Documentos de Académico
Documentos de Profesional
Documentos de Cultura
Format logo:
Shows the licence Institutional logo:
For the DVD cover. Shows which institution
Emphasise artists fame. Promotes Celine Dion.
Emphasise her fame as an
Artist.
DVD Cover Analysis
What is the event being captured?
The main image on this DVD cover is of the artist; Celine Dion who is in a position on stage
performing
Live. To make it clear that she’s performing live, there is a montage of pictures of her in different
backgrounds and outfits on a stage which connotes that the live performance involved a her singing a
Varity of songs. In one live performance.
Who is the advert targeting? How do you know this?
The advert is targeting a female audience in the age range of 25-40. This is evidential through her
posture and appearance as a women. As well as that, her wearing of different outfits represents
her as a sophisticated and trendy women.
How is the artist and their music represented? Is stereotyping being used?
As the DVD cover is capturing the live performance of Celine Dion, it emphasizes her fame therefore
her music is given importance and connotes she is a well known recognizable artist. It’s not clear
that stereotypes is being used, but perhaps the fact that the theme love and romance is focused
on by female artist.
What message does the advert give to the audience about the album?
It may be giving a message that a women has to be elegant and really passionate and inspirational
towards other women to focus on the theme of love and romance.