974, a Marsh supermarket in Troy, Ohio installed the first code scanning equipment. The first product to be scanned using a UPC bar code was a 10 pack of Wrigley's Juicy Fruit gum. This pack of gum is now on display at the Smithsonian Institution's National Museum of American History. In some countries, xylitol is used to sweeten gum, instead of aspartame. By avoiding sugar, the chance of tooth decay is lowered, since the sugar otherwise used may turn into acid after chewing the gum. It is also claimed that in chewing, it may help to remove food residues. Xylitol based products are allowed by the U.S. Food and Drug Administration to make the medical claim that they do not promote dental cavities

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 15

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Objectives of 2012 a. Maintain compliant rating with atleast one chapter scores excellence on mars q-fs audit. b. Reduce factory controllable complaints from 0.57 to 0.43 per million SSUs by year end 2012 c. Improve product defect rate from 624 to 561 by year end 2012 d. Improve formula management conformance from 94%to99% e. Achieve finished products sensory panies conformance of 99.8% f. Implement focus- 90% Vision and missions Vision ;- Wrigley creating simple pleasures to brighten to everyones day. Our purpose;- Wrigley is without boundaries because thats how we see in the world. Weather is piece of gum to keep your mouth healthy , fresh and clean or a handful of candy to put a smile on your the goodness our products bring never get lost in translations. Our creativity drives us forward to new place , new products , new occasions and new way for the word to enjoy Wrigley so whenever you want to add a little extra flavor to your day were right at your fingertips and right by your side. Missions;- Achieving world class manufacturing excellence through ownership and development a continuous improvement and winning culture.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 16

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


PROMOTERS BACKGROUND

Martin Radvan is President of the Wm. Wrigley Jr. Company, responsible for the Company's worldwide strategy, operations and business performance. With 25 years at Mars, Incorporated, he brings a vast and diverse experience, having worked in a number of functional roles, leadership positions, business segments and countries. After providing instrumental leadership in transitioning Mars from a regionally structured organization into globally aligned business segments, Radvan served most recently as the President of the Mars Drinks segment. There, he led the successful acquisition and launch of Alterra and The Bright Tea Co. brands. Prior to leading Mars Drinks, Radvan served as President and Chief Information Officer of Mars Information Services, overseeing the companys global information technology organization.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 17

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


His tenure with Mars began with an entry-level position with Product Supply in the United Kingdom. He went on to hold a number of positions of increasing responsibility in customer service, logistics, sales, finance and information technology, which were located in various parts of the world, including the UK, the Middle East and France. He holds a BSc in Engineering Science from Leicester University in the UK. CORPORATE LEADERSHIP On October 23, 2006, William D. Perez succeeded Bill Wrigley Jr. as CEO. He is the first person outside the Wrigley family to head the 120-year-old company. Bill Wrigley Jr. retained the post of executive chairman. CEO line:

18911932 - William Wrigley Jr. (18611932) 19321961 - Philip K. Wrigley (18941977) 19611999 - William Wrigley III (19331999) 19992006 - William Wrigley, Jr. II (1963) 20062008 - William Perez 20082011 - Dushan "Duke" Petrovich 2011 - Present - Martin Radvan.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 18

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

PRINCIPLES INTO ACTION

Wrigley is dedicated to bringing a brighter world to life in every way we can. Our products bring simple pleasures into peoples lives every day. But beyond the happiness we offer our consumers, we also believe strongly in our role in the wider world, a role of responsibility and strong citizenship The Five Principles Quality, Responsibility, Mutuality,

Efficiency, and Freedom Quality;The consumer is our boss , quality is our work &value for

money in our goal. Responsibility; - as individual , we demand total responsibility from ourselves ,as associates ,we support the responsibility of others. Mutuality;- An mutual benefits is shared benefits a shared benefits will endure.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 19

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Efficiency;- we use resources to the full waste nothing &do only what we can do best. Freedom;- we needed freedom to shape our future, we needed profit to remain free.

Advancing Oral Care


For more than 25 years, weve supported independent, clinical research into the oral care benefits of chewing sugar-free gum. In fact, we pioneered much of the research thats been critical in establishing gums role in the oral-care routine, which played a significant part in the positive opinions recently issued by the European Food Safety Authority (EFSA). Today, leading dental associations in 22 countries, as well as the FDI World Dental Federation, support the oral care benefits of chewing sugar free gum. Wrigley Oral Healthcare Program A key element of our commitment to oral care is helping professionals and consumers better understand the role of sugar-free gum in a regular oralcare routine. Our Wrigley Oral Healthcare program, launched in Germany in 1989 and now operating in 47 countries, aims to promote better oral health among local communities.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 20

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Wrigley Company Competitors Companies Ajinomoto Co., Inc. CCA Industries, Inc. CSM nv Netherlands Location Tokyo, Japan East Rutherford, NJ Diemen, The

Industries Where Wrigley Company Competes


Candy Manufacturing Food Manufacturing Flavoring, Spice & Other Ingredient Manufacturing Seasoning & Dressing Manufacturing

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 21

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 22

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D BRANDS


Wrigley brands are well-known and loved worldwide. Three of these brands - Juicy Fruit, Wrigley's Spearmint and Altoids - have herites stretching back more than a century. Other wellloved brands include Orbit, Extra, Starburst, Doublemint, Skittles, Freedent, Airwaves, Life Savers, Eclipse, and Winterfresh. Wrigley sells its products in more than 180 countries around the world. The following products will manufactured by Wrigley India private ltd .

.SPEARMINT GUM DOUBLEMINT TUNES STARBURST SKITTLES ORBIT LOCKETS JUICY FRUIT HUBBA BUBBA EXTRA AIRWAVES Eclipse Altoids
Page 23

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

SPEARMINT GUM

Wrigley's Spearmint is a brand of Wrigley's chewing gum. Wrigley's launched the brand in 1893 and markets the gum as its classic brand, although the company's brand Juicy Fruit has been on the market slightly longer. As the name implies the gum is flavored with the spearmint plant. Although the chewing gum was pulled out of the market during the Second World War, Wrigley's launched a successful campaign to keep it in the minds of customers In 2004, it was relaunched in the US and UK with the slogan "even better, longer lasting".

