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Articles

Marketing via social media: a case study (12) A review of internet marketing research over the past 20 years and future research direction Consumers perceptions: an analytical study of influence of consumer emotions and response Social medias slippery slope: challenges, opportunities and future research directions Customer perceptions of e-service quality in online shopping Social media an emerging dimension of marketing communication Social media: The new hybrid element of the promotion mix Social Media Marketing (From life science journal)