Model 3 Cett Report

THE 3CETT REPORT ON
Karvy stock broking Ltd..
Submitted To:
M. Srinivas G. A.
Narasimham
Company Guide Faculty Guide
Metlife India Insurance INC,

Visakhapatnam
Submitted By:
Swagatika Deo
BRINGING INDUSTRY,FINANCE AND PEOPLE

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8NBVZ128
CONTENTS
S. No Description Page No
1 Industry 3-6
2 3CETT 7 - 41
a) Company 7 -25
b) Customer 25 - 29
c) Competitor 29 - 32
d) Environment 32 - 33
e) Technology 33
f) Terminology 33 - 41
3 Business Objective 42 - 43
4 SWOT Analysis 44 - 45
5 Who is Who 46
6 About Orientation Program At SIP 47

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INDUSTRY
Broking Insights
The Indian broking industry is one of the oldest trading

industries that has been around even before the establishment
of the BSE in 1875. Despite passing through a number of
changes in the post liberalisation period, the industry has found
its way towards sustainable growth. With the purpose of
gaining a deeper understanding about the role of the Indian
stock broking industry in the country’s economy, we present in
this section some of the industry insights gleaned from analysis
of data received through primary research.
For the broking industry, we started with an initial database of

over 1,800 broking firms that were contacted, from which 464
responses were received. The list was further short listed based
on the number of terminals and the top 210 were selected for
profiling. 394 responses, that provided more than 85% of the
information sought have been included for this analysis
presented here as insights. All the data for the study was
collected through responses received directly from the broking
firms. The insights have been arrived at through an analysis on
various parameters, pertinent to the equity broking industry,
such as region, terminal, market, branches, sub brokers,
products and growth areas.
Some key characteristics of the sample 394 firms are:
• On the basis of geographical concentration, the West

region has the maximum representation of 52%. Around
24% firms are located in the North, 13% in the South and
10% in the East

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• 3% firms started broking operations before 1950, 65%
between 1950-1995 and 32% post
1995
• On the basis of terminals, 40% are located at Mumbai,
12% in Delhi, 8% in Ahmedabad, 7% in Kolkata, 4% in
Chennai and 29% are from other cities
• From this study, we find that almost 36% firms trade in
cash and derivatives and 27% are into cash markets
alone. Around 20% trade in cash, derivatives and
commodities
• In the cash market, around 34% firms trade at NSE, 14%
at BSE and 52% trade at both exchanges. In the derivative
segment, 48% trade at NSE, 7% at BSE and 45% at both,
whereas in the debt market, 31% trade at NSE, 26% at
BSE and 43% at both exchanges
• Majority of branches are located in the North, i.e. around
40%. West has 31%, 24% are located in South and 5% in
East
• In terms of sub-brokers, around 55% are located in the
South, 29% in West, 11% in North and 4% in East
• Trading, IPOs and Mututal Funds are the top three
products offered with 90% firms offering trading, 67%
IPOs and 53% firms offering mutual fund transactions
• In terms of various areas of growth, 84% firms have
expressed interest in expanding their institutional clients,
66% firms intend to increase FII clients and 43% are
interested in setting up JV in India and abroad
• In terms of IT penetration, 62% firms have provided their
website and around 94% firms have email facility
Terminals
Almost 52% of the terminals in the sample are based in the
Western region of India, followed by 25% in the North, 13% in
the South and 10% in the East. Mumbai has got the maximum
representation from the West, Chennai from the South, New
Delhi from the North and Kolkata from the East.
Mumbai also has got the maximum representation in having

the highest number of terminals. 40% terminals are located in
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Mumbai while 12% are from Delhi, 8% from Ahmedabad, 7%
from Kolkata, 4% from Chennai and 29% are from other cities
in India.
Branches & Sub-Brokers

The maximum concentration of branches is in the North, with
as many as 40% of all branches located there, followed by the
Western region, with 31% branches. Around 24% branches are
located in the South and East constitutes for 5% of the total
branches of the total sample.
In case of sub-brokers, almost 55% of them are based in the

South. West and North follow, with 30% and 11% sub-brokers
respectively, whereas East has around 4% of total sub-brokers.

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Financial Markets
The financial markets have been classified as cash market,
derivatives market, debt market and commodities market.
Cash market, also known as spot market, is the most sought
after amongst investors. Majority of the sample broking firms
are dealing in the cash market, followed by derivative and
commodities. 27% firms are dealing only in the cash market,
whereas 35% are into cash and derivatives. Almost 20% firms
trade in cash, derivatives and commodities market. Firms that
are into cash, derivatives and debt are 7%. On the other hand,
firms into cash and commodities are 3%, cash & debt market
and commodities alone are 2%. 4% firms trade in all the
markets.
In the cash market, around 34% firms trade at NSE, 14% at BSE
and 52% trade at both exchanges. In the equity derivative
market, 48% of the sampled broking houses are members of
NSE and 7% trade at BSE, while 45% of the sample operate in
both stock exchanges. Around 43% of the broking houses
operating in the debt market, trade at both exchanges with
31% and 26% firms uniquely at NSE and BSE respectively.

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Of the brokers operating in the commodities market, 57% firms
operate at NCDEX and MCX. Around 20% and 21% firms are
solely in NCDEX and MCX respectively, whereas 2% firms trade
in NCDEX, MCX and NMCE.
Products
The survey also revealed that in the past couple of years, apart
from trading, the firms have started offering various
investment related value added services. The sustained growth
of the economy in the past couple of years has resulted in
broking firms offering many diversified services related to IPOs,
mutual funds, company research etc. However, the core

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trading activity is still the predominant form of business,
forming 90% of the firms in the sample. 67% firms are engaged
in offering IPO related services. The broking industry seems to
have capitalised on the growth of the mutual fund industry,
which was pegged at 40% in 2006. More than 50% of the
sample broking houses deal in mutual fund investment
services. The average growth in assets under management in
the last two years is almost 48%. Company research is another
lucrative area where the broking firms offer their services;
more than 33% of the firms are engaged in providing company
research services. Additionally, a host of other value added
services such as fundamental and technical analysis,
investment banking, arbitrage etc are offered by the firms at
different levels.
Of the total sample of broking houses providing trading

services, 52% are based in the West, followed by 25% from
North, 13% from South and 10% from the East. Around 50% of
the firms offering IPO related services are based in the West as
compared to 27% in North, 13% in South and 10% in East. In
providing mutual funds services, the Western region was
dominant amounting to 49% followed by 27% from North; The
South and the East are almost at par with 13% and 11%
respectively.
Future Plans
68% of the firms from the sample have envisaged strategies for
future growth. With the middle class Indian investor as well as
foreign investor willing to invest in the stock market, majority
of the firms preferred expansion of institutional and the Foreign
Institutional Investor clients in their areas of growth. Around
84% have shown interest in expanding their institutional client
base. Nearly 51% of such firms are located in the West, 25% in
North, 15% are from South and 9% from East. Since the past

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couple of years, India, along with Korea and Taiwan, has been
one of the preferred destinations for the FIIs. With corporate
restructuring, rising market capitalisation and sectoral friendly
policies helping the FIIs, more than two thirds of the firms are
interested in increasing their FII client base. Amongst these
firms, West again has maximum representation of 53%,
followed by North with 22%. South has 15% firms and East
makes up for 9%.
C0MPANY
KARVY Stock Broking Limited, one of the cornerstones of the