DOUBLEMINT
"Double the fun!"

Double mint is a flavor of chewing gum made by the Wrigley Company. It was launched in the United States in 1914

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 24

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Generations have enjoyed the great refreshing taste of Wrigley's Doublemint, making it one of the biggest gum brands in the world. Now available in over 140 countries, Wrigley's Doublemint is loved the world over.

TUNES

"Helps you breathe more easily"

Tunes are one of Britains best-loved brands. Its been helping you breathe more easily for years. So when youre feeling a bit stuffy or need a bit of menthol clarity, grab some Tunes.

STARBURST

"Enjoy the summer all year!" Starburst is the sweets that embody summertime. The time of the year where we all enjoy going out and spending time with friends and family. They are bursting with the juice of real summer fruits so unwrap the mouth-watering fruity chew and enjoy the summer all year round!
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 25

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Starburst is available in Fruity Chews and Sour Chews variants. New from Starburst is brand new Starburst Tongue Tangles - fruit chews with an oozing sour centre. These tasty new additions to the Starburst family will be liquid filled and available in three original and juicy flavours. SKITTLES" Taste in colour"

Do you like the red or the green or the orange or the purple? Skittles are the only sweets that are tasted in colours, not just flavours . They are quirky, creative and brimming with colorful personality, just like their fans. Skittles are available in Fruits flavors and also in Crazy Sour flavors for those who think they can handle them!

ORBIT

"Helps fight the plaque you cant see"

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 26

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Orbit was launched in 1944 in the United States as a replacement brand by Wrigley due to rationing of gum-making ingredients in World War II. The ingredient list of Orbit gum during the Second World War was gum base, sugar, corn syrup, softeners and artificial fruit flavors Orbit is a brand of sugarless chewing gum from the Wrigley Company. In the United States, where it was re-launched in 2001. When you consume sugary food or drinks, invisible plaque builds up on your teeth, eventually leading to tooth decay. Chewing sugarfree gum after eating or drinking is proven to help protect teeth and gums thats because the action of chewing stimulates saliva production - nature's very own ingredient for getting rid of harmful acids in the mouth. Orbit Complete has been approved by the British Dental Health Foundation and Irish Dental Association. Find out many more Benefits of Chewing. Reasons to Chew: Chewing Orbit Complete with Xylitol can help: clean teeth in between brushings strengthen teeth and gums stop acid attacks rebuild tooth enamel put a stop to plaque formation freshen breath

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 27

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


LOCKETS "Helping you through winter colds"

Lockets is a familiar and trusted brand that has been helping Brits to keep going through winter colds and sore throats for years, by helping clear your nose and soothe your throat. It's a medicated lozenge with menthol, eucalyptus, vitamin C and a soothing centre containing honey that provides double action relief you can trust. So whether you're looking for symptomatic relief for a blocked nose or a sore throat you know can depend on trusty Lockets to help you get through your day. JUICY FRUIT "The Original Fruit Gum"

Juicy Fruit is a brand of chewing gum made by the Wrigley jr. company a U.S. company that since 2008 has been a subsidiary of the privately-held Mars, Incorporated. It was introduced in 1893, and in the 21st century the brand name is recognized by 99 percent of Americans, with total sales in 2002 of 153 million units.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 28

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


HUBBA BUBBA

If you love blowing huge bubbles, then youve definitely come to the right place! Hubba Bubba has loads of fabalicious flavours to keep your taste buds tantalised. With Hubba Bubba which contains no artificial colours you can enjoy hours of bubbletastic EXTRA fun!

Whatever you eat, chew Wrigleys extra From doughnuts to sandwiches and from orange juice to coffee, our days are filled with essentials, treats and pick me ups. Whilst food and drink are necessary and enjoyable ways of getting us through the day, they can leave a lingering effect on our teeth and mouth. Whatever you eat and drink, chewing Wrigleys Extra sugarfree gum helps keep your teeth clean and your mouth fresh. Extra is the UKs favourite gum brand and is used by millions of people to stay clean, fresh and confident throughout the day.
..

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 29

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


AIRWAVES When you need to step up to the challenge, KICK UP A GEAR with Wrigleys Airwaves, with its unique invigorating kick. Just get in the right state of mind and you can exceed the limits of what you thought possible Eclipse

Eclipse is a brand of chewing gum and breath mint, first introduced in the U.S by the Wrigley Company in 1999 as its first entrant into the pellet gum segment. However, it was modeled after Excel in Canada, which was launched in 1991, eight years before Eclipse was launched

ALTOIDS

Altoids, the Original Celebrated Curiously Strong Mints, were first produced in England at the turn of the 19th century during the reign of King George III. Smith & Co. (est. 1780), the small London firm that developed the original "curiously strong" recipe, later became part of Callard & Bowser, a prestigious English confectioner founded in 1837. Altoids peppermints are specially formulated peppermint lozenges many times stronger than ordinary mints. Their curious strength comes from the more than generous use of real peppermint oil, as prescribed in the original recipe developed by Smith & Co. at the turn of the 19th century.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 30

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Today, all Altoids varieties including: Peppermint, wintergreen, Spearmint, Liquorice, Cinnamon, Ginger, and Creme de Menthe are made to the same exacting standards as the original Altoids recipe developed more than 200 years ago. OTHER PRODUCTS

Altoids Big League Chew (until November 2010) Bubble Tape Cool Air Eclipse Excel Hubba Fergie Spec Savers Gummi Savers Life Saver Minis Life Saver Fusions Creme Savers

