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Naoto Fukasawa

Source: In 2008, Naoto Fukasawa designed a line of slippers, bags, and other accessories for Japanese paper manufacturer Onao. Called Siwa, which means “wrinkle,” they’re made of crumpled Naoron, a soft but tear-resistant paper. “It reminded me of rolling up the opening of the brown bags I carried my sandwiches in when I lived in America,” writes Fukasawa in his new book, Embodiment.

objects, Naoto Fukasawa has emerged as one of Japan’s most influential designers. The typical Fukasawa product is not strictly minimalist. It’s what it needs to be and nothing more: intuitive, approachable, a delight to use. Fukasawa, 61, spent a formative period of his career in California, joining the brainy design firm IDEO in 1989. In 1996, he returned to Japan as head of its Tokyo office before founding his own studio in 2003. In addition to creating for companies from Boffi to Samsung, he is on the board of Muji and art director of Maruni Wood Industry. His work has garnered him

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