KARVY edifice, flows freely towards attaining diverse goals of
the customer through varied services. It creates a plethora of
opportunities for the customer by opening up investment vistas
backed by research-based advisory services. Here, growth
knows no limits and success recognizes no boundaries. Helping
the customer create waves in his portfolio and empowering the
investor completely is the ultimate goal. KARVY Stock Broking
Limited is a member of: 1) National Stock Exchange (NSE) , 2)
Bombay Stock Exchange (BSE)

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SERVICES PROVIDED BY Karvy
• Stock broking services
• Depository participant services
• Financial products distribution services
• Advisory services
• Private client group services
• Currency derivatives
STOCKBROKING SERVICES
Karvy offers services that are beyond jurst a medium for

buying and selling stocks and shares. Instead it provides
services which are multi dimensional and multi-focused in
their scope. There are several advantages in utilizing our
Stock Broking services, which are the reasons why it is one
of the best in the country.
Karvy offers trading on a vast platform; National Stock

Exchange, Bombay Stock Exchange and Hyderabad Stock
Exchange. More importantly, it make trading safe to the
maximum possible extent, by accounting for several risk
factors and planning accordingly. Thety are assisted in this
task by our in-depth research, constant feedback and sound
advisory facilities. Its highly skilled research team,

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comprising of technical analysts as well as fundamental
specialists, secure result-oriented information on market
trends, market analysis and market predictions. This crucial
information is given as a constant feedback to our
customers, through the following daily reports which are
delivered to them thrice a day;
• The Pre-session Report, where market scenario for the day

is predicted
• The Mid-session Report, timed to arrive during lunch break
, where the market forecast for the rest of the day is given
and
• The Post-session Report, the final report for the day,
where the market and the report itself is reviewed.
To add to this repository of information, karvy publishes a

monthly magazine called KARVY The Fin polis which analyzes
the latest stock market trends and takes a close look at the
various investment options, and products available in the
market, while a weekly report, called KARVY Bazaar Baatein,
keeps customers more informed on the immediate trends in
the stock market. In addition, our specific industry reports give
comprehensive information on various industries. Besides this,
they also offer special portfolio analysis packages that provide
daily technical advice on scrip’s for successful portfolio
management and provide customized advisory services to help
you make the right financial moves that are specifically suited
to your portfolio.
Karvys Stock Broking services are widely networked across

India, with the number of its trading terminals providing retail
stock broking facilities. Karvys services have increasingly
offered customer oriented convenience, which they provide to
a spectrum of investors, high-net worth or otherwise, with
equal dedication and competence.

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Over the years karvy have ensured that the trust of their
customers is their biggest returns. Factors such as success in
the Electronic custody business has helped build on their
tradition of trust even more. Consequentially their retail client
base expanded very fast.
To empower the investor further they have made serious

efforts to ensure that our research calls are disseminated
systematically to all our stock broking clients through various
delivery channels like email, chat, SMS, phone calls etc.
Their foray into commodities broking has been path breaking

and they are in the process of converting existing traders in
commodities into the more organized mainstream of trading in
commodity futures, both as a trading and risk hedging
mechanism
. Depository Participant Services

the onset of the technology revolution in financial services
Industry saw the emergence of KARVY as an electronic
custodian registered with National Securities Depository Ltd
(NSDL) and Central Securities Depository Ltd (CSDL) in 1998.
KARVY set standards enabling further comfort to the investor
by promoting paperless trading across the country and
emerged as the top 3 Depository Participants in the country in
terms of customer serviced.

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Offering a wide trading platform with a dual membership at
both NSDL and CDSL, they are a powerful medium for trading
and settlement of dematerialized shares. They have
established live DPMs, Internet access to accounts and an
easier transaction process in order to offer more convenience
to individual and corporate investors. A team of professional
and the latest technological expertise allocated exclusively to
their demat division including technological enhancements like
SPEED-e; make our response time quick and our delivery
impeccable. A wide national network makes their efficiencies
accessible to all.
Financial Products Distribution Services

The paradigm shift from pure selling to knowledge based
selling drives the business today. With their wide portfolio
offerings, they occupy all segments in the retail financial
services industry.
A team of highly qualified and dedicated professionals drawn

from the best of academic and professional backgrounds are
committed to maintaining high levels of client service delivery.
This has propelled them to a position among the top
distributors for equity and debt issues with an estimated
market share of 15% in terms of applications mobilized,
besides being established as the leading procurer in all public
issues.

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To further tap the immense growth potential in the capital
markets they enhanced the scope of their retail brand, KARVY –
the Finapolis, thereby providing planning and advisory services
to the mass affluent. Here they understand the customer needs
and lifestyle in the context of present earnings and provide
adequate advisory services that will necessarily help in
creating wealth. Judicious planning that is customized to meet
the future needs of the customer deliver a service that is
exemplary. The market-savvy and the ignorant investors, both
find this service very satisfactory. The edge that we have over
competition is our portfolio of offerings and their professional
expertise. The investment planning for each customer is done
with an unbiased attitude so that the service is truly
customized.
their monthly magazine, Finapolis, provides up-dated market

information on market trends, investment options, opinions etc.
Thus empowering the investor to base every financial move on
rational thought and prudent analysis and embark on the path
to wealth creation.
Advisory Services
Under retail brand ‘KARVY – the Finapolis', they deliver advisory

services to a cross-section of customers. The service is backed
by a team of dedicated and expert professionals with varied
experience and background in handling investment portfolios.

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They are continually engaged in designing the right investment
portfolio for each customer according to individual needs and
budget considerations with a comprehensive support system
that focuses on trading customers' portfolios and providing
valuable inputs, monitoring and managing the portfolio through
varied technological initiatives. This is made possible by the
expertise we have gained in the business over the years.
Another venture towards being investor-friendly is the
circulation of a monthly magazine called ‘KARVY - the Finapolis'
covering the latest of market news, trends, investment
schemes and research-based opinions from experts in various
financial fields
. Private Client Group Services

This specialized division was set up to cater to the high net
worth individuals and institutional clients keeping in mind that
they require a different kind of financial planning and
management that will augment not just existing finances but
their life-style as well. Here karvy follows a hard-nosed
business approach with the soft touch of dedicated customer
care and personalized attention.
For this purpose they offer a comprehensive and personalized

service that encompasses planning and protection of finances,
planning of business needs and retirement needs and a host of
other services, all provided on a one-to-one basis.

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Their research reports have been widely appreciated by this
segment. The delivery and support modules have been fine
tuned by giving clients access to online portfolio information,
constant updates on their portfolios as well as value-added
advice on portfolio churning, sector switches etc. The
investment recommendations given by their research team in
the cash market have enjoyed a high success rate.
Karvy forex and currency derivatives
Karvy Forex & Currency Private Limited (KFCL) is another

business enterprise of the prestigious Karvy group. Having laid
a strong foundation in Indian financial services, it is indeed a
pleasure for the Karvy group to venture into the currency
derivatives segment. This enables us to provide extended
services to our esteemed customers, thereby making the group
a single window for all financial services.
KFCL offers advisory and brokerage services for the Indian

currency derivative markets. We provide online trading
platforms to our clients that enable them to trade whenever
they choose while receiving instant professional support ...