BENEFITS OF CHEWING
You love to chew gum because it tastes great and helps freshen your breath, but did you know there may be additional benefits to chewing gum. More than two decades of research and consumer outreach have driven Wrigley's leadership in oral care with consumers and within the professional and scientific community. In fact, according to some of that research, chewing sugar-free gum for 20 minutes after eating or drinking can help protect your teeth. Because of studies like this, more and more consumers and dental professionals around the world are remembering to Eat.Drink.Chew. to help practice good oral health, especially when on-the-go.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 31

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


In addition to the well-known oral care benefits, sugar-free gum can provide a way to help manage your calories. Even small decreases in calories, according to experts, can have a big impact in the long-term, so chewing a five calorie stick of sugar-free gum instead of reaching for high-calorie snacks could be an effective way to help you reduce calorie intake. a. Improve Oral Health b. Diet and Weight Management c. Focus, Concentration & Alertness d. Stress Relief COMPETITORS Top Wm. Wrigley Jr. Company Competitors Companies Ajinomoto Co., Inc. Tokyo, Japan CCA Industries, Inc. East Rutherford, NJ CSM nv Competitor on file Competitor on file Competitor on file Competitor on file Competitor on file Competitor on file Competitor on file Diemen, The Netherlands Cornell De Llobregat, Barcelona Copenhagen, Denmark Akron, NY Mxico, D.F., Mexico Hershey, PA New York, NY Northfield, IL
Page 32

Location

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Industries Where Wm. Wrigley Jr. Company Competes

Candy Manufacturing Food Manufacturing Flavoring, Spice & Other Ingredient Manufacturing Seasoning & Dressing Manufacturing

AWARDS
13/Apr/2012 Wrigley China awarded top Asia-Pacific PR award for ... Doublemint wins top PR award for face to ... highly competitive AsiaPacific PR Awards 2011, the ... to-Face" Campaign has been awarded the "Product ... 23/Jul/2012 Snickers Ice Cream Takes To Twitter To Award Fans With ...Snickers Ice Cream Takes To Twitter To Award Fans With Free ... billion, six business segments including Petcare, Chocolate, Wrigley, Food, Drinks ... 22/Jun/2012 Mars Comments On Receiving 2012 Cannes Lions Advertiser ... Commenting on these latest awards and Mars ... Advertiser of the year Award, but to ... segments including Petcare, Chocolate, Wrigley, Food, Drinks ... 03/May/2012 Cannes Lions Honours Mars with Advertiser of the Year 2012 ...and most prestigious global annual awards celebrating creative ... YeaR award.. Award ... will be awarded to Mars ... acknowledged with such a prestigious

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 33

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 34

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Introduction Departmentation is a part of the organization process. Departmentation means deciding and grouping the activities an employee of an enterprise into various departments. Departmentation implies the division the total work of an enterprise into individual functions and sub functions. Then either on the basis of similarity of work or needs of efficiency, these various functions and sub functions is grouped together into work units. The work units so formed may be called departments divisions units or by any other name.

Need and Importance of Departmentation

Generally the larger size of an organization the greater the need for departmentation contributes to the success of enterprises in a number of ways that are given below: It increases the opening skills and efficiency or organization Departmentation involves division of function and fixation or responsibility of different executives. The Manager in charge of different departments is given certain powers and is allowed to take the decision with the power given to them. As departmentation involves division of functions and responsibility among different executives there is a scope for expanding the organization to an indefinite degree.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 35

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


The activities of various departments can be evaluated by the management and pinpoint the department, which are not managed properly. Departmentation are also providing some other advantages such as facilitating budget preparation, effective control of expenditure attaining specialization, better coordination among the managerial personnel. Fundamentals of Departmentation

The important consideration which should be kept in mind by the management at the time of drafting departmentalized organization plans are as follows: Specialization: The method of departmentation used should be such as to yield the benefit of specialization. Control: Departmentation should provide for effective control of activities performed in different departments. Economy: It should not resent in an excessive financial burden to the enterprises. Ground work: It should make certain preparation and prepare the ground for instance for decentralization of authority for enforcing adequate controls.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 36

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Co-ordination: There must be a proper mechanism for coordinating the activities of different departments so as to enable the enter prices to achieve its objectives successfully. FUNCTIONAL DEPAERTMENTS

1. PRODUCTION 2. UTILITY 3. P&O, HR 4. ENGINEERING 5. LOGISTICS 6. FINANCE AND TAXATION 7. QUALITY 8. ESH 9. TAXATION DEPT

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 37

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Bangalore Factory Organization chart

Director-supply chain

Sr manager-Finance

HR director

Head of procurement

Plant operation manager

Regional ESH manager

Senior Factory Quality manager

Assistant manager

DM-P&O

Executive-ind purchase

Executives-Finance

Sr executiveQA

Executive-P&O

Executives Logistics manager


Engineering manager

Sr executive QA

Executive

Sr executive Log

Sr Executive production planning & DMG

Executives Executives

Sr executivemaintenance

Executive WH

Executives Executives

Sr executiveproject

Executive WH

Executive-stores

Executiveprocess

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 38

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


ESH DEPARTMENT (ENVIRONMENT & HEALTH DEPT)

Environment Safety & Health department


Factory manager (Anil Tomar)

Environment (Srikant )
Monitoring Srikant Maintenance Suresh Statutatory Srikant

Safety (Harjinder singh modi)


Compliance Harjinder singh modi First aid Harjinder singh modi

Health (Harjinder singh modi)


Process Harjinder singh modi Wrapping Harjinder singh modi Manufacturing HSM

Environment , Safety& Health Mission Statement We at Wrigley India pvt ltd. Are committed to provide safe system of work, resources, training and education . to this end we will encourage and seek active involvement of one and all in order to establish, maintain a safe &healthy working environment. We are also committed to protect the
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 39

