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Memory

Process by which information is:


Acquired
Encoding

Stored in the brain


Storage

Later retrieved
Retrieval

Eventually (possibly) forgotten

Information-Processing Model of Memory


Computer as a model for our memory Three types of memory
Sensory memory Short-term memory (STM) Long-term memory (LTM)
Can hold vast quantities of information for many years

Information-Processing Model of Memory

Retrieval

Stimulus

Sensory memory

Attention

Short-term memory

Encoding

Long-term memory

Forgetting

Forgetting

Forgetting

Sensory Memory
Stores all the stimuli that register on the senses Lasts up to three seconds
Sensory
Input Sensory Memory

Two types

Iconic memory

Echoic memory (well come back to this)

Visual Usually lasts about 0.3 seconds Sperlings tests (1960s)

Sensory Memory
Echoic memory
Sensory memory for auditory input that lasts only 2 to 3 seconds

Why do we need sensory memory?

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