RESEARCH PROJECT REPORT

On

CUSTOMER SATISFACTION TO IDEA

CELLULAR
Submitted To

UTTAR PRADESH TECHNICAL UNIVERSITY LUCKNOW

For the Partial fulfillment of the degree of Master of Business Administration (M.B.A)
Session: 2014-2015

Department of management Studies

LANDMARK TECHNICAL CAMPUS

DIDAULI , AMROHA (U.P)

Project Guide:
Mr Zameer Ahmad Rizvi

Project Incharge:
Mr Mohd Suhail
(Course coordinator, M.B.A.)

Submitted By:
Syed Faizan Mian
Roll No.-1378070211
M.B.A- IVth Sem.

ACKNOWLEDGMENT

I express my heartfelt gratitude Dr. G.K. Upadhayay (Director, Landmark Technical

Campus, Didauli Amroha dehli road ) for giving me the opportunity to do the Synopsis
&

Project Work and for providing me this learning experience in this esteemed

organization.

Heartiest thanks to Mr. Zameer Ahmad Rizvi (Project Supervisor) and other faculty
members, librarian and all other staffs of my esteemed institute for their time to time
assistance.

Syed Faizan Mian

Roll No.- 1378070211
MBA- IV Sem.

CONTENTS

Chapter No.

Title

Page No.

Acknowledgement

1. Introduction

2. Objective of the Study

3. Scope & Importance

4. Company Profile

5. Product Profile

26

6.Literature Review

82

7. Hypothesis

93

8. Research Methodology

94

9. Findings & Analysis

97

10. Conclusions

111

11. Suggestions

112

12. Limitations

114

13. Bibliography

115

14. Annexure (Questionnaire)

117-119