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Gregory Lampshire
Gregory Lampshire has started and led consulting practices and product development efforts in multiple industries including financial services, healthcare, life sciences, telecommu...view moreGregory Lampshire has started and led consulting practices and product development efforts in multiple industries including financial services, healthcare, life sciences, telecommunications and energy. His work in work in playbook development and deployment extends to multiple data sprints addressing complex financial crimes detection and prevention solutions in large financial services institutions. He has a strong background in advanced sales and marketing strategy and analytics, sales & marketing processes including strategic and operational segmentation, targeting, acquisition and retention. He has built and deployed multiple front-line CRM applications. His clients and companies have won a variety of innovation awards win awards in bringing analytics to customer touchpoints.view less
Books by Gregory Lampshire
The Data and Analytics Playbook: Proven Methods for Governed Data and Analytic Quality