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FACT SHEET OF MAETLIFE
FACT SHEET
Founded 2001
Started Operations FY 2001-02y
Headquarters Bangalore, India
World Wide Web Address www.metlife.co.in
Managing Director Rajesh Relan
Employees 7688
Financial Advisors 56,072
Bank assurance Tie-Ups 5 (J&K Bank/Axis Bank/Dhanalakshmi
Bank/Karnataka Bank/Barclays)
Number Of Products Over 20 products
Presence Through 192 offices in 131 cities
MetLife Offices
Presence Through Bank 1910 offices in 686 cities
Partners
* All data as on 6th March, 2009
Rajesh has twenty years experience in the financial services sector, of which he has spent ten
years in the Indian Life Insurance industry. Visualizing the scope and growth he became a
part of this sunrise industry in 1999, much before it was opened to the private players.
Over these years, he has contributed significantly to the development of the private
life insurance industry through his strategic ideas, understanding of product development and

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distribution expertise. He is widely recognized for the pivotal role he played towards three
different life insurance ventures in the country. In the first, he played a critical role as a key
project team member that led to the successful formation of the JV. With the second life
insurance company, a start-up, he was one amongst the first five employees instrumental in
launching and growing its Indian operations. Finally, in his third stint he was entrusted with
the task of transforming another life insurance company, MetLife, of which he is the
Managing Director for India.
Rajesh joined MetLife India in 2006 and has transformed the organization since then. With
exceptional skills in business strategy & planning, Rajesh laid the foundation for MetLife’s
success in the Indian market. Under his able leadership, MetLife today is one of the top three
fastest growing life insurance companies in the country, consecutively for the last 30 months.
The company has more than doubled its market share over the last 36 months
and continues to register positive growth despite the de-growth of the entire
life insurance industry over the last six months.
In his previous role as the Director - Banc assurance and Business

Partnerships at Aviva, Rajesh was responsible for sales, planning and implementation of the
Banc assurance and Business Partnerships strategy. This included path-breaking work done
on developing the banc assurance channel into a sustainable business model for the life
insurance industry, a first in the country. Prior to Aviva, he worked with Old Mutual Plc.
and was a part of the project start-up team.
Educational Qualifications
Rajesh has a Masters degree in Management Studies specializing in marketing from Narsee
Monjee Institute of Management Studies, University of Mumbai in 1989.
Appointed Actuary: MSVS Phanesh Murthy

Phanesh is the Appointed Actuary at MetLife. He has about 17 years of experience in the
insurance industry. In his current job profile, Phanesh is responsible for the new product
pricing, and is accountable for ensuring compliance with all the relevant regulations. He also
assesses the statutory and GAAP liabilities for the organization. Prior to MetLife, Phanesh

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has worked with Tata AIG for 3 years in Product Development, Statutory Valuation and
Business Planning functions. He has also worked with LIC for about 12 years in various
capacities in the Operations, Investments and Actuarial functions. Phanesh
is B.Tech in Civil Engineering and PGDRM (IRMA), FIA & FIAI. His
hobbies are watching movies and reading fiction and non-fiction books.
Director- Agency: Girish Malhotra

Girish Malhotra is the Director and Head of the Agency Business for MetLife India. He has
an overall work experience of 16 years. Prior to MetLife, he was with Citibank India for 16
years as the Director Alliance, Credit Cards. Under his leadership, Citibank Cards became
the preferred partner of choice for large consumer organizations wanting to run credit cum
loyalty programs in India. Girish has also managed to grow the auto finance business in a
highly competitive market with strategies focusing on acquisition cost efficiencies, alternate
channels of distribution and high yielding product mix. Girish is a MBA from an elite
business school. Girish is as an amateur golfer and loves watching movies
and reading in his leisure time.
Director - Financial Planning & Controller: KR Anil Kumar

KR Anil Kumar is the Director - Financial Planning & Controller at MetLife. With over
33 years of experience, KR Anil Kumar is responsible for controllership and planning
function at MetLife. Also being the Company Secretary, he is responsible for the Company
Secretarial matters of the Company. Before joining MetLife, he worked with Phoenix Global
Solutions as CFO and Company Secretary. His responsibilities therein, included working
capital arrangements and treasury management. He is a B.Sc, A.C.A., A.C.S.
His hobbies are playing table tennis and reading financial and business and
political magazines
Chief Administrative Officer: KS Raghavan

KS Raghavan is the Chief Administrative Officer of the Company. In his current role, he is
responsible for the IT, Administration & Infrastructure and Business Continuity Planning
functions for MetLife. Raghavan has been successful in establishing a full fledged IT

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function with a strong delivery focus. The Facilities and Administration team has also
successfully supported the Agency expansion and is currently focussing on renovation of
existing offices.
Deputy Director - Corporate Sales & Training: Preetinder Chadha

Preetinder Chadha is the Deputy Director - Corporate Sales and Sales
Training. He has an overall experience of 14 years and has spent over 6 years in sales in
hotels and consumer durables and 8 years in the sales training. In his current role, he is
responsible for the corporate sales business, which includes institutional business and
worksite. Prior to MetLife, he was with ABN AMRO as Training Head for their
Bancassurance division. Preetinder is a graduate in hotel management from Pusa Institute of
Hotel Management , New Delhi and a MBA from IMT Ghaziabad. He loves
listening to music in his free time.
Director – Business Support: P. S. Sankaran

P. S. Sankaran is the Director – Business Support at MetLife. With over 20 years of
experience, he is responsible for the Legal and Compliance functions, Board Affairs and
relationships with the Reserve Bank of India and IRDA. In addition to that, he also takes care
of Enterprise Risk management and Internal Controls. Prior to MetLife, he has worked with
Aviva as Chief Relationship Manager. Sankaran is B.Com in Advanced Currency & Banking
from Madras University and M.Com in Cost Accounts
Director- BA & BP: Sameer Bansal

Sameer Bansal is the Director - Bancassurance & Business Partnerships.
With over 10 years of experience, Sameer handles sales, project
management and new business development through banks and business
partners. Prior to MetLife, Sameer was the head of Bancassurance for Bharti Axa Life
Insurance for over a year. He has also worked as the Regional Head of Aviva BA&BP team
and also had a stint with HDFC Bank. He is B.E.-Electrical and Electronics and MBA with

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dual specialization in Marketing and Finance from IMI Business School, New Delhi. His
hobbies are watching movies and traveling.
Director - Marketing & Strategy: Vijay Raghavan

