BAJAJ AUTO LTD.

A PUBLIC COMPANY
AN AUTOMOTIVE INDUSTRY
JAMNALAL BAJAJ WAS THE FOUNDER OF BAJAJ AUTO
LIMITED.
HEADQUATERS IN PUNE, MAHARASTRA , INDIA.
KEY PEOPLE OF BAJAJ AUTO ARE
RAHUL BAJAJ (CHAIRMAN)
RAJIV BAJAJ (MANEGING DIRECTOR)
PRODUCTS OF BAJAJ AUTO ARE MOTORCYCLE, THREE
WHEELER VEHICLES AND CARS.
BAJAJ AUTO GENERATES APPROX 2 BILLION US DOLLAR.

BAJAJ AUTO LIMITED IS AN INDIAN TWO-WHEELER AND

THREE-WHEELER MANUFACTURING COMPANY. BAJAJ
AUTO MANUFACTURES AND SELLS MOTORCYCLES ,
SCOOTERS AND AUTO RIKSHAWS. BAJAJ AUTO IS A PART
OF THE BAJAJ GROUP , IT WAS FOUNDED BY JAMNALAL
BAJAJ IN RAJASTHAN IN THE YEAR 1993. IT IS BASED IN
PUNE, MUMBAI, WITH PLANTSNIN CHAKAN (PUNE),
WALUJ (NEAR AURANGABAD) AND PANTNAGAR IN
UTTARAKHAND. THE OLDEST PLANT AT AKURDI (PUNE)
NOW HOUSES R&D CENTER AHEAD.

BAJAJ AUTO IS THE WORLDS SIXTH-LARGEST

MANUFACTURER OF MOTORCYCLES AND THE FOURTHLARGEST IN INDIA. IT IS THE WORLDS LARGEST THREEWHEELER MANUFACTURER.

ON MARCH 31ST 2013, ITS MARKET CAPITALISATION WAS

INR 520 BILLION. MAKING INDIAS 23RD LARGEST
PUBLICICLY TRADER COMPANY BY MARKET VALUE.
HISTORY OF BAJAJ AUTO
BAJAJ AUTO CAME INTO EXISTANCE ON 29 NOVEMBER
1945 AS M/S BACHRAJ TRADING CORPORATION PRIVATE
LIMITED. IT STARTED OFF BY SELLING IMPORTED TWO
AND THREE-WHEELERS IN INDIA. IN 1959, IT OBTAINED A
LICENCE FROM GOVERNMENT OF INDIA TO
MANUFACTURE TWO-WHEELERS AND IT BECAME A
PUBLIC LIMITED COMPANY IN 1960. IN 1970, IT ROLLED
OUT ITS 100000TH VEHICLE. IN 1977, IT SOLD 100000
VEHICLES IN FINANCIAL YEAR. IN 1985, IT STARTED
PRODUCING AT WALUJ NEAR AURANGABAD. IN 1986, IT
SOLD 500000 VEHICLE IN A FINANCIAL YEAR. IN 1995, IT
ROLLED OUT ITS 10 MILLIONTH VEHICLE AND PRODUCE
AND SOLD 1MILLION VEHICLE IN A YEAR.
WITH THE LAUNCH OF MOTORCYCLES IN 1986, THE
COMPANY HAS CHANGED IT IMAGE FROM A SCOOTER
MANUFACTURER TO TWO-WHEELER MANUFACTURER.
ACCORDING TO THE AUTHORS OF GLOBALLY: COMPETING
WITH EVERYONE FOR EVERYTHING , BAJAJ HAS
OPERATION IN 50 COUNTRIES BY CREATING A LINE OF
BIKES TARGETED TO THE PREFERENCES OF ENTRY
LEVEL BUYERS.
PRODUCTS
BAJAJ PULSAR 180 DTSI
BAJAJ RE (AUTO-RICKSHAW)
LIST OF BAJAJ AUTO PRODUCTS
BAJAJ MANUFACTIURES AND SELLS MOTORCYLES,
SCOOTER , AUTO-RICKSHAW AND MOST RECENTLY, CARS,
BAJAJ AUTO IS INDIAS LARGEST EXPORTER OF

MOTORCYCLES AND THREE- WHEELERS. BAJAJ AUTOS

EXPORTS ACCOUNTED FOR APPROX. 35% OF ITS TOTAL
SALES, 47% OF ITS EXPORTS ARE MADE TO AFRICA.
BOXER MOTORCYCLES IS THE LARGEST SELLING SINGLE
BRAND IN AFRICA.
MOTORCYCLES IN PRODUCTION ARE THE PLATINA,
DISCOVER, PULSAR AND AVENGER. BAJAJ ALSO
DISTRIBUTES MOTORCYCLES IN INDIA FOR OTHER
MANUFACTURE, SUCH AS THE KAWASKI NINJA 250R, THE
NINJA 650R AND NEW FOR 2012, THE KTM DUKE 200.
IN FY 2012-13, IT SOLD APPROX. 3.76 MILLION
MOTORCYCLES WHICH ACCOUNTED FOR 31% OF THE
MARKET SHARE IN INDIA, OF THESE, APPROX. 480,000
THREE- WHEELERS 53% WERE EXPORTED AND
REMAINING 47% WERE SOLD IN INDIA.
LOW COST CARS
IN 2010, BAJAJ AUTO ANNOUNCED COOPERATION WITH
RENAULT AND NISSAN MOTOR TO DEVELOP A US$2,500
CAR, AIMING AT A FUEL EFFICIENCY OF 30 KILOMETERS
PER LITRE (85 MPG-IMP;71MPG-US )(3.3 L/100 KM), OR
TWICE AN AVERAGE SMALL CAR AND CARBON DIOXIDE
EMISSIONS OF 100 G/KM.
ON 3 JANUARY 2012, BAJAJ AUTO UNVEILED THE BAJAJ
RE60, A MINI CAR