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


natural environment against adverse impact, incorporate and develop good house keeping practices inline with our business needs. ESH POLICY : We are Wrigley india pvt ltd are committed to provide healthy and safe environment in and around work place, there by eliminating risk to human health ,enabling safe work place . WIPL is especially dedicated to maintain the safety and health of the associates, customers &neighbors as well as preserving and enhancing the integrity of our environment this commitment is supported by the management and is individuals and collective responsibility of all Wrigley associates and partners. We achieve this by our ESH management system and. To comply with or exceed all regulation. Conserving natural resources through pollution prevention , energy conservation and waste reduction by reuse , recycling , re-process and reengineering methods. Setting and monitoring of ESH objective and targets to improve associates safety and health to reduce adverse environment improve WIPL and surrounding . Educating & training to instruction ESH values throughout the company and our partners Integrate environment , safety & health consideration into our business planning, decision-making process, manufacturing operation and our
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 40

applicable environment ,safety &health

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


products. Encourage our suppliers, distributors and contractos to follow procedures and will benefits the environment , safety &health of these who may be affected by their business activities. Proactive aspects & hazard identification, elimination & control, continually improve our ESH performance , Ensuring proper handling & disposal of waste generated, Review , update and communicate this policy on a regular basis. Safety pledge: Hold myself & others around me accountable for safe behaviour. Complete all my required safety trainings Report all safety hazards & injuries to my supervisor To commit to zero injuries.

Safety Functions: 1st priority to safety. Accidents prevention To provide personal protective equipments (PPEs) like safety shoes, helmet, mask, white coat, etc to all employees. Safety education. Storage safety management system. Mog dril artificial Fire program Dust collectors Behaviour base safety (BBS) its a coaching process. Explosion prevention only in Wrigley

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 41

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


General safety procedures: Fire prevention & protection. Housekeeping & cleaning in the work area to be maintained Electrical safety precaution should be implemented to prevent electric shock Job specific PPE & safety devices to be provided Trained first aiders with first aid station should be ensured Associate Safety: Our associates safety is critical, and to make certain were operating a safe and productive workplace, weve built environmental, safety and health considerations into every stage of our manufacturing operations. On the factory floor, our associates are dedicated to upholding this commitment, evidenced by exceptional consistency in lost workday records. In 2010, eight Wrigley facilities achieved 1 million or more hours without a lost workday accident. FINANCE AND ACCOUNTS DEPARTMENT

It is the life blood of every organization. It is concerned with managerial decision making. This department id concerned with proper utilization of cash. It identifies the sources of finance where to borrow. It has abundant of Functions which can be enumerated as follows:

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 42

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


OBJECTIVES:

To protect the financial interests of the company. It helps in achieving the business results (Profitably) Monitoring the funds, collection and payment. Liaison with banks and financial institutes. Controlling the inflow and outflow of cash. Financial planning and mobilization of cash. To see that company does not suffer from want of finance. To exercise the cost control and cost reduction techniques. To monitor the budget and budgetary control.

Functions 1.Wrigley accounts Maintaining accounts of Wrigley Pvt Ltd Preparing financial statements on monthly basis Publishing the annual report every financial year 2. Consolidation of accounts Preparing consolidation accounts of yearly. 3. Funds management at unit level Managing the funds in all units of the company Every twice a week company/units forwards the funds report to Head office. Head office manages the excess funds if any in any unit the dept will suggest to invest. Wrigley and its subsidiaries

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 43

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


If any unit is needed money in that situation it will transfer the excess funds to the needy units/company. 4. Supports funds mobilisation for business units. Managing and supporting the funds mobilisation in all business units of the funds mobilisation for new project. 5. Maintaining relations with investors Maintaining good relations with the investors or share holders of the Wrigley. 6.Review performance of each unit. Finally reviewing of each units performance whether the each unit is making profit or loss. FINANCE DEPARTMENT CHART

CFO
Sr Manager Finance

Deputy Finance Manager

Assistant Finance Manager

Executive Finance manager

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 44

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Billing section: Looking after bills. The main function of this section is to collect the vendor bills whenever the company made purchase for business purpose and setting the bills by making the payments and receiving the payments clear the bills. Make payments Maintaining records F&A SECTION Maintaining relating to the financial and commercial transaction of the organization. Maintaining records as per statement. Accounting of the financial taxes. The main function of this section is to prepare financial statements and consolidate the a/cs. Getting the records or accounts audited by the external auditors and statutory auditors. Submits financial results to top management.

BUDGET CONTROL SECTION: This section main function is to control the budget of each unit of Wrigley pvt ltd. When new unit starts the company fixes budget of that unit. The budget controls sections looks after this budgets, how much company supposes to make expenses on a particular unit whenever the expenses is crossing the estimated budget this department informs and gives suggestions.

Head office finance sections: This section main function is to meet the Banks. And arranging or raising funds for various requirement of the organization.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 45

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


TAXATION DEPARTMENT A) Direct taxes: B) Indirect taxes:

TAXATION DEPARTMENT ORGANZATION CHART

CFO

Sr Manager Taxation

HO Commercial

Supply chain Bangalore

Supply chain Himachal Pradesh

Deputy Manager 1

Deputy Manager 2

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 46

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


FUNCTION OF TAXATION DEPARTMENT Verification of payments for applicability of TDS. Payments of TDS 7th of every quarterly. Payments of Service tax 5th of every half year. Advance tax verification. Quarterly verification of tax provision. Annual filling of returns of income. Reply to notice of income tax department. Appearing for income tax assessment. Preparation and verification of assessment details. VAT return every month before 20th. ER-4 Annual returns before 30th NOV.

OBJECTIVES Tax compliance Intimation of change in law Corporate governance Providing advisory alert and monitory services.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 47

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


PRODUCTION DEPARTMENT Production department deals with processing of row materials in to finished goods which is used for various purpose, by following various procedure and techniques. The production department is headed by the respective production manager. These manager s take care of all the production process and takes decision as and when required.