Vijay Raghavan is the Director - Marketing & Strategy at MetLife. In his current role, Vijay
is responsible for the brand management, advertising and channel marketing, corporate
communications, government relations as well as product development. Vijay established the
SIBT (Strategic Initiatives & Business Transformation) function at MetLife encompassing
the Program Management Office & other sub functions to envision, coordinate and manage
the major organizational initiatives. Prior to MetLife, he has worked as Principal – Strategy
Consulting at Wipro Consulting, Europe. Vijay has also served with the Indian Air Force.
Vijay is B.Tech in Electronics & Communication and M.S. in Software Systems from Birla
Institute of Technology & Sciences, Pilani and a MBA in Marketing Technology Leadership
& Change Management from Indian School of Business, Hyderabad.
CORE VALUES
• We lead through Innovation to offer world class and competitive products to our
customers
• We build Long Term Relationships with our customers by creating a world class
service experience through operational excellence and the innovative use of
technology
• We create a Customer Centered and Result Focused Vision that inspires each one of
our Associates and has their buy-in
• We are committed to creating a High Performance Organization by
creating an environment that allows each one of our Associates to
perform at their peak. As a result we will also be recognized as an
Employer of Choice
Vision and Mission
• Build financial freedom for all through leadership in providing financial advice and
building long-term relationships through innovative protection, accumulation and

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retirement products, robust underwriting processes and creating world-class customer
service experience for our customers.
• We want to provide customers in India with world-class solutions for financial
security, and in the process add significant value to our shareholders, associates and
society.
Corporate Partners
As the vital channel for MetLife’s products, we have chosen some exemplary banks and
financial institutions. These will serve as the interface between our customers and us to aid us
understand the unique needs and aspirations of every Indian. And update our products with
features that form the cornerstones of financial freedom.
Axis Bank was the first of the new private banks to have begun
operations in 1994, after the Government of India allowed new
private banks to be established. Axis Bank is one of the fastest
growing private sector banks in the country. The Bank has
strengths in both retail and corporate banking and is committed to
adopting the best industry practices internationally in order to
achieve excellence.
Axis Bank is one of the few banks in India that have built up a
fully integrated centralized banking architecture to offer banking
services anywhere, anytime. At the end of March 2008, the Bank
increased its reach to 433 cities, towns and villages across the
country through 713 Branches & Extension Counters and 2904
ATMs. The Bank offers a complete range of retail and corporate
services, including retail loans, corporate and business credit,
foreign exchange and trade finance services, investment banking,
depository services and investment advisory services. Their
deposit base as on 30th June 2008 stands at Rs. 88,973 crores

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with over 85 lakh [8.5 million] accounts.
Axis Bank is uniquely positioned to harness the high growth

opportunity in India. Axis Bank has always endeavored to bring a
sharper focus to the requirements of their customers and strived to
leverage cutting-edge technology to provide the highest levels of
service to them. The Bank has customized offerings for various
segments: Priority Banking: For High Net Worth Customers
Senior Privilege: For Senior Citizens
Smart Privilege: For Women
Salary Power: For Payroll accounts
Power Salute: For Defense personnel
Trusts and NGO
NRI Accounts
Financial Advisory Services
Wealth Advisory Services
Credit Cards: Gold, Silver & first EMV standard based Platinum
Credit Card
Its ATMs, Internet Banking (iConnect) and Tele-Banking are major

steps in the direction of providing anywhere, anytime banking. Its
ATM network is the 3rd largest ATM network in India and it is the
3rd largest issuer of Debit Cards with 86 lakhs [8.6 million] debit
cards having been issued. At present its Internet Banking module,
allows customers to view all accounts with us, including savings,
current and depository accounts, for transactions and balance details,
and to transfer funds between accounts within Axis Bank. It also
provides facilities for bill payments, NRI services, a shopping mall,

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financial advice and retail loans
Axis Bank has had sustained growth over the past several years, where
The Bank has grown by over 30% Y-o-Y in 31 out of the last 33
quarters.
International Footprint
Branches at Singapore, Hong Kong and DIFC, Dubai
Representative office at Shanghai
Total assets under overseas operations amounted to US$ 1.8 billion
Corporate Banking, Trade Finance products, Debt Syndication and

Liability businesses
Barclays is a distribution partner of MetLife India Insurance Co. Ltd.
Barclays unveiled its Global Retail and Commercial Banking division
in India over the past one and a half years as part of its plan to be a
leading global bank. In a very short time, Barclays has established its
presence in one of the world’s fastest growing countries.
The commercial banking division, which had begun operations in

November 2006, services a variety of leading Indian corporations
from large multinationals and public sector companies to small and
medium sector enterprises. It offers loans, deposits, payments & cash
management services, trade finance and treasury solutions.
Barclays' retail banking services were launched in May 2007 with a

suite of products that give our customers better control over their
finances. The offerings include innovative firsts like India’s only 7-
year personal loan, Platinum Debit Card and credit cards that allow
customers to choose their payment date. Another pioneering initiative
and a recent introduction in the market is Barclays Hello Money and

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Barclays Premier that brings the concept of designer banking for the
first time in India. Our offerings have resonated well with the Indian
customers, which has made Barclays the preferred bank in the centers
we are present in.
Barclays is spreading its reach across India and now has 5 offices in
the country. The head office is located in the financial hub of Mumbai
in Western India. The other four cities include New Delhi, India’s
capital, Junagadh, a major trading hub in Gujarat and two key nodes
in South India - Kanchipuram which is near Chennai, and another at
Nellamangala near Bangalore.
Vision
To be the preferred financial services provider by consistently
delivering innovative solutions and a best-in-class customer
experience, and thus become one of India’s top international banks.
Products and services
Retail Banking products:

Savings Accounts
Current Accounts
Term Deposits
Personal Loans
Business Installment Loans
Premier Banking
NRI Banking Services
Barclaycard
Hello Money – Mobile Banking service

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Commercial Banking products:
Loans & Financing
Deposits
Payments & Cash Management
Trade Finance
Treasury Solutions
Barclays recognizes its responsibilities to the communities in which it

operates. We understand how better access to banking can support
wider social inclusion, economic development and growth. Barclays
also believes that tackling financial exclusion provides opportunities
and is about realizing the potential in individuals and creating a
market for the future.
Dhanalakshmi Bank was incorporated on 4th November 1927 by a

group of enterprising entrepreneurs at Thrissur, the cultural
capital of Kerala. It became a Scheduled Commercial Bank in
1977. The 82 years old Bank has today attained national stature
with 181 branches and 26 Extension Counters spread over the
States of Kerala, Tamil Nadu, Karnataka, Andhra Pradesh,
Maharashtra, Gujarat, Delhi and West Bengal. The Bank serviced
a business of over Rs. 61010 million as on 30.06.08 comprising
deposits of Rs. 38290 million and advances of Rs. 22720 million.
At the end of June 2008, the Capital Adequacy Ratio of the Bank
was 17.31% against the mandatory requirement of 9%. During the
first quarter of the financial year 2008-09, the Bank has recorded
a net profit of Rs. 9520 million against Rs. 6050 million of the
corresponding period

