NZBusiness+Management

HONEY PRODUCER THINKS BIG

An estimated 15,000 to 20,000 tonnes of honey is produced each year in New Zealand, contributing to export earnings of more than $340 million. Our liquid gold has become a staple in some Asian countries, so it goes without saying that the honey industry has become a particularly competitive space.

Despite that, James Annabell’s business Egmont Honey has excelled in a

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