Chart of production dept

Production manager

Shifting in change 1

Shifting in change 2

Shifting in change 3

Line co coordinator 1 Shotflore associates 1

Line co coordinator 2 Shotflore associates 2

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 48

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

Product Mix:

Production Volume:

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 49

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

Manufacturing flow diagram

Base mixing

Gum mixing

Sheeting

Cooling

Temping

Coating

Wrapping or packing

Ware house as finished goods


GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 50

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

Gum Base Gum base puts the "chew" from chewing gum, binding all the ingredients together for a smooth, soft texture. The Wrigley Company uses synthetic gum base materials that provide longer-lasting flavor, improved texture and reduced tackiness. Sweeteners The finest grades of pure powdered cane sugar, beet sugar and corn syrup are used from the production of Wrigley's sugar-sweetened chewing gums. Several types of high-intensity sweeteners are used from Wrigleys sugarfree products and as flavor enhancers from some other brands. These artificial sweeteners deliver long-lasting, noncaloric taste and do not promote tooth-decay. Flavorings and Colorings The most popular flavors for chewing gums come from the mint plant. Mint flavoring for Wrigleys chewing gums is extracted from fresh mint plants grown on farms from the United States. After the plants are harvested, they go through a distillation process that extracts the oils used for flavoring Wrigley brands. Other Wrigley brands are flavored by a variety of fruit and spice essences. Colorings are used to distinguish different flavors.

The Wrigley Company manufactures chewing and bubble gums with long lasting flavour and consistent, high quality. This includes manufacturing our gum in spotless, air-conditioned rooms and sampling all ingredients before accepting them into any of Wrigley's manufacturing facilities. After raw ingredients are approved as meeting our quality standards, the first stage of production begins.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 51

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

Gum Base mixing In this process the machine to take 2.1/2 hours mixing the sugar powder ,sugar free powder , liquid bluecose and flavors color items. In Wrigley having 2 big machines for mixing the gum base items.

melting In this process The making of Wrigley's gum begins by melting and purifying the gum base. Mixing The melted base is poured into a mixer that can hold up to one tonne of ingredients. Sweeteners and flavours are added at just the right moment and in just the right amounts and then slowly mixed.

Rolling From the mixers, a large "loaf" of gum is sent through a series of rollers that form it into a thin, wide ribbon. Each pair of rollers is set closer together than the previous pair, gradually reducing the thickness of the
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 52

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


gum. A light coating of finely powdered sugar or sugar substitute is added during this process to keep the gum from sticking and to enhance flavour.

Sheeting in this process after the rolling process next move to gum through sheeting means to produces a sticks . At the end of the rolling process, the continuous ribbon of gum is then cut into a pattern for sticks, short thicker tabs, long rolled strips or small rectangular gum centers, depending on what type of gum is being made.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 53

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Cooling and temping in this process after sheeting the sticks put in cooling room 4 hours and temping room 12hours . The scored gum is then moved to a temperature-controlled environment to cool and ensure the finished gum will have the right consistency and stay fresh on store shelves

coating After tempering, the gum centers are broken into individual pieces. The pieces are then fed to a spray drier that forms the crunchy coating around the gum center. It tumbles the pieces while a prepared syrup mixture, made of filtered water, sweeteners, and colouring is sprayed onto the gum. This combination of tumbling and spray coating forms a candy shell around the soft gum centers. in this process the Wrigley having 3 machines and that machines takes 51/2 hours for loading and unloading the sticks

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 54

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Wrapping After cooling and tempering, skilled operators break the sheets of sticks up into sections and feed them into the wrapping machine. In one continuous process, the wrapping machine receives and wraps the sticks, in some cases applying an outer wrapper and seals the ends of the package.

Packaging

this

is

the

last

process

Pellet-style gum is principally packaged by two methods. One is to place the pellets into the formed plastic compartments of a blister pack. The package is heat sealed with a foil backing, and inserted into a cardboard sleeve. The second method is to line up ten pellets in a row, wrap in traditional packaging and seal both ends to ensure freshness. For Wrigley's HUBBA BUBBA Tape, a ribbon of gum is rolled up and placed in a plastic clamshell-like package.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 55

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


QUALITY ASSURANCE DEPARTMENT Quality Department

Quality department chart


Sr Quality Manager Aman Malika Sr Executive Online process quality DR. Harjinder singh modi Sr Executive Suppliers quality N.V Srikanth Technician s Food safety team leader Sayed Zareena

Operator

s
Daniel

chetha n

selvaraj

shivaprasa d

Introduction

The product service qualities are totally dependent on the quality controls and quality assurance measures that are in vogue in the company. Quality and service is the hallmark of Wrigley India pvt ltd . It is the reliability we

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 56

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


have established among our customers with regard to quality assurance and control mechanisms. Quality assurance will be made more efficient by not only process monitoring but also with root cause analysis for elimination of all sub standard performances at all steps, Customer confidence in the product manufactured by the company is directly related to quality assurance as demonstrated. Action shall be planned and initiated to avoid probable deviation to planned product quality. This ensures not only standardization of raw materials and inputs but also work processes and methods and by creating all necessary records for monitoring and measurements. PURPOSE: The Procedure gives uniform and consistent method of carrying out QA & QC activities. SCOPE: This procedure is carried out at Wrigley India pvt doddaballapur mainroad a.v pur rajankunte Bangalore. DEFINITION: QA To foresee the probable quality problems and to take steps in advance to avoid them. QC To inspect and check all raw materials, components, inputs, semi finished and finished works as per specification drawings, customer requirements, ,instructions and others for their quality. ltd .,

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 57

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


RESPONSIBILITIES: Works Manager - Quality Assurance. QA, in consultation with the production and design departments, establishes methods and process to identify and prevent defects. QA sets quality standards for raw materials and inputs and arranges to inspect the raw materials and inputs as per the planned quality standards. A checklist detailing the dos and donts is prepared and given to all concerned to avoid all probable defects. Method of work is reviewed to ensure complaints with the work and quality standards. Review periodically quality assurance activities and maintains records. QA carries out periodical calibration and maintenance of all measuring instruments and replaces, if required.

