With Voter Data And A Volunteer Army, A Whole New Trump Campaign For 2020
The Trump rally soundtrack still includes "Tiny Dancer" and "Memory," the theme from Cats. There are still chants of "lock her up" and "build that wall." But four years later, this isn't the same shoestring Trump campaign that stumbled its way to victory in 2016.
One indication of the difference came the night before President Trump's attention-grabbing rally in Orlando to kick of his re-election effort. Volunteers gathered at a Brazilian steakhouse in a nondescript strip mall a few miles away. In a banquet hall with sticky floors and ice-cold air conditioning, the volunteers responded to an hour-long PowerPoint presentation with enthusiastic hoots and hollers.
They were there to learn the process for registering voters and how to leverage their own social media accounts