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last year.
The Bank has always been a trendsetter, constantly making

pioneering moves. The Bank has in its books top corporates and
blue chips, both established and emerging.
The Bank is technology-savvy and has deployed technology

widely as an instrument for enhancing the quality of customer
service. It has introduced Centralized Banking Solution (CBS) on
the Flexcube Platform for extending Anywhere/Anytime banking
to its clientele through multiple delivery channels. The Bank has
brought all the branches under the Core Banking Solution and is
fully online. The Bank has set-up a state-of-the-art DATA
CENTRE in Bangalore, to keep the networked system operational
24 hours a day and 7 days a week.
The Bank lays stress on customizing services and personalizing

relations. It has introduced an International Debit Card through a
tie-up with M/s Visa International. As part of this overall effort,
the Bank has joined CASHNET, the first independent nation-wide
shared ATM network in India, the National Financial Switch
(ATM network) of the IDRBT promoted by Reserve Bank of
India and CashTree promoted by a group of public sector banks.
By joining these networks, the Bank’s customers are provided
access to more than 25,000 ATMs in the country.
Dhanalakshmi Bank offers Telebanking and Internet banking

through its various branches. The Bank has recently introduced
SMS banking and Email Alerts. Any transaction above Rs. 2000
will trigger an SMS and an email alert to the accountholder. This

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product has been widely welcomed by its clientele across the
board.
The Bank has also implemented centralized CMS software by

locating the CMS hub at Corporate Office, Thrissur enabling all
CBS branches to do CMS operations.
The Bank has put in place Real Time Gross Settlement (RTGS)
System and NEFT to facilitate large value payments and
settlements in real time on-line mode on a transaction-by-
transaction basis. The Bank has ventured into both life and non-
life insurance business. It is selling life insurance products of M/s.
MetLife India Insurance Company Private Limited, a renowned
global player in this segment and non-life insurance products of
The Oriental Insurance Company Limited as their corporate
agent. The Bank is also a depository participant of NSDL
(National Security Depository Limited) offering Demat services
through selected branches.
With a view to making available value-added services to NRIs,

the Bank has set up NRI Boutiques (Relationship Centers) at a
number of locations in the State of Kerala. The Bank also has
plans to open specialized NRI branches with an accent on quality
of service and thrust on specialization at potential locations. At
present, the Bank has rupee drawing arrangements with 8
Exchange Houses in the Middle East. For instant fund transfers,
the Bank has tied up with UAE Exchange and Financial Services
(Xpress Money), Wall Street Finance Limited (Instant Cash),
MoneyGram International and Zoha Inc International. The Bank
has introduced ‘Dhanam Express’, an online money transfer

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service with Kuwait Bahrain International Exchange, Kuwait and
Al Rostamani International Exchange, Dubai, the USP of which is
‘credit to any customer of any bank in India.”
The Bank’s Corporate Office, Thrissur and Industrial Finance
Branch at Kochi have been accredited with certification under
ISO 9001-2000.
On the socio-economic front, the Bank is a leading player in

dispensation of Micro Credit among Kerala-based Private Sector
Banks. The Bank has provided financial assistance to almost
500,000 beneficiaries under its micro credit programs. This
involvement is part of the Bank’s objective to act as a catalyst for
the economic prosperity of the country. The Bank has recognized
micro finance intervention as an effective tool for poverty
alleviation and has streamlined the linkage between the Bank and
Self Help Groups through its branches. The Priority sector
advances of the Bank as at 30th June 2008 were much above the
mandatory requirement of 40%.
The Bank is managed by a Board of Directors comprising

professionals drawn from various walks of life with Mr. G N
Bajpai (former chairman of LIC of India and SEBI) as the
Chairman ably supported by a core team of professionals.
Geojit Securities was founded by Mr.C.J George in 1987 as a

Proprietorship for doing Broking business in Cochin Stock
Exchange. In 1994, the business was taken over by Geojit
Securities Ltd, a Joint Venture between Mr.C.J George and the

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Kerala State Industrial Development Corporation Ltd. In the
following year, the company came up with an IPO and the shares
were listed in various Stock Exchanges in India in 1995.
Jammu and Kashmir Bank Limited was incorporated on 1st

October, 1938 and commenced its business from 4th July,
1939 at in Kashmir (India). The Bank was the first in the
country as a State owned bank. According to the extended
Central laws of the state, Jammu & Kashmir Bank was
defined as a govt. Company as per the provision of Indian
companies' act 1956. In the year 1971, the Bank received the
status of scheduled bank. It was declared as "A" Class Bank
by RBI in 1976. Today the bank has more than 500 branches
across the country and has recently become a billion Dollar
Company.
Profile
Incorporated in 1938 as a limited company.
Governed by the Companies Act and Banking Regulation Act

of India.
Regulated by the Reserve Bank of India and SEBI.
Listed on the National Stock Exchange (NSE) and Bombay

Stock Exchange (BSE)
53 per cent owned by the Government of J&K.
Rated "P1+" by Standard and Poor- CRISIL connoting

highest degree of safety.
Four decades of uninterrupted profitability and dividends.

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Unique characteristics: One of a kind
Private sector Bank despite government holding 53 per cent of
equity.
Sole banker and lender of last resort to the Government of J

& K.
Plan and non -plan funds, taxes and non-tax revenues routed
through the bank.
Salaries of Government officials disbursed by the Bank.
Only private sector bank designated as agent of RBI for

banking.
Carries out banking business of the Central Government.
Collects taxes pertaining to Central Board of Direct Taxes in

J & K.
Mangalore–headquartered Karnataka Bank, a leading private sector

Bank having a network of 433 branches across 19 States and 2 Union
Territories, is more than 84 years old. The Bank is a technology savvy,
customer centric progressive bank with a national presence, driven by
the highest standards of corporate governance and guided by sound
ethical values. All the 433 branches of the Bank are under the
umbrella of core banking solution.
The Bank has a host of customer friendly deposit and advances

products meeting the varied needs and preferences of its customers.
The Bank offers a plethora of technology driven products like Internet
Banking facility, Demat services, Mutual Fund products of reputed
companies, Life and General Insurance services, Visa enabled Debit

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Card with wide acceptability across the globe. The Bank has an
ambitious business turnover target of Rs. 35000 crores for the year
2008-09 with a branch expansion plan to reach the tally of 460
branches and additional ATMs to take the total to 180 by end-March
2009.
In 1982, a group of Hyderabad-based practicing Chartered

Accountants started Karvy Consultants Limited with a
capital of Rs.1,50,000 offering auditing and taxation services
initially. Later, it forayed into the Registrar and Share
Transfer activities and subsequently into financial services.
All along, Karvy's strong work ethic and professional
background leveraged with Information Technology enabled
it to deliver quality to the individual.
Established in 1921, Mini Muthoottu with an illustrious history of

banking behind them today operates from 75 branches in Kerala
and 5 in Bangalore. All business concerns of Mini Muthoottu
function under the strict guidelines set by the Department of
Company Law Affairs and Reserve Bank of India. They also have
a certificate of compliance with the requirements regarding
prudential norms from the Reserve Bank of India. Mini
Muthoottu, under the able leadership of its Chairman, Mr. Roy M
Mathew, offers both the resources and capabilities like any
national player coupled with individualized attention to its
customers.