Quality Products Delivering quality products is our top priority, and well stop at nothing to make sure were providing the very best for our consumers. To ensure uncompromising safety of our gum and confections brands, we apply strict quality management systems across all aspects of production, which meet or exceed those outlined by International Food Standard (IFS), a third party audit standard recognized by the Global Food Safety Initiative, and the International Organization for Standardizations (ISO) 22000, 18000, 14000 and 10011 certifications.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 58

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D People & Organization (P&O)
Organization structure of P&O

Director

Plant Head Executives

Assistants
Outsourcing employee
People & organization or human resources department is a policy making unit. The various subsidiary companies will follow these policies. P&O set strategies and develop policies, standards systems and processes that implement these strategies in a whole range of areas. The P&O functions includes a variety of activities and key among them is deciding the staffing needs of an organization and whether to use independent contractors or hire employees to feel these needs, recruiting and training the best employees, ensuring they are high performance, dealing with performance issues, And ensuring your personnel and management practices confirm to various regulations. Activities also include managing your approach to employees benefits and compensation, employee record and personnel policies Usually small businesses have to carry out these activities themselves because they cant yet afford part or full time help. However, they should always ensure that employees have-and are aware of-personnel policies which confirm to current regulations. These policies are often in the form of employee manuals which all employees have.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 59

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Functions of P&O department The various key functions of P&O as follows: Maintaining awareness of and compliance with local, state and federal labour laws Recruitment, selection, and on boarding(resourcing) Employee record-keeping and confidentiality Organizational design and development Performance, conduct and behaviour management Industrial and employee relations Business transformation and change management Compensation and employee benefits management Human resource (workforce) analysis and workforce personnel data management

PERSONAL MANAGEMENT PERFORMS THE FOLLOWING: Workforce planning Recruitment (sometimes separated into attraction and selection) Skill management Training and development Personal administration Compensation in wage or salary Time management Travel management (sometime assigned to accounting rather than P&O) Employee benefits administration Personnel cost planning Performance appraisal Labour relations

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 60

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


RECRUITMENT AND SELECTION PROCESS IN WRIGLEY:The recruitment and selection process in the organization starts with the realization of job post. Whenever any department in the sector wants a post to be filled its raises an employee requisition form. This form contains the job description and the financial resources required to be fill the post. This form has to be approved by the HOD before being processed.

RECRUITMENT AND SELECTION PROCESS: The recruitment is major function of the P&O department and recruitment process is the first step towards creating the competitive strength and strategic advantage for the organizations. A general recruitment process is as follows. Step 1: Identifying the vacancy: The recruitment process begins with the P&O department receiving requisitions for recruitments from any department of the company. This contains: Post to be filled Number of persons Duties to be performed Qualifications required Preparing the job descriptions and job specifications Locating and developing the sources of required number and type of employees (Advertising etc) Short-listing and identifying the prospective employee with required characteristics. Arranging the interviews with the selected candidates.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 61

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Step-2: Sourcing Under this step the CVs are collected from various sources. These sources are: Career webpage of Wrigley which is an official website of Wrigley Internal job posting: it is used only when the regular job vacancies are to be filled. Job portal: Company has direct association with portal like naukari.com Consultant: it is a highly preferred option for recruitment especially for the job level like president to associate vice presidents where CVs are not available directly. Also consultancies are referred when the recruitment is for a niche position (specific skill required). Employee referrals: it is the second most preferred option for recruitment wherein the existing employee gives the references of a candidate. If the candidate gets selected the employee will be given referral bonus based on his/her job level. Newspaper/advertisement: it is used for recruitment of candidates at operational level of management. The company has a specific budget for advertisement which should not be exceeded.

Step-3 Screening/Short listing: At this stage, the CVs collected are screened to shortlist the candidate as per the requirement. This process includes various stages like: Telephonic Interview: it is done to assess the communication and other soft skills of the candidate. It is preliminary stage where the unsuitable candidates are rejected. The CVs selected after preliminary stage where the selection department. They evaluated whether the candidate is suitable as per the job description or not.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 62

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Step-4: Interview Interview process varies with the job level for which the candidate is being selected. The different rounds of interview are: Telephonic Interview: it is done to assess the soft skills of the outstationed candidate. The unsuitable candidate are rejected which saves the cost for calling the candidate to the requirement centre. Video conferencing: several rounds of VC are conducted based on the job level for which requirement is being done. Step-5: Psychometric Test: This tests/tool may play an important part of the selection process for recruitment. For all engineers and management trainees prescribed psychometric test will be conducted in addition to assessment of knowledge and skills Step-6: Background check: Selection committees requests references for the purpose of verifying given by the candidates and check background of the candidate or applicant. Step-7: pre employment medical check-up: All selected candidates need to undergo a pre-employment medical checkup before joining. WRIGLEY has tie up with Asia Columbus hospitals in banaglore. A letter will be issued for pre employment check-up. Step-8: Negotiation: Under this step, the P&O department negotiates the salary and other perks with candidates. Step-9: Offer latter: If the candidate accepts the offer made then an official latter approved by the Head HR is issued to him/her. The candidate is also entitled to go preemployment check-up. If the candidate I deemed fit then only his/her candidature is finalized.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 63

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Step-10: Induction: It is the last step of in the process which includes various on boarding activities and the induction program is conducted twice a month. During this stage the candidate is made familiar with the SAP department and facilities management. RECRUITMENT: Recruitment is the process of searching for prospective employees and stimulating them to apply for job in the organization. SOURCES OF RECRUITMENT: EXTERNAL SOURCES Consultancy Advertisement External placements Campus recruitment

