Entrepreneur

Before Launching a Business, Ask Yourself These 5 Questions

How to know whether the sacrifice is worth it.
Source: Federico Gastaldi
Federico Gastaldi

Q: I have a startup idea…but how do I know whether it’s worth my time to pursue — Nia, Chicago

That’s a very important question. In fact, it might be the most important question — and many entrepreneurs bypass it on the road to independence. We’re so excited by our 2 a.m. epiphany that we don’t want that this is our one and only shot, and that another great may never come. But if you skip this self-audit, you may face massive consequences for years to come.

You’re reading a preview, subscribe to read more.

More from Entrepreneur

Entrepreneur3 min read
Making the Midlife Leap
Sometimes, building the life you want requires a big risk. That’s what Keri Gardner realized when she cashed in $100,000 of her retirement savings to buy a franchise. It was November 2020, and she had just been laid off from her executive role at a h
Entrepreneur5 min readCorporate Finance
How to Build the Next Huge Thing
Want to start, fund, and sell a major company? Spencer Rascoff has some advice on that—because he’s seen it from all sides. As a founder, he first cofounded the travel-booking site Hotwire, which he sold to Expedia. He then cofounded Zillow, which he
Entrepreneur2 min read
The Loss That Changed My Company
When I was 17, I founded a company to save police officers’ lives. We distribute and manufacture body armor and other protective equipment. And yet, I will admit: For the first eight years, this work felt abstract—like watching war unfold on the nigh

Related Books & Audiobooks