The Website Design Playbook: Why Your Website Is A Sales Machine And 6 Strategies To Improve It
By Bear Burns
3.5/5
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About this ebook
This book gets you thinking at heart about what a website is supposed to do (turn visitors into customers) and how exactly it does it. Websites are more than simply pretty brochures. It’s far better to think of them as “sales machines”. And of course, you want your sales machine to work well. This book talks about that!
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Book preview
The Website Design Playbook - Bear Burns
The Website Design Playbook
Why Your Website Is A Sales Machine And 6 Strategies To Improve It
By Rob Burns
Smashwords Edition
Copyright 2013 Reactor15 Ltd
Smashwords Edition, License Notes
Smashwords Edition, License Notes
This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to your favorite ebook retailer and purchase your own copy. Thank you for respecting the hard work of this author.
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Table Of Contents
Why You Should Read This Book
The Internet Is Developing Fast
The Internet Is More Competitive Not Less
The First 3 Seconds Of A Website Visit
What Are Buyers Looking For?
It’s Not A Website, It’s A Sales Machine
What Must A New Website Do?
Help Buyers Learn About What They Are Buying
A Website Must Rank In Search Engines To Get Traffic
A Website Must Build Trust
A Website Must Develop Connections With Potential Buyers
A Website Must Build A Sequential Sales Process
A