INTERNAL SOURCES Employee referrals Previous applicants Performance appraisal: Performance of employees in the company is review every year. The organization gives goal sheet to each employee has to show his performance every month to HR. Training and Development: At the organization level, a successful training and development program prepares the individual to undertake a higher level of work, organized learning over a given period of time, to provide the possibility of performance change. In this settings, P&O is the framework that focuses on the organizations competencies at the first stage, training, and then developing the employee, through education. To satisfy the organizations
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 64

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


long term needs and individuals career goals and employee values to their present and future employers. P&O/ Human Resource Development can be defined simply as developing the most important section of any business, its human resources by attaining or upgrading employee skills and attitude at all level to maximize enterprise effectiveness. Human Resource Policies i. ii. iii. iv. v. vi. vii. viii. ix. x. xi. xii. xiii. xiv. xv. conveyance allowance staff welfare and incentives schemes loans and advances leave policy transfer policy employee medical facility and group insurance travel policy career planning time and attendance management learning and development communication and coordination performance management flexible compensation and benefits guidance on the public media work environment

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 65

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D Utility department


Weve set short-term targets to keep us on track, including 25 percent reduction (from a 2007 baseline) for energy and water use and zero waste to landfill by 2015. So far, were making steady progress exceeding our annual waste target due in large part to advanced recycling efforts in the majority of our facilities. However, we have gaps to fill in order to meet our water target, and we have more work to do in reducing energy consumption. Power sources: Wrigley buys power from state govt (KSEB) System voltage Control demand Power cost (0.123/KWH) 11KV 1000KVA INR 5.68

Preventive Maintenance: Overhauling of H.T yard-yearly Earth pit maintenance-yearly Earth pit resistance checking-yearly Predictive maintenance: Thermal imaging for critical feeders- yearly Performance-YTD-2011 EB:DG Ratio OB-11-90-10 EB:DG Ratio YTD-11-94.8:5.2 Diesel Generator Wrigley is using 2 diesel generator if there is any power failure

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 66

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

Preventive maintenance of DG: A check-daily-utility machine, water level, diesel level etc. B check every 300hr/ 3month C check every 1500hr/ 1year D check every 6000hr/ 2 year Alternatives maintenances Energy meter Protective relay Winding/insulation

Predictive maintenance: Thermal imaging Vibration monitoring Boiler Preventive maintenance: Boiler des scaling-quarterly Economizer cleaning-monthly Fuel pump servicing-quarterly Fuel tank cleaning Trap servicing

Chillers Preventive maintenance: Condenser descalls TDS monitoring in the cooling towers Compressor oil test-quarterly Cooling tower cleaning-monthly Predictive maintenance: Thermal imaging
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 67

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Vibration monitoring Major utilities- other Air compressor Dehumidifiers AHU (air handling units) Dust collectors, mixer & sugar LOGISTICE DEPARTMENT: logistics is the management of the flow of goods, information and other resources, including energy and people, between the point of origin and the point of consumption in order to meet the requirements of consumers (frequently, and originally, military organizations). Logistics involves the integration of information, transportation, inventory, warehousing, material-handling, and packaging, and occasionally security. Logistics is a channel of the supply chain which adds the value of time and place utility. Logistic department is mainly concerned with production planning. Material planning, warehouse, & customer services

Logistics department includes Production planning Material planning Warehouse Customer services

1. Production planning
Prakash is managing all production planning in Wrigley. Production planning is all about planning of how much to produce as per demand. Usually Wrigley is producing only pellets & sticks in its Bangalore factory. Wrigley is producing orbit in different flavour & in different quantity. Same for sticks also.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 68

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Wrigleys target key performance indicator (KPI) is 88% MSAmanufacturing schedule adherence

2.Customer service: prakash.C is handling customer service. Co-ordination between company & sales. Here what baddi factory is producing Bangalore factory does not
produce it It has 32 distribution centre in India It distributes FG with transportation. Supply is all over the India. North east west south. Lead time is normally 10 to 15 days Wrigley is always focusing on reducing the cost Abnormal sales Any Transportation loss is held by transportation agency. It has 3 shipping line chainnai, Mumbai, kollkata.

3.Material planning: Dr murli is managing all material planning. Wrigley is importing 70% of material from US 3 months advance purchase order is taken 120 packaging material

4. Warehouse:Plucksha is looking after warehouse FIFO method is used here All the finished good are stored at warehouse Packaging, Innovation & Sourcing Packaging is a high-profile component of a consumers experience it enables the safe transportation of our product, identifies our brands and provides consumers with important information. However, packaging also uses material, and we need to find solutions that allow us to deliver our
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 69

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


product while lowering the impact of those materials on the environment. A critical first step has been the recent implementation of an automated materials tracking system, which provides our packaging innovation team with a real-time snapshot of what materials were using and where. With this knowledge, were able to gain a better understanding of the local footprint drivers and enable us to make more effective changes. Our goal is 10% reduction in packaging weights by 2015

Engineering department:
Engineering department is the department, which consists of maintaining working process of the factory. Engineers plays very importance role efficient running of the factory. This dept is involving special skilled engineers to maintain the mechanical activities.

Engineering manager

Sr executivemaintenance

Sr executiveproject

Executiveprocess

Function of engineering department: Camera are installed for missing pellet, broken pellet, half broken pellets OEE- overall equipment efficiency Engineering department has team of mechanical engineering & electrical engineering. mechanical engineering takes care of mechanical parts, equipments troubleshooting maintenance etc Electrical engineering is taking care of electrical parts, equipments troubleshooting maintenance etc
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 70

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Experimental designs are made and scale models are made and tested. Estimate the cost of tooling and equipment needed to manufacturing. ADMINISTRATION DEPARTMENT The role of administration department within an organization is to process all of the admin and documents for the rest of the company. There are many different departments that need to have different things done with their admin. The main functions of an admin department of an organization are; To process paperwork for external suppliers. To process paperwork and information for internal people. This could be anything from looking after the basic bills to the internal post. Looking after the internal communications so that all members of the organization are aware of what is going on within the organization. Organizing any deliveries or suppliers coming into the offices for the day for any reason. Arranging company extras such as company cars and any hotels for business trips that may be needed. Sending out any mail on behalf of the company. This could be for different stakeholders, customers or even for staff. These will be records of purchases and expenses from different parts of the company and their approval from the finance department. There will also be different confidential information about employees that are owned by the P&O department. These too will be stored and used by the admin department. This is an important department for the company and they work across all departments and with all kinds of work.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 71

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

SWOT ANALYSIS

Strengths wwww
What we are good at, & are doing well.

