Germans Top Five

Campaigns
MEXICO CITY TOGETHER WITH ONE
TO ONE
Objective. Drive marketers and ad agencies to an
informative event.
Multi-Channel. Direct Mail, Email, Web (PURL)
registration, Face to Face
Multi-Touch. 5 + Contacts
Language= Spanish
17% Response Rate
71% conversion rate to attend an event
For details about the campaign contact
german.sacristan@hotmail.com

PICTURE FRAME CAMPAIGN
8/14/2014
Kodak's Graphic Communications
Group
4
2 Cardboard Picture Frames in a Box
(2 contacts)
8/14/2014
Kodak's Graphic Communications
Group
5
Digital Picture Frame Control in Card
board (3
rd
contact)
8/14/2014
Kodak's Graphic Communications
Group
6
Empty Digital Picture Frame in a
Box. 4
th
impact (incentive to go to
the event to get the real thing
POLAND TOGETHER WITH
COMGRAPH
PUZZLE CAMPAIGN
Objective. Drive Tourist Trade companies to an
event.
Multi-Channel. Direct Mail, Web (PURL)
registration, Face to Face
Multi-Touch. 10 Contacts
Language= Polish
13% Response Rate
63% conversion rate to attend an event
For details about the campaign contact
german.sacristan@hotmail.com


One puzzle piece send
out one at a time every
5 days.
SPAIN TOGETHER WITH ESTUDIOS
DURERO
TRIP CAMPAIGN
Drive Commercial Printers to an event
Multi-Channel. Direct Mail, Email, Mobile, Face
to Face
Multi-Touch. 5 Contacts
Language= Spanish
50% Response Rate
100% conversion rate to attend an event
For details about the campaign contact
german.sacristan@hotmail.com


First impact in a personalize gift box
3
rd
impact email giving information about the
meeting/event
Last minute reminder via text. 4
th
impact
CANADA TOGETHER WITH PDI
13+ INGREDIENTS CAMPAIGN
Objective. Drive leads to PDI
Multi-Channel. Direct Mail, Email, Web, Face to Face
Multi-Touch. 17+ Contacts
Language= French and English
15% Response Rate
Top Achievement (worth millions):
Won 3 major new accounts worth
Consolidated major existing accounts
Benny Award Winner
For details about the campaign contact
german.sacristan@hotmail.com


13+1 ingredients recipe cards send one at a time
every week (Recipe box send with 1
st
impact
Web information about each ingredient. Recipients can
download informative articles and videos
UNITED STATES TOGETHER WITH
AMERICAN LITHO
PUZZLE CAMPAIGN
Objective. Drive leads
Multi-Channel. Direct Mail, Email, Web
(PURL), Telemarketing, Face to Face
Multi-Touch. 8+ Contacts
Language= English
Campaign in process not results yet
For details about the campaign contact
german.sacristan@hotmail.com