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Way2Wealth is a premier Investment Consultancy Firm that has
been launched with the aim of making investing simpler, more
understandable and profitable for the investors. Way2Wealth
brings a wide range of product offerings from Fixed Income
Securities, Life Insurance and Mutual Funds to Equity and
Derivatives (on the National Stock Exchange) for the
convenience and benefit of it customers. Way2Wealth has
over 40 easily accessible investment outlets spread across 20
major towns and cities in the country.
CUSTOMERS
It is important for a customer to understand that according to the typical stage of life,
which they are currently in and based upon that their financial needs changes. Therefore, it is
vital for a customer to know about their financial commitments and long term financial need
before choosing a product. MetLife India Private Insurance Company is one of the fast
growing companies in the market. The customers are the most important players to make
MetLife a successful company in the insurance sector. Customers of MetLife India Private
Insurance Company is segmented based on the different age groups.
Ages: 16 to 25 Their Financial Needs

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• May still have some support from parents
• May be saving towards future family needs - say buying home
• May be paying off education loans
• Likes to spend money
Their Insurance Needs
Life insurance needs are probably zero, as there are likely to be no dependants.
There is possibly a need for savings. Examples:
1. Go on a holiday.
2. Buy a new car.
3. Buy furniture, curtains, carpets etc., for their home.
4. Set up a new house.
5. Buy jewellery.
Ages 25-35 (Married, With or Without Kids)

If they are in this stage, they might be a young professional (married, with or without kids).
Stage Overview
• May be married with or without kids

• Probably in debts - (for e.g. home loan)
• Earn a moderate income
• Has a high expenditure
• Not much of accumulated wealth
• Need tax planning
Their Financial Status
• High expenditure through installment repayments for house, car etc.

• Worried about protecting dependants in case of death or prolonged illness or
disability
• Need to save for children for their education, marriage etc.

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• Need to support elderly parents
• Need for planning a comfortable retirement phase.
This stage calls for maximum Insurance Protection because of the following reasons:
• High debt, high expenditure phase

• Family’s dependency on your income
• Low accumulated wealth
• Need for planning retirement
Ages 35-60 (Pre Retirement)
Stage Overview
• Older, financially independent children

• Reduced debts or repaid loans
• Decreased expenditure
• Probable period of redundancy
Their Financial Needs
• Save for retirement

• Enjoy a life time holiday on retirement
• Protect dependants financially against your death, prolonged illness or disability
• Save for children
• Retirement Planning,
• Wealth Transfer or other savings vehicles could be used for this stage of life.
• Their emphasis should be on returns on investment - so, with-profit or unit-linked
products would be ideal.

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• If they are close to retirement, they could also opt for guaranteed products.
Ages over 60 (Post Retirement)
Stage Overview
• Need to move from Employment to Retirement

• Debts are either paid off or very minimal
• Reduced Income
• More accumulated wealth / savings
• Risk of running out of money, in case of long life spans
• Imminent need for long term care
Their Financial Needs
• Need for considerable savings if you live long

• Need to save for spouse
• Save for medical expenditures - for both self and spouse
• Need to save for children
• Protection in case you live long

• Protection for spouse in case of death
• Wealth accumulation for children

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COMPETITORS
Major Competitors
ICICI Prudential

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Met Smart Plus Lifetime Super
Min/Max age at entry 0-70 years Min/Max age at entry 0-65 years
Maximum Age at maturity is 100 years Maximum Age at maturity is 75 years
(offers whole life cover)
Choice of Sum assured as a age based matrix Not available
Offers wide choice of investment in 6 Offers only 4 funds
different funds
Surrender value is based on First Year Surrender Value based on Fund Value
Premium ( hence lower S.V charges)
Top-up’s allowed Top-up’s are not available
LIC India
Met Smart Plus LIC Money Plus

Whole life plan, offers cover up to age 100 Does not offer whole life cover
Choice of Sum assured as a age based matrix, Choice of sum assured is not age based
5-110 times annual premium matrix
Choice of Top-up’s to maximize the wealth Top-up’s not allowed
creation option
Offers wide choice of 6 funds to match risk - Offers only 4 funds
return portfolio of the customer

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Bajaj Allianz
Met Smart Plus New Unit Gain Super

Maximum Age at maturity is 100 Does not offer whole life cover Max age at
years ( offers whole life cover) maturity is 70 years
Choice of Sum assured as a Not available
Age based matrix
Offers wide choice of investment in 6 funds Has 4 fund options only
Surrender value is based on First Year Surrender Charges are calculated on Fund
Premium (hence lower S.V charges) value. Hence the surrender charges are higher
Minor Competitors
AVIVA
Met Smart Plus Aviva Easy Life Plus

Choice of Sum assured as a Not available. Limited to only 10 times the
Age based matrix annual premium paid
Offers wide choice of investment in 6 Offers only 4 funds
different funds
Surrender value is based on First Year Surrender Value based on Fund Value (hence
Premium (hence lower Surrender charges) higher charges)
Top-up’s allowed Top-up’s are not available
ING Vysya

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Met Smart Plus ING Life High Life Plan
Max age at maturity is 100 years Max age at maturity is 75 years
Choice of Sum assured as a age based matrix, No such options available
5-110 times annual premium
Surrender value is based on First Year Surrender value is based on Fund Value
Premium (hence lower S.V charges)
Offers 6 funds to invest from Offers 5 funds
Offers 4 free switches Only two switches are free
Max New York Life
Met Smart Plus MNYL Life Maker

Choice of Sum assured as a Age based matrix Not available
Surrender value is based on First Year Surrender Value based on Fund Value
Premium (hence lower S.V charges)
Wide choice of 6 funds 4 funds option

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ENVIRONMENT
There are two type of environment that is:
a) Micro Environment
b) Micro Environment
Micro Environment
• Employer and employee relationship is very good
• All the level of employees are allowed to participate in decision making
• FA’s are also allowed to be in contact with the higher authorities
• Recognition is not biased
• High level of interaction between employees
Macro Environment
• It is one of the best professionalized companies

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• Company provides good benefit to the employees as well as customers
• The products and plans that are offered by the company are very good and beneficial
to the customers
• As the market share of the company is increasing day by day it shows a positive
environment
TECHNOLOGY
With the advances in technology, the company has also adopted and adapted to automated
operations and maintenance. All systems are interconnected and communicate via an Intranet
connected to a central server which provides data to all clients respectively. Central data
storage in this format enables availability of data throughout. Lotus Notes is software for
configuring internal mails and to communicate. A central Z folder is created and maintained
and the data in this folder is available and can be accessed from any part of the world.

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TERMINOLOGY
Age limits
Any life insurance policy has minimum and maximum ages, below and above which the
insurer doesn’t accept applications or renew policies.
Annuity Plans
These plans provide for a “pension” to be paid to the policyholder or his spouse starting at a
pre-determined date. At the end of the tenure, you start to enjoy a regular pension amount till
the end of either’s lifetime. In the event of death of both of you during the policy period, the
next of kin get a lump sum amount. You can also have the flexibility of choosing a mix of a
lump sum money back amount and pension under these plans.
Assignee
Assignee is the person to whom the benefits of a life insurance policy are assigned.
Assignor
Assignor is the person who holds the right/title of the policy and it’s he/she who can make a
valid assignment.

