RESEARCH PROJECT REPORT

On

FINANCIAL PROJECT ON RETAIL BANKING SERVICES

Submitted in Partial Fulfillment of Master of Business Administration Programme (2012-2013) Of U.P. Technical University, Lucknow

Under the supervision: Mrs. Swati Tiwari Assistant Professor M.B.A. Department

Submitted by: Preeti Verma M.B.A. IVth Semester Roll no. 1166670101

SRM BUSINESS SCHOOL BKT LUCKNOW

ACKNOWLEDGEMENT

I am also thankful to Mrs. Swati Tiwari

(Faculty guide) of SRM BUSINESS

SCHOOL BKT LUCKNOW, for their constant support and foresight. I would like to thank them for always helping me throughout this research. This report is the culmination of the synchronized effort of all the above mentioned that had faith and confidence in me. For their belief, I shall forever be grateful.

PREFACE

The topic regarding the project report on the FINANCIAL PROJECT ON RETAIL BANKING SERVICEShas been through investigated by several prominent shop keeper of the city. I hope that the given topic in this respect will be highly appreciated by the appropriate authority. I also hope that the project file will be useful to the organization and will be used for its profit.

TABLE OF CONTENT INDEX PAGE NO. Certificate Preface Acknowledgement Chapter-1: Introduction on topic ii iii iv 1

Chapter 2 : Literature Review

56

Chapter - 3 : Research Methodlogy Research Objective Research Design Sampling Plan Sampling Technique Sample Unit

65

Chapter - 3 :Data Analysis and Findings

69

Chapter 4: Suggestion and Recommendation

85

Chapter 5: Conclusion

88

Limitation of the Study Bibliography Annexure

90 91