Weakness
What we are not good at, & are not doing well.

Opportunities
The events and trends favourable to the group.

Threats
The events and trends
unfavourable to the group.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 72

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Business firms undertake SWOT analysis to understand their external and internal environment. SWOT, which is the short form for strengths, weakness, opportunities and threats, is also known as WOTS-UP or TOWS analysis. Through such an analysis the strengths and weakness are exiting with an organization can be matched with the opportunities and threats operating in the environment so that an effective strategy can be formulated. STRENGTHS: The company has a good management team at all level of hierarchy. The managing committee which oversees the operations of the company has a good mix professionalism and ownership. The financials of the company are good with strong annual profits, sufficient cash reserves and a good mix of debt and equity. Presence in the countries like Germany, Australia USA shows the spread of the group in the global arena. Quality lending. Eco-friendly organization Efficient and Effective Management Company has efficient and experience workforce Low cost labours. All the raw materials are imported from US.

WEAKNESS Poor implementation of technology. Employees does not retain in the company for a long period of time because of harmful work Lack of Co-ordination Wrigley Pvt Ltd wed page does not provide much more information. This company dont having its own website.
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 73

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


OPPORTUNITIES: Diversifying the operation of the company into various developing countries like BRIC and the third world countries where there is immense potential for all products in which the company is involved in. Derivatives of new products Additional features to develop and boost the sale Potential in Market Increase focus on product development. Priced at reasonable rates compared to other brand. THREATS: The financial meltdown which is currently affecting the world and Indian economy will impact the companys operations and profitability. Open market competition. Tough Competition Lack of space for expansion in future

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 74

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 75

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

LEARNING EXPERIENCE
I gained so much knowledge from this organization study at Wrigley India pvt ltd. Employees were very co-operative, friendly and interested to explain me about Wrigley and my guide was very co-operative during this study they give their valuable time to me and helped me in this study. Study will be very helpful to me in the future courses and in turn help in my career. During this exposure my objectives of the study as mentioned under were successfully fulfilled. I started my training under the guidance of Dr Harjinder singh modi, who introduced me to functional head of various departments. My study started with company profile. It gave me an understanding as to how organization operates. Mr sukesh (HR executive) explained me about P&O department and also about facilities provided to employees at Wrigley. Like canteen, cabs, medicals facilities to employees. Importance of different management functions such as planning , organizing, staffing, directing and controlling was known which guide the organization facing stiff competition from competitors. Importance of time management, which helps the entire organization in meeting delivery dates of customers. Knowing the importance of team effort when compared to individual effort in organization. One important aspect I would like to share is whatever theoretical aspects we learnt in class room, they are mostly implemented here like recruitment process, training program, human resources planning, performance appraisal
GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT Page 76

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D FINDINGS


The company is financially strong. There exits good communication between different levels of management. Company has capability to face competition with tough competitors. Company has global presence. The employees of all the functional departments are well-versed with their activities and responsibilities. The employees in the organization work in a team spirit and are motivated. The work done by the employees is always recognised and rewarded. Safety is given 1st priority Customer satisfaction is main Moto of Wrigley. The organization is professionally managed. The purpose of Wrigley is without boundaries because thats how Wrigley sees the world

SUGGESTIONS
Proper utilization of resources is needed The managers have to take feedback and also have to rate the performance of employees. Self-appraisal should be encouraged. Motivate for all employees & labour. Training to all the staff, employing young people as per the need of the organization

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 77

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D


Good Environmental strategies create and maintain a workplace that attracts, retains and nourishes good people. Having good relationships within the employees will focus on how to treat your people and how they treat each other.

CONCLUSION
The objective of this study was to study various department and sections of the Wrigley India pvt ltd. The company has number of department. During the study it was observed that all departments are actively working towards the achievements of the company goals and objectives. The company is based on certain values such as innovation, creativity, trust and team spirit, respect to individual. The management and administration is efficient. The overall study of the organization shows that the company has grown tremendously since its incorporation. This internship project has helped me gain insight about the work environment and operation involved in the organization and gives me an opportunity to know the working style of the organization. The project study has also brought into light the working methodology of some key functions like finance, P&O, production, quality, etc. It helped me to apply my theoretical knowledge.

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 78

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 79

ORGANIZATION STUDY AT WRIGLEY INDIA PVT L.T.D

Books: VPS Rao, Human Resource Management, 3rd Edition, eastern

publication, 2000 Companys manual Websites: www.wrigley.com

Search engines: Google search engines 1) 2) 3) 4) 5) 6) 7) 8) 9) Yahoo search engineshttp://www.bookrags.com/Chewing_gum http://psych.cf.ac.uk/home2/smith/206.pdf Journal of Behavioural and Neuroscience Research http://www.nature.com/bdj/journal/v210/n3/full/sj.bdj.2011.72.ht ml http://www.wrigley.com/global/index.aspx http://en.wikipedia.org/wiki/Wrigley_Company http://www.fundoodata.com/companies-detail/Wrigley-India-PvtLtd/47420.html http://www.wrigleymansionclub.com/ http://www.mars.com/global/brands/wrigley.aspx

GOVT R.C COLLEGE OF COMMERCE AND MANAGEMENT

Page 80