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    Field Methods for Academic Research: Interviews, Focus Groups and Questionnaires
    Unavailable
    Field Methods for Academic Research: Interviews, Focus Groups and Questionnaires
    Unavailable
    Field Methods for Academic Research: Interviews, Focus Groups and Questionnaires
    Ebook284 pages2 hours

    Field Methods for Academic Research: Interviews, Focus Groups and Questionnaires

    By Dan Remenyi

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    Currently unavailable

    About this ebook

    Interviews, focus groups and questionnaires are everyday tools of the academic researcher in business and management studies. Most research degrees and many academic peer reviewed journal papers have employed one or more of these techniques. Ironically the knowledge and skills required to use these tools are not often well taught and the books available on these topics can be daunting.

    This highly accessible book addresses these three field methods and explains how they may be employed to good effect. The book also provides examples or research protocols, letters and checklists which are of direct use to researchers using these methods.

    LanguageEnglish
    PublisherAcademic Publishing International
    Release dateJan 1, 2012
    ISBN9781908272980
    Unavailable
    Field Methods for Academic Research: Interviews, Focus Groups and Questionnaires

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