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Running Head: The Influence of Childrens Media on the Perception of Gender Roles
In terms of personality traits, when looking at clipart, female characters were often more
passive, nurturing, and engaged in feminine stereotyped activities such as setting the table,
whereas male characters were more active, non-nurturing, and engaged in masculine stereotyped
activities such as setting wood. It was also discovered that girls were strongly engaged in
software with female main characters and feel more comfortable using that software. By limiting
girls options for female characters to identify with, software developers are keeping girls from
using their product but are also making it difficult for teachers to enable learners with diverse
backgrounds, characteristics, and abilities (Sheldon, 2004).
Perhaps a major source of the blame for the introduction of such media to children is the
parents. The expectancy-value theory of academic motivation holds parents accountable as the
References
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http://www.sciencedirect.com/science/article/pii/S0193397399800495
Cvencek, D., Greenwald, A. G., & Meltzoff, A. N. (2016). Implicit measures for preschool
children confirm self-esteem's role in maintaining a balanced identity. Journal of
Experimental Social Psychology, 62, 50-57.
Freeman, N. K. (2007). Preschoolers perceptions of gender appropriate toys and their parents
beliefs about genderized behaviors: Miscommunication, mixed messages, or hidden truths?.
Early Childhood Education Journal,34(5), 357-366.
Johnson, C. (2015). Debate Rages over Gender-Specific Toys. Washington Times. Retrieved
from http://www.washingtontimes.com/news/2015/sep/8/debate-rages-over-gender
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