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Applicant / Proposed
The person whose life is proposed to be insured in the application for life insurance and who
becomes the legal owner of the policy, after it is issued.
Assured / Insured
It is the person, whose life is insured i.e., upon whose death, the death benefits are payable
under a life insurance policy. When the policy is on one’s own life, the policy owner and the
insured is the same person.
Beneficiary
Beneficiary is the person(s) or entity(ies) (for e.g. corporation, trust etc.) who is named in the
policy as the recipient of insurance proceeds upon the death of the insured.
Bonus
Bonus is the amount added to the basic sum assured under a participating life insurance
policy.
Contracts `uberrimae fides’

All Life Insurance Contracts are based on utmost good faith reposed by the Insurer on the
facts mentioned in the Application Form and all other documents annexed to the application
on the Insured’s health, which the Applicant warrants to be true. Hence, all Life Insurance
Contracts are `uberrimae fides’.
Claim Amount
It is the amount payable by the Insurer to the Insured/Beneficiary in the event of a claim
arising.
Death Benefit
This is the payment made to the beneficiary of a policy upon the death of the insured person.
Deferment Period

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Deferment period is the period that lasts from the date of commencement of the policy to the
date of commencement of risk on the child’s life. This is valid under a Children’s Deferred
Endowment Assurance Policy. During this period, premiums need not be paid.
Deposit Term Insurance
This is a form of Term Insurance in which the premium paid in the first year is more than the
subsequent premiums. As the name suggests, this doesn’t involve a “deposit”.
Endowment Policy
Under the Endowment Policy, the assured is bound to pay an annual premium, which is
determined on the basis of the assured’s age and the term of the policy. And the insured
amount is payable by the Insurer at the end of a specified number of years or upon the death
of the Insured, whichever is earlier.
Face Amount
Commonly used to refer to the principal sum involved in the contract. The actual amount
payable may be decreased by loans or increased by additional benefits payable under
specified conditions or stated in a add on benefit.
Free Look
Provision required in most states whereby policy owners have either 10 or 20 days to
examine their new policies at no obligation.
Group Insurance
Under a single Group Insurance Policy, a number of people could be insured. This is usually
the case of companies, where the employer insures all its employees under one policy.
Guaranteed Addition

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This is a benefit by which certain amounts are added each year to the basic sum assured and
are payable at the time of, on admittance of a claim. These amounts are calculated at a rate
per every thousand of sum assured and are valid only for each year for which premiums are
paid.
Insurability
All conditions pertaining to individuals that affect their health, susceptibility to injury and
life expectancy are taken into account to arrive at the individual’s risk profile – and thereby
the insurability.
Insurable Interest
This is measured by the loss, which the Policy Owner would suffer on the unfortunate death
of the Life Assured. When a Policy Owner insures his own life, it is presumed that there is an
unlimited insurable interest.
Keyman Insurance
This is a policy taken by an employer on the lives of its important employees, on whose life
the business is dependent upon.
Lapsed Policy
A policy, that has been terminated due to non-payment of premium dues and hence is no
longer in force.
Life Assured
This refers to the person whose life is being insured.
Loyalty Additions
Loyalty addition usually, is the difference between the performance of the Insurer (business-
wise) and the guaranteed additions that the Insured enjoys. It usually is a small percentage of

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the sum assured and is given when the policy matures.
Maturity
This is the date upon which, the face amount of a life insurance policy is paid to the policy
holder – that is, if the policy hasn’t been previously invoked to cover contingencies like death
etc.
Maturity Claim
The payment due to the policyholder at the end of the stipulated term of the policy is called
maturity claim.
Nomination
An act through which, the policyholder authorizes another person to receive the maturity
claim. The person who is authorized, is called the Nominee.
Policy
This is the legal document that details out all the conditions of the insurance contract
between the Insurer and the Insured.
Policy Period
This is the time period during which the Policy is in force and the protection cover is valid.
Premium Notice
This is the notice that informs the Insured about the premium due. And is sent by the Insurer
or one of its agencies to the Insured. This is also termed as Renewal Notice.
Paid-up Value
Paid-up Value is the reduced amount of sum assured paid by the Insurer, in case the Insured
discontinues payment of premiums. This is applicable only when the Insured has paid the
premiums in full for the first three years.

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Premium
The payment, or one of the regular periodic payments, that a policyholder makes to an
Insurer in exchange for the Insurer's obligation to pay benefits upon the occurrence of the
contractually-specified contingency (e.g., death of the policyholder).
Reinstatement
A lapsed policy can be reinstated to in-force status after expiration of the grace period which
the Insured enjoys to pay premiums. The Insurer has the privilege to deny reinstatement
depending on the insurability of the Insured. Moreover, this will also necessitate the Insured
to pay up the total amount of the past premium, due.
Risk
This is the obligation assumed by the Insurer when a policy is issued. The process of
evaluating and selecting risk is known as underwriting.
Rider
A provision attached to a policy, that adds benefits not defined in the original policy and
customizes the policy for the individual’s needs.
Rebating
All or part of the commission earned by the Insurer’s agencies being passed on to the
prospect as an inducement to buy or renew a policy. Under law, rebating is strictly
prohibited.
Reinsurance
This is a method by which the Insurer transfers the risk under a High Sum Assured Policy to
another entity (who will be called the Reinsurer) on payment of a Reinsurance Premium.
Renewable Term Insurance

The policyholder has the option of renewing a Term Insurance at the end of a term without
evidence of insurability. This is usually applicable for a limited number of successive terms.
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Solvency Margin
It is the net worth of an Insurance Company usually calculated by the excess of assets over
the amount of liabilities (which includes policy liabilities also).
Suicide Clause
The clause in the Insurance Contract that defines that no death benefits will be payable by the
Insurer, in case the Insured commits suicide during a specified initial period, usually in the
first year of the policy.
Sum Assured
This is the amount that the Insurer agrees to pay the Insured/Nominees on the occurrence of a
contingency (e.g., death) or on maturity.
Surrender Value
A policyholder has the option of canceling his policy with the Insurance Company, provided
premiums have been paid for three consecutive years. And thereby claims a surrender value,
which is usually part of the total sum assured.
Survival Benefit
This is the payment of the sum assured to the Insured by the Insurer through installments.
This usually is the case with a money-back policy where, the Insured enjoys the benefits of
surviving the contingency (e.g. death).
Term
This is the period for which the Insurer provides the Insured with insurance coverage.
Term Life Insurance

A policy, that provides risk coverage for a specified period of time. However, does not build
cash value to the Insured.

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Underwriting
Underwriting is the process of selecting and evaluating the risks associated with a policy and
determining the amount and terms on which the Insurer will accept this risk.
Uninsurable Risk
Risks that are not acceptable or open to insurance – usually assessed by the Insurer, are
Uninsurable Risks.
Void Contract
A contract that is usually drawn up by fraud or providing false details. Under a void contract,
there cannot be any action as no rights or obligations are cast on the parties to the contract
Waiting Period
A specific time that must pass following the onset of a covered disability before any benefits
will be paid under a disability income policy.
Yearly Renewable Term

This is a method of charging premium whereby, the premium paid for each year would
provide insurance coverage for that particular year. This is also known as the Single
Premium basis under Group Policies.
PPT
Premium Paying Term
PPM
Premium Paying Mode
PT
Policy Term

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TA
Term Assurance
TROP
Term Assurance with Return Of Premium
AFIP
Annualized Financial Initial Premium
SA
Sum Assured
TDS
Tax Deductable Source
CT
Coverage Term
REINSTATE
When a policy gets lapsed, it is reinstated by doing necessary medicals

