MALLORY VICTORIA ROTHSTEIN

908.907.0417| malrothstein@gmail.com | www.linkedin.com/in/malrothstein | @malrothstein

EDUCATION
Stony Brook University | Stony Brook, NY, Class of 2015
BA in Psychology and Minor in Business Management
GPA: 3.47/4.00, University Scholars Program, Student Ambassador, Lavender Graduation Senior Class Speaker
Florence University of the Arts | Florence, Italy, Study Abroad Program Fall 2014
PROFESSIONAL EXPERIENCE
Co-Founder/Co-Host for Boobs & Bras |Stony Brook University |Stony Brook, NY
01/2014-Present
Led a team of 3 members launching the annual event Boobs & Bras that aims to raise awareness about breast
health and self empowerment
Scheduled, created the agenda for, and chaired weekly team meetings
Calculated and allocated the operational budget: year 1-$280, year 2-$650
Produced and presented a grant proposal; increasing funding by over 130%
Engineered and implemented the branding and marketing strategy; increasing attendance by over 200%
Directed and conceptualized the strategy for the Celebrate Your Breasts photo campaign (15 Models, 4 Photographers)
Recruited, trained, and supervised 25 volunteers
Designed the layout and dcor of the event setting
Established partnerships with 20+ campus departments and organizations for marketing, funding, photo/video, and
volunteer recruitment
Vice-Chair of Roth Regatta Committee | Undergraduate Student Government | Stony Brook, NY
Planned and orchestrated the annual event Roth Regatta with a team of 3 people (attendance: 3,000)
Managed a $22,000 operational budget
Collaborated with 3+ campus departments to develop an event safety and contingency plan
Secured a partnership with a food vendor guaranteeing a $3,000 catering discount
Recruited, trained, and supervised 20+ volunteers

01/2015-05/2015

TMI Agency Intern |DoSomething.Org | New York City, NY

02/2014-07/2014
Brainstormed creative youth marketing and outreach strategies for clients to improve millennial engagement,
technological services, and social change impact (CollegeBoard, Spotify, Hult Prize, Yerdle)
Executed and evaluated social media strategies for TMI Agency clients (MenEngage)
Researched and created content for all TMI Agencys social media channels (Facebook, Twitter, Google+)
Designed, pitched, and launched the first TMI Agency Google+ Strategy
Co-author of TMI Agency Google+ weekly original blog posts focused on leveraging TMIs expertise in technology,
millennials, and impact
Co-creator of the internal weekly TMI Digest highlighting current events, news, and trends
Marketing Coordinator |7Bus | Bohemia, NY
12/2013-05/2014
Spearheaded, implemented, and assessed all marketing operations
Recruited, hired, trained, and supervised a marketing team of 4 people
Created content for and managed all 7Bus' social media channels (Facebook +800 likes, Twitter +100 followers)
Organized and chaired a weekly strategic marketing meeting with the President/CEO and marketing team
Forged partnerships with over 50 Stony Brook University departments and organizations for sales, advertising/
marketing, and outreach purposes
Executive Vice President | Undergraduate Student Government | Stony Brook, NY
05/2013-05/2014
Elected to represent a student body of 16,000+ for a $3.3 million 501(c)(3) organization
Created the agenda for and chaired weekly Senate meetings (attendance: 40)
Organized a two day Senate training for 22 Senators consisting of team-building activities, guest speakers, and
informational sessions
Acted as the Director of Human Resources by coordinating, recruiting, and training of clerical/administrative staff
and served as a conflict resolution mediator between elected officials
Oversaw the Events Management Agency by hiring a director to run the day-to-day operations and manage 3
supervisors/20 staff members providing assistance and security services for student clubs and organizations large scaled
events (attendance: 100+)

 Administered the first Events Management feedback survey

Operations Coordinator | Stony Brook Campus Recreation | Stony Brook, NY

10/2012-05/2014
Motivated and supervised a 6 person staff during each shift (4-6 shifts a week)
Oversaw operations and enforced policies/procedures of the entire Stony Brook Campus Recreation Center
Served as conflict resolution mediator between staff and/or patrons
First responder to injuries and emergency situations, implemented risk management procedures
Provided exceptional customer services to assist customers with injuries and complaints
Promoted from the position of Monitor to Coordinator within 2 months of employment
RESEARCH EXPERIENCE
Co-Principal Investigator| Stony Brook University College of Business| Stony Brook, NY
02/2012-01/2014
Conducted research with a team of 5 members about the qualities that make up a good start-up team and how diverse
teams are able to solve difficult global problems
Formulated an electronic questionnaire through REDCap for collecting data on 120+ social entrepreneurial initiatives
Presented findings at Stony Brook Universitys URECA Symposium and the 10th Annual NYU Stern Conference on
Social Entrepreneurship
Published a paper in the International Journal of Social !Entrepreneurship and Innovation
AWARDS/HONORS
University Scholars Research Award, Stony Brook University
Youth Leadership Retreat Mentee Award, Miracle Corners of the World
Emerging Leadership Award, Student Life Awards, Stony Brook University
SKILLS
Operating Systems: MAC OS X |Microsoft Windows 7|Microsoft Office Suite| Apple Productivity Apps
Social Media: Facebook| Google+| Instagram| LinkedIn| Meerkat| Periscope| Pinterest| Snapchat| Twitter| Vine| YouTube
Blogging: Medium| Tumblr| WordPress
Analytics Tools: Buffer| Facebook Insights| Google Analytics| Klout| LinkedIn Analytics| Twitter Analytics
Research/Management: Asana| Google Apps| Hootsuite| Jooners| Qualtrics|REDCap| Sprout Social| Trello| TweetDeck
Email Marketing: Mailchimp

2013
2012
2012