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BUSINESS OBJECTIVES
• Generation of Life Insurance Premium worth Rs. 7500 per week
• Recruit one advisor per week
• Achieve Company Targets
• Adhere to stated deadlines
• Follow company code of ethics and leverage standards
WEEK
TARGET ASSIGNED PER WEEK ADVISORS
NUMBER
Generation of Life Insurance Premium worth Rs. 7500 Recruitment of 1
WEEK – 1
per week Financial Advisor

WEEK – 2

WEEK - 3

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WEEK - 4

WEEK - 5

WEEK - 6

WEEK – 7

WEEK – 8

WEEK – 9
WEEK – Generation of Life Insurance Premium worth Rs. 7500 Recruitment of 1

10 per week Financial Advisor

WEEK – 11

WEEK – 12

WEEK – 13

WEEK – 14

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SWOT ANALYSIS
Strengths
Products of the company.
• Accumulation
o Whole Life Policy
 Met 100- Limited Pay Whole life Non - Participating
 Met 100- Limited Pay Whole life Participating
o Endowment Policy
 MET Suvidha
o Money Back Policy
 Met Sukh Money Back Non Participating
 Met Bhavishya
• Multi Purpose
o Met Smart Gold
o Met Easy
o Met Smart Plus
o Met Smart Premier
o Met Smart Plus - Single Pay
o Met Smart Premier - Single Pay
• Protection
o Met Suraksha - TROP

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o Met Suraksha - TA
o Met-Mortgage Protector SP/Limited pay(MRTA)
• Retirement
o MET Pension - Participating Deferred Annuity
o MET Advantage Plus
• Add Ons
o Accidental Death Benefit (ADB)
o Term Rider
o Waiver Of Premium
o Critical Illness
• Customer Service
o Sales representative who cares enough to provide need based advice to

customers.
o Customer Service representative who understands that the people who call
him require sensitivity, as well as prompt attention.
o Product specialists who anticipate changing demographics and financial needs
with products that actually make a difference in people’s lives.
• Promotional Activities
• Brand Image
Weaknesses
• There are no promotional activities in rural areas.

• Late entry in the Indian Market
• Being a non Indian Company, customers tend to lose faith.
• Customers are not much aware about the company
• The mind set of customers that private companies do not provide good returns

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Opportunities
• Increasing customer awareness

• Flexible plans to cover all age groups
• Change in customer lifestyle
• Changes in technological environment
Threats
• Increased bargaining power

• Competitors
• Limited branches.
WHO’S WHO
AREA MANAGER
[1]
AREA SALES MANAGER
[1]
SENIOR SALES MANAGER
[5]
SALES MANAGER
[34]

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ASSISTANT SALES
MANAGER
[6]
FINANCIAL ADVISORS
[500]
ORIENTATION PROGRAM IN SIP COMPANY

A three day training program was conducted and mediated by M.Srinivas (Company
Guide), at MetLife India Insurance Co. Ltd, Visakhapatnam. The training sessions mainly
dealt with preparing the trainees with product knowledge, company exposure, and behavioral
skills. The sessions were very interactive and informative and provided all round support.
One the first day of the training we were informed about the company profile, which
included company market share in India and abroad, its main products, benefit of being part
of the organization, who is the branch head in Visakhapatnam. Then we started with the
product training.
We were trained on the products for three days and the products that were explained were
five. The most important part was that it was just not one side speech or class. We were also
asked to give presentation on what we have learned so far about the products. We were
divided into two teams and were provided with two team leaders from the team. We were
also motivated to do hard work and earn as much can we do and how we can get recognition
in the company as a whole.

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It was a session that is going to help us in the whole Internship Program. We were also
addressed by the Area Manager, Mr. Aamir Jhan Khan. He wished us all the best and gave
examples of some of the top performers of the last batch. He also mentioned that they have
some high expectations from us. All the words of the Area Manager and Company Guide
were very motivating and knowledge giving. We were asked to be free and were asked to
grab as much as knowledge that we can from this Internship Program in the Company.
It can be concluded that all together the orientation in the company was very motivated and
also knowledge giving, which will surely help us not only in this Internship Program but also
in future life.

TOGETHER Page 58
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THE 3CETT REPORT ON

Karvy stock broking Ltd..

Company Guide Faculty Guide

Metlife India Insurance INC,

BRINGING INDUSTRY,FINANCE AND PEOPLE

6 About Orientation Program At SIP 47

BRINGING INDUSTRY,FINANCE AND PEOPLE

The Indian broking industry is one of the oldest trading

For the broking industry, we started with an initial database of

Some key characteristics of the sample 394 firms are:

• On the basis of geographical concentration, the West

BRINGING INDUSTRY,FINANCE AND PEOPLE

Mumbai also has got the maximum representation in having

Branches & Sub-Brokers

In case of sub-brokers, almost 55% of them are based in the

BRINGING INDUSTRY,FINANCE AND PEOPLE

BRINGING INDUSTRY,FINANCE AND PEOPLE

BRINGING INDUSTRY,FINANCE AND PEOPLE

Of the total sample of broking houses providing trading

BRINGING INDUSTRY,FINANCE AND PEOPLE

KARVY Stock Broking Limited, one of the cornerstones of the

BRINGING INDUSTRY,FINANCE AND PEOPLE

• Stock broking services

• Depository participant services

• Financial products distribution services

• Private client group services

Karvy offers services that are beyond jurst a medium for

Karvy offers trading on a vast platform; National Stock

BRINGING INDUSTRY,FINANCE AND PEOPLE

• The Pre-session Report, where market scenario for the day

To add to this repository of information, karvy publishes a

Karvys Stock Broking services are widely networked across

BRINGING INDUSTRY,FINANCE AND PEOPLE

To empower the investor further they have made serious

Their foray into commodities broking has been path breaking

. Depository Participant Services

BRINGING INDUSTRY,FINANCE AND PEOPLE

Financial Products Distribution Services

A team of highly qualified and dedicated professionals drawn

BRINGING INDUSTRY,FINANCE AND PEOPLE

their monthly magazine, Finapolis, provides up-dated market

Under retail brand ‘KARVY – the Finapolis', they deliver advisory

BRINGING INDUSTRY,FINANCE AND PEOPLE

. Private Client Group Services

For this purpose they offer a comprehensive and personalized

BRINGING INDUSTRY,FINANCE AND PEOPLE

Karvy forex and currency derivatives

Karvy Forex & Currency Private Limited (KFCL) is another

KFCL offers advisory and brokerage services for the Indian

BRINGING INDUSTRY,FINANCE AND PEOPLE

* All data as on 6th March, 2009

BRINGING INDUSTRY,FINANCE AND PEOPLE

In his previous role as the Director - Banc assurance and Business

Appointed Actuary: MSVS Phanesh Murthy

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Director- Agency: Girish Malhotra

Director - Financial Planning & Controller: KR Anil Kumar

Chief Administrative Officer: KS Raghavan

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Deputy Director - Corporate Sales & Training: Preetinder Chadha

Director – Business Support: P. S. Sankaran

Director- BA & BP: Sameer Bansal

BRINGING INDUSTRY,FINANCE AND PEOPLE

Director - Marketing & Strategy: Vijay Raghavan